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JAKKS Pacific Announces the Launch of Ami AmisTM –Coziest Collection of Cuties
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Rhea-AI Summary
JAKKS Pacific (NASDAQ: JAKK) announces the launch of its new collectible line, Ami Amis, available at Walmart starting tomorrow. This collection features 30 unique knitted plush characters, appealing to collectors of all ages through themes, rarity, and designs ranging from Common to Ultra Rare. Each character includes a collector guide and fun backstory tag. Over 200 characters are expected to be introduced throughout 2023, with Wave 2 launching in April. The company's SVP of Marketing highlights the collection's appeal, stating that the characters make ordinary moments extraordinary, fostering positivity and charm.
Positive
Launch of Ami Amis collectible line expected to attract collectors and increase sales.
Diverse range of characters (30 per wave) engaging various consumer interests.
Planned expansion to over 200 characters throughout 2023 indicates growth potential.
Negative
None.
SANTA MONICA, Calif.--(BUSINESS WIRE)--
JAKKS Pacific, Inc. (NASDAQ: JAKK), a leading toy and consumer products manufacturer, unveils a collectible world of knitted plush friends, Ami AmisTM, launching tomorrow at Walmart nationwide. But wait, who are these cuties?
JAKKS Pacific announces launch of Ami Amis - Coziest Collection of Cuties! (Photo: Business Wire)
Ami AmisTM is an immersive world of cozy, knitted characters designed to delight. Our plush friends are inspired by all the joys in life. Food. Music. Animals. Nostalgia. Some friends are cute, some are quirky, and all of them are thrilled to be a part of your tight-knit crew.
Every wave of the collection contains 30 friends that collectors of all ages will be excited to play with and display. The collection will range from Common to Rare to Ultra Rare designs. Each character comes with a tag (with a fun back story) and a collector guide for all the designs in the collection. Look out for the Ultra Rare characters featuring a special holographic sticker on their hangtag – because they’re that cool.
There’s Ami AmisTM for everyone. Collectors can curate their crew by theme, rarity, color, facial expression, or just whichever ones tickle their heart! Every friend comes with ribbon loops for collectors to display with pride.
This highly anticipated new line of collectibles will expand to over 200 characters throughout 2023 as new waves are planned at retail throughout the year.
“What’s most special about Ami AmisTM is how they make what’s ordinary, extraordinary. They’re unexpectedly charming – and full of positivity and optimism! These characters are so unique, fans will quickly find their favorites to add to their collection,” said Tracy Warshauer, SVP of Marketing at JAKKS Pacific. “JAKKS will provide innovative new ways to display and interact with Ami Ami’s–look forward to seeing more throughout 2023!” Ami AmisTM Wave 2 is launching in April at major retailers and online.
About JAKKS Pacific, Inc.:
JAKKS Pacific, Inc. is a leading designer, manufacturer, and marketer of toys and consumer products sold throughout the world, with its headquarters in Santa Monica, California. JAKKS Pacific’s popular proprietary brands include Fly Wheels®, Perfectly Cute®, ReDo Skateboard Co.®, X Power Dozer®, Disguise®, Weee-DoTM and a wide range of entertainment-inspired products featuring premier licensed properties. Through JAKKS Cares, the company’s commitment to philanthropy, JAKKS is helping to make a positive impact on the lives of children. Visit us at www.jakks.com and follow us on Instagram (@jakkstoys), Twitter (@jakkstoys), and Facebook (JAKKS Pacific).
What is the <b>Ami Amis</b> collectible line from JAKKS Pacific?
Ami Amis is a new line of knitted plush collectibles launching at Walmart, featuring 30 characters in various themes and rarity levels.
When will the <b>Ami Amis</b> collection be available?
Ami Amis will launch nationwide at Walmart starting tomorrow.
How many characters will be in the <b>Ami Amis</b> collection throughout 2023?
JAKKS Pacific plans to expand the Ami Amis collection to over 200 characters throughout 2023.
What is the rarity system in the <b>Ami Amis</b> collection?
The Ami Amis collection features characters classified as Common, Rare, and Ultra Rare, with special features like holographic stickers for Ultra Rare ones.
What can collectors expect with the <b>Ami Amis</b> characters?
Collectors can expect each Ami Amis character to come with a tag that includes a fun backstory and a collector guide.