Extole Collaborates with Jack Henry to help financial institutions drive new accounts, deposits, and digital engagement with personalized Refer a Friend programs
Jack Henry (JKHY) has integrated Extole's Refer-a-Friend solution into its digital banking platform, expanding its fintech ecosystem that serves approximately 7,500 financial institutions. The integration, built using the Banno Digital Toolkit, enables banks to embed automated referral programs directly into their digital banking experience.
The collaboration allows financial institutions to leverage Extole's platform features including real-time reward engines for high-value actions, personalized experiences across deposits, credit, and mortgage products, analytics, campaign management tools, and A/B testing capabilities. The integration aims to help banks and credit unions drive customer acquisition, increase deposits, and enhance digital engagement through personalized referral programs.
Jack Henry (JKHY) ha integrato la soluzione Refer-a-Friend di Extole nella sua piattaforma di banking digitale, ampliando il suo ecosistema fintech che serve circa 7.500 istituzioni finanziarie. L'integrazione, realizzata utilizzando il Banno Digital Toolkit, consente alle banche di incorporare programmi di referral automatizzati direttamente nell'esperienza bancaria digitale.
La collaborazione permette agli istituti finanziari di sfruttare le funzionalità della piattaforma Extole, tra cui motori di ricompensa in tempo reale per azioni di alto valore, esperienze personalizzate su prodotti di deposito, credito e mutui, strumenti di analisi, gestione campagne e capacità di test A/B. L'integrazione mira ad aiutare banche e cooperative di credito a incrementare l'acquisizione di clienti, aumentare i depositi e migliorare l'engagement digitale tramite programmi di referral personalizzati.
Jack Henry (JKHY) ha integrado la solución Refer-a-Friend de Extole en su plataforma bancaria digital, ampliando su ecosistema fintech que atiende a aproximadamente 7.500 instituciones financieras. La integración, desarrollada con el Banno Digital Toolkit, permite a los bancos incorporar programas de referidos automatizados directamente en la experiencia bancaria digital.
La colaboración permite a las instituciones financieras aprovechar las características de la plataforma Extole, incluyendo motores de recompensas en tiempo real para acciones de alto valor, experiencias personalizadas en productos de depósitos, créditos e hipotecas, herramientas de análisis, gestión de campañas y capacidades de pruebas A/B. La integración busca ayudar a bancos y cooperativas de crédito a impulsar la adquisición de clientes, aumentar los depósitos y mejorar el compromiso digital mediante programas de referidos personalizados.
잭 헨리(JKHY)는 Extole의 추천인 프로그램 솔루션을 자사의 디지털 뱅킹 플랫폼에 통합하여 약 7,500개의 금융 기관을 지원하는 핀테크 생태계를 확장했습니다. Banno Digital Toolkit을 활용해 구축된 이 통합은 은행들이 자동화된 추천 프로그램을 디지털 뱅킹 경험에 직접 내장할 수 있도록 합니다.
이번 협업을 통해 금융 기관들은 Extole 플랫폼의 실시간 보상 엔진, 예금, 신용, 모기지 상품에 걸친 개인 맞춤형 경험, 분석 도구, 캠페인 관리 도구, A/B 테스트 기능 등을 활용할 수 있습니다. 이 통합은 은행과 신용조합이 고객 유치, 예금 증대, 개인화된 추천 프로그램을 통한 디지털 참여 증진을 도모하도록 지원하는 것을 목표로 합니다.
Jack Henry (JKHY) a intégré la solution Refer-a-Friend d'Extole dans sa plateforme bancaire digitale, élargissant ainsi son écosystème fintech qui dessert environ 7 500 institutions financières. Cette intégration, réalisée avec le Banno Digital Toolkit, permet aux banques d'incorporer des programmes de parrainage automatisés directement dans l'expérience bancaire digitale.
Cette collaboration offre aux institutions financières la possibilité de tirer parti des fonctionnalités de la plateforme Extole, notamment des moteurs de récompenses en temps réel pour des actions à forte valeur, des expériences personnalisées sur les produits de dépôts, crédits et hypothèques, des outils d'analyse, de gestion de campagnes et des capacités de tests A/B. L'intégration vise à aider les banques et les coopératives de crédit à stimuler l'acquisition de clients, augmenter les dépôts et renforcer l'engagement digital grâce à des programmes de parrainage personnalisés.
Jack Henry (JKHY) hat die Refer-a-Friend-Lösung von Extole in seine digitale Banking-Plattform integriert und erweitert damit sein Fintech-Ökosystem, das etwa 7.500 Finanzinstitute bedient. Die Integration, die mit dem Banno Digital Toolkit entwickelt wurde, ermöglicht es Banken, automatisierte Empfehlungsprogramme direkt in das digitale Bankerlebnis einzubinden.
