Computer vision technology delivered by Johnson Controls Sensormatic Solutions powers a portfolio of outcome-focused analytics to solve retailers’ evolving challenges
Sensormatic Solutions, part of Johnson Controls (NYSE:JCI), showcased its computer vision analytics at the 2023 NRF Big Show. The technology utilizes deep learning algorithms to optimize labor, enhance loss prevention, and improve shopper experiences. Key features include automating tasks to reallocate labor effectively, insights into shopper behavior for better merchandising, and proactive loss prevention through real-time monitoring. The system leverages existing video infrastructure, allowing retailers to maximize the capabilities of their current setups. Sensormatic aims to empower retailers to drive sales, reduce risks, and elevate customer service.
- Introduction of advanced computer vision analytics technology to optimize retail operations.
- Enhances labor allocation amid labor shortages and rising wages.
- Provides insights to improve shopper experiences and increase conversion rates.
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- Sensormatic Solutions to demonstrate full computer vision analytics capabilities at the 2023 NRF Big Show
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“Despite the technology’s relatively short time on the market, we’ve evolved its capabilities significantly, taking it from simple object detection to using complex behavior detection to identify and analyze shopper behavior,” said
Maximize Conversion Opportunities with Shopper Engagement
Computer vision’s newest outcome-focused capabilities are designed to help retailers leverage shopper behavior data to improve conversion and optimize merchandise placement and floor design by leveraging in-store path-to-purchase pattern insights. The technology can also recognize impactful marketing partnership opportunities by identifying consumers’ buying choices and brand preferences throughout their journey.
Driving Operational Excellence by Allocating Labor to the
With labor shortages and demand to raise minimum wage, computer vision analytics automates associate tasks and provides powerful insights that can help retailers identify the times and areas in which associates are most needed to help enhance the customer experience and drive sales, while reducing labor expenses.
With the popularity of omnichannel fulfillment options, like “buy online, pick-up in store” (BOPIS) and curbside pick-up, retailers are seeking ways to fill these orders while minimizing labor hours spent searching for merchandise. Computer vision analytics enables exterior parking lot cameras to detect the arrival of customers to pre-determined areas, alerting associate in real-time to fulfill or deliver an order.
Insights Amplify Proactive Loss Prevention and Liability Programs
Computer vision can amplify solutions used today to help mitigate shrink by enabling more proactive and preventative measures to deter theft, detect ORC activity, and help protect people and assets through real-time monitoring of suspicious and criminal behavior.
Sensormatic Solutions computer vision technology leverages existing video infrastructure investments and is easy to deploy. "While many retailers already depend on cameras for surveillance, they can now leverage our computer vision analytics by tapping into that same infrastructure to unlock a world of new capabilities that help drive sales, reduce risk, optimize labor and enhance the customer experience," continued Kunchithapatham.
To learn more about Sensormatic Solutions computer vision analytics, visit booth #6305 at the 2023 NRF convention,
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About Sensormatic Solutions
Sensormatic Solutions is the leading global retail solutions portfolio of
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