Trejo's Tacos® and Del Taco Bring the Flavor this Summer with NEW Roasted Pork Al Pastor
Del Taco, the second-largest Mexican quick service restaurant in the US, has partnered with Trejo's Tacos® to launch a new Roasted Pork Al Pastor menu nationwide. The collaboration aims to deliver premium quality with authentic and bold flavors. The fire-roasted pork is marinated with traditional spices and pineapple juice, offering a savory, spicy, and sweet combination.
The -time menu includes Al Pastor Street Tacos, Al Pastor Loaded Fries, Al Pastor Epic Burrito, and Al Pastor Cheddar Quesadilla. To complement the new lineup, Del Taco is also introducing Double Pineapple Drinks made with real fruit. This partnership between Del Taco and actor Danny Trejo's Trejo's Tacos® brand emphasizes the use of real, fresh ingredients and authentic flavors.
Del Taco, il secondo ristorante messicano di fast food più grande negli Stati Uniti, ha collaborato con Trejo's Tacos® per lanciare un nuovo menu nazionale di Maiale Al Pastor Arrosto. Questa collaborazion mira a offrire qualità premium con sapori autentici e audaci. Il maiale arrosto al fuoco è marinato con spezie tradizionali e succo d'ananas, offrendo una combinazione saporita, piccante e dolce.
Il menu include Tacos Al Pastor, Patate Fritte Al Pastor Caricate, Burrito Epico Al Pastor, e Quesadilla Al Pastor con Cheddar. Per completare la nuova selezione, Del Taco introduce anche Drink Doppio all'Ananas realizzati con frutta vera. Questa partnership tra Del Taco e il brand di Danny Trejo, Trejo's Tacos®, enfatizza l'uso di ingredienti freschi e autentici.
Del Taco, el segundo restaurante mexicano de servicio rápido más grande de EE. UU., se ha asociado con Trejo's Tacos® para lanzar un nuevo menú nacional de Cerdo Al Pastor Asado. La colaboración tiene como objetivo ofrecer una calidad premium con sabores auténticos y audaces. El cerdo asado a la parrilla está marinado con especias tradicionales y jugo de piña, ofreciendo una combinación sabrosa, picante y dulce.
El menú incluye Tacos Al Pastor, Papas Fritas Cargadas Al Pastor, Burrito Épico Al Pastor y Quesadilla Al Pastor con Cheddar. Para complementar la nueva línea, Del Taco también está introduciendo Bebidas Doble de Piña hechas con frutas reales. Esta asociación entre Del Taco y la marca Trejo's Tacos® del actor Danny Trejo enfatiza el uso de ingredientes frescos y auténticos.
델 타코(Del Taco)는 미국에서 두 번째로 큰 멕시코 패스트푸드 레스토랑으로, 트레조의 타코스(Trejo's Tacos®)와 협력하여 전국적으로 새로운 로스트 포크 알 파스토르(Roasted Pork Al Pastor) 메뉴를 출시했습니다. 이번 협업은 진정성 있고 강렬한 맛을 가진 프리미엄 품질을 제공하는 것을 목표로 합니다. 화덕에서 구운 돼지고기는 전통 향신료와 파인애플 주스로 마리네이드되어 맛있고 매운, 그리고 달콤한 조화를 이룹니다.
이번 메뉴에는 알 파스토르 스트리트 타코스(Al Pastor Street Tacos), 알 파스토르 로디드 프라이즈(Al Pastor Loaded Fries), 알 파스토르 에픽 부리토(Al Pastor Epic Burrito), 그리고 알 파스토르 체다 퀘사디아(Al Pastor Cheddar Quesadilla)가 포함되어 있습니다. 새로운 메뉴를 보완하기 위해, 델 타코는 실제 과일로 만든 더블 파인애플 음료(Double Pineapple Drinks)도 소개합니다. 델 타코와 배우 대니 트레조의 트레조의 타코스® 브랜드 간의 이 파트너십은 신선하고 진정한 재료의 사용을 강조합니다.
Del Taco, le deuxième plus grand restaurant de service rapide mexicain aux États-Unis, s'est associé à Trejo's Tacos® pour lancer un nouveau menu national de Pork Al Pastor Rôti. Cette collaboration vise à offrir une qualité premium avec des saveurs authentiques et audacieuses. Le porc rôti au feu est mariné avec des épices traditionnelles et du jus d'ananas, offrant une combinaison savoureuse, épicée et sucrée.
Le menu comprend des Tacos Al Pastor, des Frites Al Pastor Chargées, un Burrito Épique Al Pastor et une Quesadilla Al Pastor au Cheddar. Pour compléter cette nouvelle sélection, Del Taco introduit également des Boissons Double Ananas faites avec des fruits réels. Ce partenariat entre Del Taco et la marque Trejo's Tacos® de l'acteur Danny Trejo met l'accent sur l'utilisation d'ingrédients frais et authentiques.