Die Zusammenarbeit erlaubt es Finanzinstituten, die Funktionen der Extole-Plattform zu nutzen, darunter Echtzeit-Belohnungsmechanismen für wertvolle Aktionen, personalisierte Erlebnisse bei Einlagen, Krediten und Hypothekenprodukten, Analyse- und Kampagnenmanagement-Tools sowie A/B-Testmöglichkeiten. Ziel der Integration ist es, Banken und Kreditgenossenschaften dabei zu unterstützen, Kunden zu gewinnen, Einlagen zu steigern und die digitale Interaktion durch personalisierte Empfehlungsprogramme zu verbessern.
- Expands JKHY's fintech ecosystem with new customer acquisition capabilities
- Integration provides additional revenue stream through referral programs
- Enhances digital banking platform functionality without major development costs
- None.
Insights
Jack Henry's new partnership with Extole represents a strategic enhancement to their existing digital banking platform, adding customer referral capabilities for their approximately 7,500 financial institution clients. This integration expands Jack Henry's fintech ecosystem, which now exceeds 1,000 partners.
The collaboration allows financial institutions to embed automated referral programs directly into digital banking experiences, potentially helping banks acquire customers more efficiently than traditional marketing channels. The integration leverages Jack Henry's Banno Digital Toolkit APIs, indicating seamless technical implementation without significant development overhead.
From a competitive standpoint, this partnership addresses a growing challenge for regional and community banks: cost-effective customer acquisition. By offering tools that convert existing customers into advocates, Jack Henry strengthens its value proposition in the crowded financial technology market.
While unlikely to materially impact near-term financial performance, this addition represents Jack Henry's continued execution on its platform strategy - creating an ecosystem where financial institutions can easily adopt innovative capabilities. The partnership aligns with banking industry priorities around deposit growth and digital engagement, particularly relevant in today's competitive environment for customer deposits.
Extole leveraged the Banno Digital Toolkit™, the same set of APIs the Banno Digital Platform™ is built on, to embed its technology into the digital experiences offered by community and regional financial institutions. Access to Jack Henry's API, design, and authenticated frameworks has enabled Extole to directly integrate into the digital banking platform providing a seamless banking experience. This integration contributes to Jack Henry's growing ecosystem of over 1,000 fintechs, providing approximately 7,500 financial institutions with relevant financial products and services for their accountholders.
Extole's integration with Jack Henry's Banno Digital Banking Platform™ enables financial institutions to acquire high quality customers by seamlessly embedding a dynamic and automated referral program directly into the digital banking experience. This integration turns accountholders into powerful advocates and turns referrals into a source of significant growth. Moreover, Extole offers a sophisticated real-time engine to reward high-value actions, such as setting up direct deposit and enrolling in e-statements and to deliver personalized experiences across deposits, credit, and mortgage products. Financial institutions also gain robust analytics, real-time campaign management tools, A/B testing capabilities, and real-time referral dashboards to track and optimize performance with the Extole platform. In today's market, where trust and digital engagement are critical, this integration enables banks and credit unions to scale growth authentically and cost-effectively, meeting the evolving expectations of modern banking consumers.
"Working with Jack Henry and building on the Banno Digital Toolkit™ has opened up an incredible opportunity for our financial services customers," said Matt Roche, CEO of Extole. "By leveraging the same APIs, design, and authenticated frameworks that power the Banno Digital Platform, our clients can quickly embed referral programs into the digital banking experience. This level of integration allows banks and credit unions to deliver personalized programs that feel native to their digital channels, making it easy for account holders and members to engage and share. For financial institutions, it means a powerful new growth lever built right into the digital tools their customers already use. We're proud to support banks and credit unions in driving more efficient customer acquisition, deepening relationships, and competing more effectively in today's digital-first landscape."
About Jack Henry & Associates, Inc.
Jack Henry (Nasdaq: JKHY) is a well-rounded financial technology company that strengthens connections between financial institutions and the people and businesses they serve. We are an S&P 500 company that prioritizes openness, collaboration, and user centricity – offering banks and credit unions a vibrant ecosystem of internally developed modern capabilities as well as the ability to integrate with leading fintechs. For more than 48 years, Jack Henry has provided technology solutions to enable clients to innovate faster, strategically differentiate, and successfully compete while serving the evolving needs of their accountholders. We empower approximately 7,500 clients with people-inspired innovation, personal service, and insight-driven solutions that help reduce the barriers to financial health. Additional information is available at http://www.jackhenry.com.
About Extole, Inc.
Extole is the Customer-led Growth platform. With Extole, marketing teams fight skyrocketing paid media costs by turning their customers into a primary source for acquisition, awareness, and activation. With Extole's SaaS platform and expert services, rapidly launch programs such as refer-a-friend, ambassador, and welcome programs, personalized to important behavioral segments. Customer-Led Growth drives revenue, lowers customer acquisition cost, and generates an important source of first-party data. Learn more at Extole.com.
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SOURCE Extole
FAQ
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