Calling All Super Fans: Dr Pepper Reveals FANtastic Chocolate

Rhea-AI Summary

Dr Pepper has launched an exclusive limited-time product, FANtastic Chocolate, combining its classic flavor with chocolate. This offering is part of the new "Pepper Perks" rewards program, which allows consumers to redeem points from Dr Pepper purchases for this special treat. Additionally, fans can enter for a chance to win a trip to the College Football Playoff National Championship. The product is available while supplies last, emphasizing its exclusivity and appeal to Dr Pepper enthusiasts. For more details, visit www.drpepper.com.

Positive

• Launch of FANtastic Chocolate presents a new revenue stream.
• Introduction of the "Pepper Perks" rewards program encourages customer loyalty.
• Engagement through potential prizes, including a trip to a major sporting event, enhances brand visibility.

Negative

• None.

FRISCO, Texas, Aug. 15, 2021 /PRNewswire/ -- Dr Pepper is excited to announce fans can now access their latest exclusive indulgence, FANtastic Chocolate! The delectable combination of Dr Pepper and chocolate is an extra sweet treat perfect for any-size victory. However, the real victory will be securing this ultimate reward, as the limited time offering is only available while supplies last.

Dr Pepper FANtastic Chocolate is a celebration of fandom and marks the introduction of the new Dr Pepper "Pepper Perks" rewards program. To access the limited time offering, consumers must scan the proof of purchase QR code on Dr Pepper purchases where they'll be prompted to create a "Pepper Perks" account. Once fans earn a qualifying amount of points, they can redeem their purchase to receive the exclusive new flavor as long as it is available. Fans can also enter for a chance to win a trip to the College Football Playoff National Championship and redeem other Dr Pepper branded gear designed to enhance game day and cheer on our favorite college teams.

Visit www.drpepper.com to learn more about the Pepper Perks program and join the conversation by following @DrPepper on Instagram.

About Dr Pepper
Dr Pepper, a brand of Keurig Dr Pepper (KDP), is the oldest major soft drink in the United States. Since 1885, the 23 flavors of Dr Pepper have earned legions of fans that enjoy its unique, refreshing taste. The brand is available in Regular, Diet, Zero Sugar, Caffeine Free, Cherry and Cream Soda varieties. For more information, visit DrPepper.com or keurigdrpepper.com. For the brand's latest news and updates, follow Dr Pepper at Facebook.com/DrPepper or Twitter.com/DrPepper. 

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SOURCE Keurig Dr Pepper

FAQ

What is the FANtastic Chocolate by Dr Pepper?

FANtastic Chocolate is a limited-time product that combines Dr Pepper's classic flavor with chocolate.

How can customers access the FANtastic Chocolate?

Customers can access FANtastic Chocolate by scanning a QR code on Dr Pepper purchases and creating a "Pepper Perks" account.

What is the Pepper Perks rewards program by Dr Pepper?

The Pepper Perks program allows consumers to earn points from purchases, which they can redeem for exclusive products like FANtastic Chocolate.

Is FANtastic Chocolate available for a limited time?

Yes, FANtastic Chocolate is available only while supplies last.

What other prizes can fans win through the Pepper Perks program?

Fans can enter to win a trip to the College Football Playoff National Championship and other Dr Pepper branded gear.