Del Taco, das zweitgrößte mexikanische Schnellrestaurant in den USA, hat sich mit Trejo's Tacos® zusammengeschlossen, um ein neues Geröstetes Schweinefleisch Al Pastor Menü landesweit einzuführen. Die Zusammenarbeit zielt darauf ab, hochwertige Speisen mit authentischen und kräftigen Aromen anzubieten. Das feuergeröstete Schweinefleisch wird mit traditionellen Gewürzen und Ananassaft mariniert und bietet eine herzhafte, würzige und süße Kombination.
Das Menü umfasst Al Pastor Street Tacos, Al Pastor Loaded Fries, Al Pastor Epic Burrito und Al Pastor Cheddar Quesadilla. Zur Ergänzung der neuen Auswahl führt Del Taco auch Doppelte Ananasgetränke ein, die mit echtem Obst zubereitet werden. Diese Partnerschaft zwischen Del Taco und der Trejo's Tacos® Marke des Schauspielers Danny Trejo betont die Verwendung von frischen, echten Zutaten und authentischen Aromen.
- Partnership with celebrity brand Trejo's Tacos® may increase customer interest and sales
- Introduction of new premium menu items could potentially boost average ticket size
- Nationwide rollout of new menu items may drive increased foot traffic to Del Taco locations
- -time availability of new menu items may not have long-term impact on sales
- Potential increase in food costs due to premium ingredients used in new menu items
Insights
Del Taco's collaboration with Trejo's Tacos® to launch the Roasted Pork Al Pastor menu is a strategic move in the competitive quick-service restaurant (QSR) landscape. This partnership leverages celebrity appeal and authentic flavors to potentially drive foot traffic and boost sales. The -time offer strategy can create a sense of urgency among consumers.
From a market perspective, this launch aligns with the growing consumer demand for premium and authentic ethnic cuisines. The diverse menu options cater to various consumer preferences, potentially broadening Del Taco's customer base. The introduction of new beverage options also presents upselling opportunities.
While this collaboration may generate short-term buzz and sales uplift, its long-term impact on Del Taco's market position and financial performance remains to be seen. Investors should monitor key performance indicators such as same-store sales and customer acquisition costs to gauge the success of this initiative.
While specific financial figures aren't provided, this product launch could potentially impact Del Taco's revenue and profitability. The collaboration with a celebrity-backed brand like Trejo's Tacos® might lead to increased customer traffic and higher average ticket sizes, particularly if the new items are priced at a premium.
Investors should watch for any disclosure on marketing expenses related to this launch, as they could affect short-term profitability. The -time nature of the offer might create a spike in sales, but sustainability is key. It's important to monitor whether this translates into long-term customer retention and repeat purchases.
The diversification of the menu with premium items could potentially improve profit margins, assuming favorable cost structures. However, the impact on operational efficiency and food costs should be closely observed in upcoming financial reports.
The Del Taco and Trejo’s Tacos® partnership brings two great brands together delivering premium quality with authentic and bold flavors
LAKE FOREST, Calif., Aug. 22, 2024 (GLOBE NEWSWIRE) -- In an epic collaboration, Del Taco, the nation’s second-largest Mexican quick service restaurant*, and Trejo’s Tacos® announce NEW Roasted Pork Al Pastor, available now at Del Taco restaurants nationwide. The fire-roasted pork is marinated with traditional spices like chipotle, onions, garlic, and sweet pineapple juice for the ultimate combination of savory, spicy and sweet.
“Our collaboration with Trejo’s Tacos® is all about turning up the fun and flavor. We’re not just sharing a meal, we’re embracing and respecting the rich cultural history that Pork Al Pastor represents,” said Tom Rose, President at Del Taco. “Partnering with Trejo’s Tacos® to create this game-changing menu proves that great quality and amazing flavor can go hand-in-hand with value. At Del Taco, we’re using real, fresh ingredients to make a variety of authentic and delicious menu items for everyone to enjoy.”
Actor, author, restaurateur, and founder of Trejo’s Tacos®, Danny Trejo adds: "Teaming up with Del Taco to roll out this Roasted Pork Al Pastor is like sharing a piece of my roots with everyone. This isn’t just about flavor—it’s about putting my heart and soul into every bite. I’m excited for folks to taste the bold, authentic flavors that mean so much to me, now at a Del Taco near you."
Available for a limited time, guests can indulge in the new Del Taco x Trejo’s Tacos® Roasted Pork Al Pastor menu**:
- Al Pastor Street Taco: Tender marinated pork roasted with traditional seasonings, topped with diced pineapple, fresh diced onions, chopped cilantro, and tangy green sauce, wrapped in a warm corn tortilla. Get 2 Al Pastor Street Tacos for
$4.99 **! - Al Pastor Loaded Fries: Del Taco’s award-winning Crinkle Cut Fries topped with tender marinated pork roasted with traditional seasonings, topped with diced pineapple, fresh house-grated cheddar cheese, fresh diced onions, tangy green sauce, fresh house-made guacamole, and chopped cilantro.
