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Jack in the Box Builds Upon Strong Franchise Development Momentum with Opening of Brand New Prototype
Rhea-AI Impact
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Rhea-AI Summary
Jack in the Box Inc. (NASDAQ: JACK) has launched a new off-premise-only restaurant prototype in Tulsa, Oklahoma. This 1,350-square-foot location features a double y-lane drive-thru, a walk-up ordering window, and dual assembly kitchens. The prototype aims to reduce buildout costs by 20% and enhance real estate flexibility. It is designed to accommodate various locations, attracting new customers and franchisees with its unique design elements. This initiative supports the company's nationwide growth strategy.
Positive
Introduction of a new off-premise-only restaurant prototype.
Reduces buildout costs by approximately 20%.
Designed to accommodate diverse real estate locations, improving operational flexibility.
Focus on increasing drive-thru efficiency and digital ordering capabilities.
Negative
None.
Recently Opened Restaurant in Tulsa is First to Feature Iconic Burger Brand’s New Store Layout
SAN DIEGO--(BUSINESS WIRE)--
Jack in the Box Inc. (NASDAQ: JACK) introduced its new off-premise-only restaurant prototype with the opening of a new location in Tulsa, Oklahoma.
The new prototype was designed to meet the continued increasing demand for drive-thru service and digital ordering. At only 1,350 square feet, the restaurant features a double y-lane drive-thru, a walk-up window for ordering, dual assembly kitchens and a dedicated pick-up window for mobile and third-party delivery orders.
The goal of the new prototype is to reduce buildout costs by around 20%, while also increasing real estate flexibility. The new model is designed for free-standing locations, but can be adapted to fit in a variety of spaces such as C-stores, travel plazas, and end-cap locations.
Eye-catching design elements include a “big red box” on the façade that pays homage to the brand’s namesake, and exterior lighting that turns to the brand’s signature purple to signify its late-night menu hours. Features like these will attract new customers and loyal fans to the iconic burger franchise.
“The introduction of this new prototype is a huge boost to our nationwide growth efforts,” said Tim Linderman, Jack in the Box chief franchise and corporate development officer. “With the benefits of increased drive-thru efficiency and streamlined operations, this new model makes the Jack in the Box franchise opportunity more appealing for customers and franchisees alike.”
To learn more about available franchise opportunities with Jack in the Box, visit JackInTheBoxFranchising.com.
About Jack in the Box Inc.
Jack in the Box Inc. (NASDAQ: JACK), founded and headquartered in San Diego, California, is a restaurant company that operates and franchises Jack in the Box®, one of the nation's largest hamburger chains with more than 2,200 restaurants across 21 states, and Del Taco®, the second largest Mexican-American QSR chain by units in the U.S. with approximately 600 restaurants across 16 states. For more information on both brands, including franchising opportunities, visit www.jackinthebox.com and www.deltaco.com.
