IZEA Worldwide, Inc. - IZEA STOCK NEWS

IZEA Worldwide has revealed its findings on influencer marketing within the active apparel sector, indicating that Gymshark commands a remarkable 43% of the influencer share of voice (SOV) based on content volume. The report, covering May 2021 to April 2022, analyzed over 877.7 million social media posts by more than 11.4 million influencers. Gymshark leads with double the organic mentions compared to its closest rival, Lululemon, and Alo Yoga excels in sponsored content. The insights emphasize the importance of authentic influencer collaborations for brand growth.

IZEA Worldwide reported a 61% increase in total revenue for Q1 2022, reaching $8.9 million compared to $5.5 million in Q1 2021. Managed Services revenue surged by 66% to $8.4 million, while SaaS Services saw a modest 5% rise. However, total expenses grew by 53% to $11.3 million, resulting in a net loss of $2.5 million. Operationally, Managed Services bookings hit a record $12.1 million, indicating strong demand. Despite global challenges, management targets a 30% annual revenue growth for 2022.

IZEA Worldwide, Inc. (NASDAQ: IZEA) announced a conference call scheduled for May 16, 2022, at 5:00 p.m. EDT to discuss its first quarter 2022 financial results. The call will feature remarks from Chairman and CEO Ted Murphy, President and COO Ryan Schram, and CFO Peter Biere, followed by a Q&A session. Interested participants can join via toll-free or international dial-in numbers, with a replay available until May 23, 2022. This call is part of IZEA's commitment to transparency and engagement with stakeholders as it highlights its role in the influencer marketing sector.

IZEA Worldwide has released research indicating that 44% of individuals aged 18-29 consider themselves influencers or aspire to become one. Conducted in December 2021, the study surveyed 1,085 U.S. internet users. Key findings reveal that 16% of non-influencers wish to join the influencer ranks, while 68% of those not currently partnered with brands would engage in influencer marketing for compensation. The report underscores the growing influence of social media and the potential for brands to engage with emerging creators.

IZEA Worldwide has secured a $2 million contract with a leading retailer for managed influencer marketing services, expanding on a pre-existing relationship. This agreement follows a record-breaking first quarter, where IZEA reported $12.1 million in Managed Services bookings, representing an 88% year-over-year increase. The CEO expressed optimism about continued sales momentum in Q2, indicating strong demand for influencer marketing services. This development underscores IZEA's position in the growing Creator Economy, which helps brands enhance digital engagement.

IZEA Worldwide has announced record bookings of $12.1 million for the first quarter of 2022, marking an 88% increase year-over-year. This surpasses their previous record of $12 million, achieved in the history of the company. The trailing twelve-month Managed Services bookings have reached an all-time high of $45.2 million. Additionally, Q4 2021 saw a 69% increase in Managed Services revenue to $9.9 million. The company’s founder, Ted Murphy, expressed optimism for continued revenue growth, attributing success to strong bookings.

IZEA Worldwide reported Q4 2021 financial results, achieving a 62% increase in total revenue to a record $10.3 million compared to Q4 2020's $6.4 million. Managed Services revenue surged 69% to $9.9 million, while SaaS Services declined 17% to $0.4 million. The company posted a net income of $0.3 million, a turnaround from a net loss of $1.1 million in the prior year. Strong bookings led to positive adjusted EBITDA of $0.5 million, while cash reserves stood at $75.4 million with no long-term debt.

IZEA Worldwide has announced a record for quarterly Managed Services bookings, surpassing $11.5 million in Q1 2022, an 80% increase from $6.45 million in Q1 2021. This surpasses the previous record of $11.3 million set in Q3 2021. The steady growth reflects recovery from COVID-19 impacts, with a continued focus on high-quality service leading to new contracts. The company emphasizes that bookings, an indicator of sales activity, do not directly correlate with revenue and may be adjusted in the future.

IZEA Worldwide recently released a report titled Trust in Influencer Marketing, revealing significant consumer insights regarding influencer marketing. The research indicates that 62% of social media users trust influencers more than celebrities. Key findings include that 36% of respondents consider influencer posts as the best way to try new products, and 46% have purchased products promoted by influencers. The report highlights a booming return on investment in influencer marketing, with an estimated 33.6% growth in spending expected in 2021, surpassing traditional media ad spend growth.