Jack in the Box Goes Bigger and Better with the Ultimate Burger Upgrade: Meet the Big Smashed Jack
Jack in the Box (NASDAQ: JACK) has announced the launch of its new Big Smashed Jack burger, an upgraded version of their original Smashed Jack that debuted in 2024. The new offering comes after the company was rated the Best Burger in Fast Food.
The Big Smashed Jack features nearly triple the beef compared to a leading competitor's burger, representing a significant upgrade in size and quality. The original Smashed Jack, which became an instant fan favorite upon its introduction in 2024, exceeded company expectations and prompted further innovation in this category.
Jack in the Box (NASDAQ: JACK) ha annunciato il lancio del suo nuovo hamburger Big Smashed Jack, una versione migliorata del loro Smashed Jack originale che è stato presentato nel 2024. Questa nuova offerta arriva dopo che l'azienda è stata valutata come il miglior hamburger nel fast food.
Il Big Smashed Jack presenta quasi il triplo della carne rispetto all'hamburger di un concorrente leader, rappresentando un notevole miglioramento in termini di dimensioni e qualità. Lo Smashed Jack originale, che è diventato subito un favorito tra i fan al suo lancio nel 2024, ha superato le aspettative dell'azienda e ha spinto a ulteriori innovazioni in questa categoria.
Jack in the Box (NASDAQ: JACK) ha anunciado el lanzamiento de su nueva hamburguesa Big Smashed Jack, una versión mejorada de su Smashed Jack original que debutó en 2024. Esta nueva oferta llega después de que la compañía fue calificada como la mejor hamburguesa en comida rápida.
El Big Smashed Jack presenta casi el triple de carne en comparación con la hamburguesa de un competidor líder, lo que representa una mejora significativa en tamaño y calidad. El Smashed Jack original, que se convirtió en un favorito instantáneo desde su introducción en 2024, superó las expectativas de la empresa y llevó a más innovaciones en esta categoría.
잭 인 더 박스 (NASDAQ: JACK)는 2024년에 처음 출시된 원래의 스매시 잭 버거를 업그레이드한 새로운 빅 스매시 잭 버거 출시를 발표했습니다. 이 새로운 제품은 회사가 패스트푸드에서 최고의 버거로 평가받은 후에 나왔습니다.
빅 스매시 잭은 주요 경쟁자의 버거에 비해 거의 세 배의 고기를 특징으로 하며, 크기와 품질 면에서 상당한 업그레이드를 나타냅니다. 2024년에 도입된 원래의 스매시 잭은 즉각적인 팬들의 사랑을 받았으며, 회사의 기대를 초과 달성하여 이 카테고리에서 추가 혁신을 촉진했습니다.
Jack in the Box (NASDAQ: JACK) a annoncé le lancement de son nouveau burger Big Smashed Jack, une version améliorée de leur Smashed Jack original qui a été lancé en 2024. Cette nouvelle offre arrive après que l'entreprise a été classée comme le meilleur burger de la restauration rapide.
Le Big Smashed Jack présente presque trois fois plus de viande par rapport à celui d'un concurrent leader, représentant une amélioration significative en termes de taille et de qualité. Le Smashed Jack original, qui est devenu un favori instantané dès son introduction en 2024, a dépassé les attentes de l'entreprise et a incité à davantage d'innovations dans cette catégorie.
Jack in the Box (NASDAQ: JACK) hat die Einführung seines neuen Big Smashed Jack Burgers angekündigt, einer verbesserten Version ihres ursprünglichen Smashed Jack, der 2024 debütierte. Dieses neue Angebot folgt darauf, dass das Unternehmen als bester Burger im Fast Food bewertet wurde.
Der Big Smashed Jack enthält fast dreimal so viel Rindfleisch im Vergleich zu einem führenden Wettbewerber, was eine erhebliche Verbesserung in Größe und Qualität darstellt. Der ursprüngliche Smashed Jack, der bei seiner Einführung im Jahr 2024 sofort zum Fanliebling wurde, übertraf die Erwartungen des Unternehmens und führte zu weiteren Innovationen in dieser Kategorie.
