G&B joins IZEA Talent Partner Program
IZEA Worldwide has partnered with G&B Digital Management, a minority-owned talent management firm, to enhance its Talent Partner Program. This collaboration aims to offer better representation for digital content creators across various sectors, including fashion and entertainment. CEO Ted Murphy emphasized that influencer marketing is evolving, focusing more on social impact. G&B's alignment with IZEA promotes diversity and equality in the creator economy. As part of this partnership, both companies will engage in co-marketing efforts and exclusive sponsorship opportunities.
- Partnership with G&B Digital Management enhances IZEA's Talent Partner Program.
- Access to a diverse set of influencers across various sectors.
- Focus on integrity and transparency in talent management.
- Opportunities for co-marketing and sponsorship flow for creators.
- None.
Top-tier, robust roster of talent now available across IZEA platforms
Los Angeles, California & Orlando, Florida, April 06, 2021 (GLOBE NEWSWIRE) -- IZEA Worldwide, Inc. (NASDAQ: IZEA), today welcomed talent management firm, G&B Digital Management, to the company’s newly-established Talent Partner Program.
G&B Digital Management is a minority-owned, top-tier representation firm that specializes in guiding digital content creators in the fashion, lifestyle, travel, food, sports and entertainment sectors. The company seeks to reinvent the talent management experience with integrity, transparency, and a human touch. With a collaborative, solution-focused approach, the firm has built a reputation for providing unparalleled service to creators and brand/agency partners, working together to achieve enviable results.
“Influencer Marketing has evolved from Influencers sharing images on their social feeds to an expression of self and a vessel for larger social impact,” said Ted Murphy, IZEA Chairman and Chief Executive Officer. “As an official Talent Partner, G&B will work closely with IZEA to bring their unique set of influencers to the IZEA suite of offerings while driving meaningful conversations about an ever-diversifying Creator Economy.”
“We’re excited to align with IZEA in being ‘Diverse Since Day One’ - a shared value between our companies to normalize equality, bolstering opportunities for all digital creators”, states founder Kyle Hjelmeseth. “This partnership will allow us to work together to expand the idea of what influencers mean in society, building a positive relationship among consumers, brands, and talent both on and offline.”
Like G&B, invited members to IZEA’s Talent Partner Program, receive enhanced opportunities for sponsorship deal flow through direct collaboration with IZEA’s consultative Managed Service unit, preferred talent inclusion in both the IZEAx and Shake creator networks, first-look availability into IZEA’s proprietary research initiatives, and exclusive briefing sessions. Selected partners and their signed talent will also participate in select co-marketing, press exposure, and future signature events.
IZEA plans to formally welcome additional partners in subsequent announcements. Details pertaining to those members will be made public through newswire, online press center, and companies’ social media channels.
To request an invitation to join IZEA as a Talent Partner, please visit: https://izea.com/partners/talent/
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About IZEA Worldwide, Inc.
IZEA Worldwide, Inc. (“IZEA”) is a marketing technology company providing software and professional services that enable brands to collaborate and transact with the full spectrum of today’s top social influencers and content creators. The company serves as a champion for the growing Creator Economy, enabling individuals to monetize their content, creativity, and influence. IZEA launched the industry’s first-ever influencer marketing platform in 2006 and has since facilitated nearly 4 million transactions between online buyers and sellers. Leading brands and agencies partner with IZEA to increase digital engagement, diversify brand voice, scale content production, and drive measurable return on investment.
About G&B Digital Management
G&B Digital Management is a minority-owned, top-tier firm that specializes in guiding digital content creators in the fashion, lifestyle, travel, food, and hospitality sectors. The company seeks to create a better influence by reinventing the talent management experience with integrity, transparency, and a human touch. One of the leading firms dedicated exclusively to supporting online talent, G&B proudly partners with the most in-demand and unique influencers in the US/EMEA. With a collaborative, solution-focused approach, the firm has built a reputation for providing unparalleled service to creators and brand/agency partners, working together to achieve enviable results. Placing a high value on education and empowerment, G&B established the College of Influence (CollegeofInfluence.com) for anyone looking to grow their influencer career. Deeply passionate about social justice, bi-racial Founder/ CEO Kyle Hjelmeseth also introduced the Normalize Equality initiative (NormalizeEquality.online) as a how-to guide for influencers, brands, and agencies seeking to weave diversity, equity, and inclusion into the influencer marketing industry. Discover G&B’s innovative approach to talent management at gb-dm.com. Follow @gnbinfluence on Instagram for influencer spotlights, career tips, and brand updates.
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Safe Harbor Statement
This press release contains forward-looking statements within the meaning of Section 27A of the Securities Act of 1933, as amended, and Section 21E of the Securities Exchange Act of 1934, as amended. Forward-looking statements, which are based on certain assumptions and describe our future plans, strategies and expectations, can generally be identified by the use of forward-looking terms such as “anticipates,” “believes,” “estimates,” “expects,” “intends,” “may,” “plans,” “projects,” “will,” “would” or other comparable terms. Examples of forward-looking statements include, among others, statements we make regarding expectations of sales activity, revenue and margins based on bookings, plans to increase the size of our sales team, the financial impact of investments in our software business, and continuation of new IZEAx customers and their effect on future sales.
Forward-looking statements involve inherent risks and uncertainties, which could cause actual results to differ materially from those in the forward-looking statements, as a result of various factors, including, among others, the following: competitive conditions in the content and social sponsorship segment in which IZEA operates; failure to popularize one or more of the marketplace platforms of IZEA; changing economic conditions that are less favorable than expected; and other risks and uncertainties described in IZEA’s periodic reports filed with the Securities and Exchange Commission. IZEA assumes no obligation to update any such forward-looking statements to reflect actual results or changes in expectations, except as otherwise required by law.
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