IZEA Powers Online Educational Site with Creator Content
IZEA Worldwide, Inc. (NASDAQ: IZEA) announced a significant six-figure contract expansion with a leading online educational services provider. This partnership involves IZEA creators producing long-form content aimed at enhancing online visibility and traffic for the brand. Over the past year, the company has more than doubled its annual commitment. CEO Ted Murphy highlighted that the surge in online educational content consumption due to COVID-19 presents a prime opportunity for brands to engage customers through custom content.
- Secured a significant six-figure contract expansion.
- More than doubled annual commitment from the client.
- None.
Orlando, Florida, Nov. 30, 2021 (GLOBE NEWSWIRE) -- IZEA Worldwide, Inc. (NASDAQ: IZEA), the premier provider of influencer marketing technology, data, and services for the world’s leading brands, announced today that it has been awarded a significant six figure contract expansion by a leading provider of online educational services. IZEA creators will be producing long form content for the brand to increase online awareness and drive traffic. The company has more than doubled its annual commitment with IZEA over the past year.
“COVID-19 has driven a large increase in consumers spending more time seeking educational content online,” said Ted Murphy, Founder and CEO of IZEA. “That represents an opportunity for brands to attract and inform potential customers through their own custom content, published on their website and social media channels.”
“While the majority of brand content produced by our network is posted on a creator’s social media accounts as part of an influencer sponsorship, we are also the “owned” custom content engine behind the scenes for leading brands,” continued Murphy. “We are able to augment or replace a traditional content team with a distributed network of creators who are passionate about virtually any subject. This particular partnership is a natural fit for our network, as many creators have developed their skillsets through online education and have a natural bias towards all things digital.”
IZEA offers managed custom content services ranging from short-form videos to product reviews. Writers, photographers, and videographers are also available on-demand through IZEA’s Shake platform.
To learn more visit IZEA.com.
About IZEA Worldwide, Inc.
IZEA Worldwide, Inc. (“IZEA”) is a marketing technology company providing software and professional services that enable brands to collaborate and transact with the full spectrum of today’s top social influencers and content creators. The company serves as a champion for the growing Creator Economy, enabling individuals to monetize their content, creativity, and influence. IZEA launched the industry’s first-ever influencer marketing platform in 2006 and has since facilitated nearly 4 million transactions between online buyers and sellers. Leading brands and agencies partner with IZEA to increase digital engagement, diversify brand voice, scale content production, and drive measurable return on investment.
Safe Harbor Statement
All statements in this release that are not based on historical fact are “forward-looking statements” intended to qualify for the safe harbor from liability established by the Private Securities Litigation Reform Act of 1995. Forward-looking statements, which are based on certain assumptions and describe our future plans, strategies and expectations, can generally be identified by the use of forward-looking terms such as “may,” “will,” “would,” “could,” “should,” “expect,” “anticipate,” “hope,” “estimate,” “believe,” “intend,” "likely," "projects," “plans,” "pursue," "strategy" or "future," or the negative of these words or other words or expressions of similar meaning. Examples of forward-looking statements include, among others, statements we make regarding expectations concerning IZEA’s ability to increase revenue and bookings, growth or maintenance of customer relationships, and expectations concerning IZEA’s business strategy. Forward-looking statements involve inherent risks and uncertainties which could cause actual results to differ materially from those in the forward-looking statements, as a result of various factors including, among others, the following: competitive conditions in the content and social sponsorship segment in which IZEA operates; failure to popularize one or more of the marketplace platforms of IZEA; our ability to establish effective disclosure controls and procedures and internal control over financial reporting; our ability to satisfy the requirements for continued listing of our common stock on the Nasdaq Capital Market; changing economic conditions that are less favorable than expected; and other risks and uncertainties described in IZEA’s periodic reports filed with the Securities and Exchange Commission. The forward-looking statements made in this release speak only as of the date of this release, and IZEA assumes no obligation to update any such forward-looking statements to reflect actual results or changes in expectations, except as otherwise required by law.
FAQ
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