Bagel Bites is Back! Beloved Brand Returns to Canadian Grocery Shelves Nationwide
Bagel Bites, the beloved oven-baked snack, makes a triumphant return to Canadian grocery shelves after fans expressed disappointment following its 2021 exit. The snack offers three iconic flavors and convenient preparation options, aiming to recapture its nostalgic appeal and bring back lost shoppers. With a focus on flavor, convenience, and a new packaging design, Bagel Bites is set to reignite its position as a household snack favorite in Canada.
Bagel Bites returns to Canadian shelves, offering three iconic flavors: cheese and pepperoni, three cheese, and cheese, sausage and pepperoni.
Convenient preparation options with a microwavable crisping tray for quick and easy serving.
Brand's focus on nostalgic appeal, new logo and packaging design, and 7 grams of protein per serving to attract consumers looking for familiar flavors and healthier snacking options.
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After thousands of fans voiced disappointment following the brand’s exit in 2021, the classic pizza and bagel combo is back on shelves in three delicious varieties
Bagel Bites is Back! Beloved Brand Returns to Canadian Grocery Shelves Nationwide (Photo: Business Wire)
Created in the mid-1980’s, Bagel Bites has been a nostalgic favourite and Canadian staple for many generations. Following the brand’s exit in 2021, 81 percent of Bagel Bites shoppers left the category and, as such, the category experienced a 30 percent decline. As the first brand to combine the pizza and the bagel, Bagel Bites is thrilled to bring shoppers back to the category with a quick solution that delivers mouthwatering flavour. With low prep time, each box includes a convenient microwavable crisping tray for ease of serving. Simply pop them in the microwave, oven, or toaster oven—and, as tempting as it is, just remember to let them cool before eating.
“Bagel Bites has incredibly passionate fans and we have been working hard to bring the beloved pizza snack back to Canadian shelves,” said Marie Claire Hurtado, Senior Brand Manager for Bagel Bites. “Positioned as a snack without limits, we will continue to bring our delicious familiar flavors to fans across the country to enjoy. Our re-entrance is only the beginning of what’s to come!”
With the growing popularity of nostalgic eats, Bagel Bites is reclaiming its role as a convenient oven-baked snack-time staple in Canadian households from coast to coast. The brand is re-entering the market with a new logo and packaging and each serving of Bagel Bites has 7 grams of protein, contains 0g trans-fat, and no artificial flavors or high-fructose corn syrup.
ABOUT THE KRAFT HEINZ COMPANY
We are driving transformation at The Kraft Heinz Company (Nasdaq: KHC), inspired by our Purpose, Let’s Make Life Delicious. Consumers are at the center of everything we do. With 2023 net sales of approximately
View source version on businesswire.com: https://www.businesswire.com/news/home/20240507515793/en/
The Kraft Heinz Company
Kate Mitchell
Kate.mitchell@kraftheinz.com
Zeno Group Canada
Kathleen Bennett
Kathleen.bennett@zenogroup.com
Source: The Kraft Heinz Company
