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New From Kellogg's Nutri-Grain®: 3 Fruity Flavor Mashups That Make Bars and Bites Even More Delicious for Breakfast or a Snack

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Kellogg's Nutri-Grain has launched three new flavor mashups aimed at kids: Strawberry & Squash and Apple & Carrot soft-baked breakfast bars, along with Chocolatey Banana Nutri-Grain Bites. Each product contains 8 grams of whole grains per serving, designed to appeal to both parents and children. The new items will be available nationwide this month, with suggested retail prices of $3.99 for an 8-count box of breakfast bars and $3.69 for a 5-count box and $5.79 for a 10-count box of the bites. This innovation aligns with Kellogg's commitment to providing healthy snack options.

Positive
  • Introduction of three new Nutri-Grain flavor mashups targeting kids.
  • New products include whole grains, appealing to health-conscious parents.
  • Retail prices set at $3.99 for bars and between $3.69 and $5.79 for bites, likely positioned for competitive market share.
Negative
  • None.

BATTLE CREEK, Mich, Jan. 7, 2022 /PRNewswire/ -- Kids love anything that comes in twos: macaroni and cheese, peanut butter and jelly, milk and cookies — the list goes on. That's why Kellogg's Nutri-Grain is helping parents come prepared for breakfast and snacktime with three new flavor mashups: Strawberry & Squash and Apple & Carrot Nutri-Grain® soft-baked breakfast bars and Chocolatey Banana Nutri-Grain® Bites.

Each new bar or bite transforms tasty twosomes into a single win-win snack that kids will love to eat. Plus, with 8 grams of whole grains in every serving, Nutri-Grain's new flavor innovations are guaranteed to be parents' favorite duos since "peace and quiet." 

Nutri-Grain® Strawberry & Squash and Apple & Carrot® soft-baked breakfast bars are made with fruit and veggie flavors and have 8 grams of whole grains, creating a great-tasting win-win snack flavor combo. Nutri-Grain® Chocolatey Banana Bites are a perfectly portable and portioned bite-sized snack for kids, now with chocolatey banana-flavored filling and whole grains.

"We're always looking to create fresh flavor combos at Kellogg's, and Nutri-Grain never stops innovating to offer parents new ways to serve breakfast and snacks their kids will love and that they can feel good about," said Sarah Reinecke, Senior Marketing Director at Kellogg Company. "We know that balancing what parents want with what kids enjoy eating is the true winning combination."

All three new flavor mashups will hit retailers' shelves nationwide this month. Kellogg's Nutri-Grain soft-baked breakfast bars in Strawberry & Squash and Apple & Carrot will be offered at a suggested retail price of $3.99 for an 8-count box. Nutri-Grain Chocolatey Banana Bites will be offered at a suggested retail price of $3.69 for a 5-count box and $5.79 for a 10-count box. For more information visit NutriGrain.com.

About Kellogg Company
At Kellogg Company (NYSE: K), our vision is a good and just world where people are not just fed but fulfilled. We are creating better days and a place at the table for everyone through our trusted food brands. Our beloved brands include Pringles®, Cheez-It®, Special K®, Kellogg's Frosted Flakes®, Pop-Tarts®, Kellogg's Corn Flakes®, Rice Krispies®, Eggo®, Mini-Wheats®, Kashi®, RXBAR®, MorningStar Farms® and more. Net sales in 2020 were approximately $13.8 billion, comprised principally of snacks and convenience foods like cereal, frozen foods, and noodles. As part of our Kellogg's® Better Days purpose platform, we're helping to end hunger and are committed to creating Better Days for 3 billion people by the end of 2030. Visit www.kelloggcompany.com or www.OpenforBreakfast.com.

Cision View original content to download multimedia:https://www.prnewswire.com/news-releases/new-from-kelloggs-nutri-grain-3-fruity-flavor-mashups-that-make-bars-and-bites-even-more-delicious-for-breakfast-or-a-snack-301455943.html

SOURCE Kellogg Company

FAQ

What are the new products launched by Kellogg under the Nutri-Grain brand?

Kellogg has launched Strawberry & Squash and Apple & Carrot soft-baked breakfast bars, along with Chocolatey Banana Nutri-Grain Bites.

What is the suggested retail price for the new Nutri-Grain breakfast bars?

The suggested retail price for the new Nutri-Grain breakfast bars is $3.99 for an 8-count box.

When will the new Nutri-Grain flavors be available in stores?

The new Nutri-Grain flavors will hit retailers' shelves nationwide in January 2022.

What is the nutritional content of the new Nutri-Grain products?

Each serving of the new Nutri-Grain products contains 8 grams of whole grains.

How does Kellogg’s Nutri-Grain address parents' concerns about snacks?

Nutri-Grain products combine fruit and veggie flavors to create healthy snack options that kids enjoy.

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