- Rated as Best Burger in Fast Food
- Successful performance of original Smashed Jack since 2024 launch
- Product line expansion with premium offering
- None.
Raising the stakes in fast food, Jack in the Box debuts the Big Smashed Jack alongside unbeatable deals, the Lucky Mint Trio, 74th-anniversary celebration, and more
Jack in the Box’s fan-favorite Smashed Jack is getting a major upgrade with the all-new Big Smashed Jack—bigger, bolder, and more flavorful than ever. (Photo: Business Wire)
Introducing the new Big Smashed Jack, the next evolution of the beloved original burger. Bigger, juicier, and more flavorful, the Big Smashed Jack offers superior quality compared to the competition. Since the original Smashed Jack debuted in 2024 and became an instant fan favorite, it has exceeded expectations, inspiring Jack in the Box to continue pushing the boundaries of innovation in this category. Now, Jack in the Box is going even further—bringing nearly triple the beef* compared to a leading competitor's burger for an unmatched fast-food burger experience.
About Big Smashed Jack:
It’s all in the details. The new Big Smashed Jack features two quarter-pound smashed patties, two slices of melty American cheese, shredded lettuce, onions, pickles, and Jack’s Boss Sauce on a triple brioche bun.
Building on the success of the original Smashed Jack, this new version raises the stakes with even more beef and bold flavor. Since its debut in 2024, the Smashed Jack has redefined fast-food burgers, and now, Jack in the Box is taking it to the next level, delivering bigger flavor and better quality than ever before.
More Bigger and Better Deals from Jack:
Jack in the Box isn’t just stopping at burgers—we’re bringing fan-favorite deals, giving you even more to love:
-
The
$5 -
Jack’s Lucky Mint Trio: A minty lineup guaranteed to turn your luck around, featuring the Oreo Mint Shake, the new Oreo Mint Mocha Sweet Cream Iced Coffee, and the Mint Twisted Soda. Fans can also celebrate with Jack’s Sweet St. Patty’s Day Deal—a FREE Lucky Mint Trio beverage with any
$5 - Sauced & Loaded Waffle Fries: Jack’s new Sauced & Loaded Waffle Fries, smothered with cheddar cheese and nacho cheese sauce, then topped with crumbled bacon & Buttermilk Ranch Drizzle.
-
74th Anniversary Deal: From Feb. 17 to Feb. 23, grab a classic Jumbo Jack for just
74 cents to celebrate Jack in the Box’s 74th year. -
March Madness Savings: Jack Pack members can score BOGO
50% off deals on the Jumbo Jack, Ultimate Cheeseburger, and Jr. Jumbo Jack Cheeseburger from Feb. 24 to Mar. 30. Plus, from Mar. 24 to Apr. 6, fans can enjoy a Jr. Jumbo Jack Cheeseburger for only$1.29
Jack in the Box is proving once again that when it comes to burgers, breakfast, and unbeatable deals—no one does it like Jack in the Box.
These limited-time menu items and deals will be available from Feb. 17 to Apr. 7 in-store, online, or through the Jack App.
*Beef calculations based on post-cooked patty weight(s).
About Jack in the Box Inc.
Jack in the Box Inc. (NASDAQ: JACK), founded and headquartered in
Category: Corporate
View source version on businesswire.com: https://www.businesswire.com/news/home/20250217835702/en/
Press Contact:
Casey Middleton
Public Relations, Jack in the Box
media@jackinthebox.com
Source: Jack in the Box
FAQ
When did Jack in the Box (JACK) launch the Big Smashed Jack burger?
How much bigger is the JACK Big Smashed Jack compared to competitors?
What recognition did Jack in the Box (JACK) receive for their burgers?
When was the original Smashed Jack burger introduced by JACK?