- Al Pastor Epic Burrito: Del Taco’s fan-favorite Epic Burrito is loaded with tender marinated pork roasted with traditional seasonings, slow-cooked beans made from scratch, cilantro lime rice, fresh house-made guacamole, and pico de gallo, all in a warm, oversized flour tortilla.
- Al Pastor Cheddar Quesadilla: Tender marinated pork roasted with traditional seasonings, fresh house-grated cheddar cheese, tangy green sauce, and diced pineapple folded into a flour tortilla and flat grilled to perfection.
To complement the savory flavor of the NEW Roasted Pork Al Pastor lineup, Del Taco is introducing their NEW Double Pineapple Drinks made with real fruit. Get Sprite®, Minute Maid Zero Sugar Lemonade or a creamy Mini Shake mixed with a burst of sweet pineapple flavoring and loaded with real diced pineapple pieces. These drinks are the perfect way to refresh and cool off during the summer season.
Visit deltaco.com to find your local Del Taco location and learn more about the new Del Taco x Trejo’s Tacos® Roasted Pork Al Pastor menu*.
*By number of units.
**Items, price, and participation may vary.
©2024 Larchmont Hospitality Group, LLC
®Danny Trejo and the Trejo Device are registered trademarks of Danny Trejo used under exclusive license to Larchmont Hospitality Group LLC. All rights reserved.
About Del Taco
Voted Best Fast Food Restaurant in USA Today's 10Best Reader's Choice Awards 2024, Del Taco offers a unique variety of both Mexican and American favorites such as burritos and fries, prepared fresh in every restaurant's working kitchen with the value and convenience of a drive-thru. Del Taco's menu items taste better because they are made with real, quality ingredients like freshly grilled chicken and carne asada steak, fresh house-made guacamole, fresh house-grated cheddar cheese, slow-cooked beans made from scratch, and signature creamy Queso Blanco.
Founded in 1964, today Del Taco serves more than three million guests each week at its nearly 600 restaurants across 17 states. Del Taco’s commitment to providing guests with real food at a real value for their money originates from cooking, chopping, shredding, and grilling menu items from scratch. For more information, visit deltaco.com.
About Danny Trejo
Danny Trejo has developed a prolific career in the entertainment industry with a hard earned and atypical road to success. From years of imprisonment to helping troubled youth battle drug addictions, from acting to producing, and now on to restaurant ventures, Trejo’s name, face, and achievements are well recognized in Hollywood and beyond. However, it is his continuous role as a devoted father of three and an intervention counselor that bring him the most satisfaction. Trejo has starred in dozens of films, including DESPERADO, HEAT, the FROM DUSK TILL DAWN series, CON AIR, ONCE UPON A TIME IN MEXICO, SPY KIDS, MACHETE, and MACHETE KILLS.
On the television side, Trejo had recurring roles on SONS OF ANARCHY, KING OF THE HILL, BREAKING BAD, and THE FLASH, among others. In the 3rd season of AMERICAN GODS, Danny played the character of “Mr. World.” He can also be seen in the role of Rancor Keeper in THE BOOK OF BOBA FETT airing on Disney+.
Trejo has starred in and voiced various popular video games including CALL OF DUTY, FALLOUT, and most recently, YAKUZA: LIKE A DRAGON.
Additionally, Danny has voiced characters in the animated films DESPICABLE ME 2, STORKS, THE BOOK OF LIFE, MAYA AND THE THREE directed by Jorge R. Gutierrez. His voice has appeared in shows such as FUTURAMA, TEENAGE MUTANT NINJA TURTLES, RICK AND MORTY and he recurs as Vasquez in the animated series BIG CITY GREENS and Enrique in KING OF THE HILL.
Danny’s colorful life and prolific career are chronicled in the bio-documentary INMATE #1, released in 2020. He also released his fearlessly honest memoir, TREJO: MY LIFE OF CRIME, REDEMPTION, AND HOLLYWOOD.
Trejo’s expanding restaurant empire includes Trejo’s Tacos & Cantina and Trejo’s Coffee & Donuts, with a fifth location coming soon in Downtown Los Angeles. In March 2024, Trejo’s Tacos expanded internationally with a new location in London. His entrance to the literary world was sharing his love of food in the release of his first cookbook TREJO’S TACOS: RECIPES AND STORIES FROM LA. His companion book, TREJO’S CANTINA, a book about cocktails, snacks and amazing non-alcoholic drinks from the heart of Hollywood was released in April 2023.
Photos accompanying this announcement are available at
https://www.globenewswire.com/NewsRoom/AttachmentNg/d0b5e0bc-c475-48cc-83d3-ab218e78196a
https://www.globenewswire.com/NewsRoom/AttachmentNg/e05a1215-ff47-44a6-a46f-f6c133907753
FAQ
What new menu items has Del Taco introduced in collaboration with Trejo's Tacos®?
How much do the new Al Pastor Street Tacos cost at Del Taco?
What new beverages has Del Taco introduced alongside the Roasted Pork Al Pastor menu?
How long will the new Roasted Pork Al Pastor menu be available at Del Taco?
