Samsara's Super Bowl Commercial Spotlights AI-Powered Road Safety
Samsara (NYSE: IOT) announced its first Super Bowl commercial, set to air on February 9, showcasing the real-world challenges professional drivers face and how their AI Dash Cams enhance road safety. The 30-second spot, titled 'Hits That Don't Happen,' features authentic footage of drivers avoiding dangers like swerving cars and wild animals.
As an industry leader, Samsara's AI-powered solutions are used by tens of thousands of organizations globally, with their technology trained on over 180 billion minutes of video footage. The commercial aims to highlight both the heroic acts of professional drivers and the advancement of AI technology in creating safer roads.
Samsara (NYSE: IOT) ha annunciato il suo primo spot pubblicitario per il Super Bowl, che andrà in onda il 9 febbraio, mostrando le sfide reali che affrontano i conducenti professionisti e come le loro AI Dash Cams migliorano la sicurezza stradale. Lo spot di 30 secondi, intitolato 'Colpi che non accadono', presenta filmati autentici di conducenti che evitano pericoli come auto in corsa e animali selvatici.
In qualità di leader del settore, le soluzioni alimentate dall'AI di Samsara sono utilizzate da decine di migliaia di organizzazioni in tutto il mondo, con la loro tecnologia addestrata su oltre 180 miliardi di minuti di filmati video. La pubblicità ha l'obiettivo di evidenziare sia gli atti eroici dei conducenti professionisti sia i progressi della tecnologia AI nella creazione di strade più sicure.
Samsara (NYSE: IOT) anunció su primer comercial para el Super Bowl, que se emitirá el 9 de febrero, mostrando los desafíos del mundo real que enfrentan los conductores profesionales y cómo sus AI Dash Cams mejoran la seguridad vial. El anuncio de 30 segundos, titulado 'Golpes que no ocurren', presenta imágenes auténticas de conductores evitando peligros como autos que se desvían y animales salvajes.
Como líder de la industria, las soluciones impulsadas por IA de Samsara son utilizadas por decenas de miles de organizaciones a nivel global, con su tecnología entrenada en más de 180 mil millones de minutos de metraje de video. El comercial tiene como objetivo resaltar tanto los actos heroicos de los conductores profesionales como el avance de la tecnología IA en la creación de carreteras más seguras.
샘사라 (NYSE: IOT)는 2월 9일 방영될 첫 슈퍼볼 광고를 발표하며, 전문 운전자가 직면하는 실제 도전과제와 그들의 AI 대시 캠이 도로 안전을 어떻게 향상시키는지를 보여줍니다. '발생하지 않는 충돌'이라는 제목의 30초 광고는 위험한 상황을 피하는 운전자의 진 authentic 영상이 담겨 있습니다.
산업 리더인 샘사라의 AI 기반 솔루션은 전 세계 수만 개 기업에서 사용되며, 이들의 기술은 1,800억 분 이상의 비디오 영상으로 교육받았습니다. 이 광고는 전문 운전자의 영웅적인 행동과 더 안전한 도로를 만드는 AI 기술의 발전을 강조하는 것을 목표로 합니다.
Samsara (NYSE: IOT) a annoncé son premier spot publicitaire pour le Super Bowl, qui sera diffusé le 9 février, mettant en avant les défis réels auxquels sont confrontés les conducteurs professionnels et comment leurs AI Dash Cams améliorent la sécurité routière. Le spot de 30 secondes, intitulé 'Des coups qui n'arrivent pas', présente des images authentiques de conducteurs évitant des dangers tels que les voitures qui dévient et les animaux sauvages.
En tant que leader du secteur, les solutions alimentées par l'IA de Samsara sont utilisées par des dizaines de milliers d'organisations dans le monde, avec une technologie formée sur plus de 180 milliards de minutes de séquences vidéo. La publicité vise à mettre en lumière à la fois les actes héroïques des conducteurs professionnels et les avancées de la technologie IA dans la création de routes plus sûres.
Samsara (NYSE: IOT) hat seinen ersten Super Bowl-Werbespot angekündigt, der am 9. Februar ausgestrahlt wird und die realen Herausforderungen zeigt, mit denen professionelle Fahrer konfrontiert sind, sowie wie ihre AI Dash Cams die Verkehrssicherheit verbessern. Der 30-sekündige Spot mit dem Titel 'Schläge, die nicht passieren', zeigt authentische Aufnahmen von Fahrern, die Gefahren wie ausweichende Autos und Wildtiere vermeiden.
Als Branchenführer werden die KI-gestützten Lösungen von Samsara von zehntausenden von Organisationen weltweit genutzt, wobei ihre Technologie auf über 180 Milliarden Minuten Videomaterial trainiert wurde. Der Werbespot soll sowohl die heldenhaften Taten professioneller Fahrer als auch die Fortschritte der KI-Technologie zur Schaffung sicherer Straßen hervorheben.
- Company demonstrates market leadership with AI technology trained on 180 billion minutes of video footage
- Significant market penetration with tens of thousands of global organizations using their solutions
- Strategic marketing expansion through Super Bowl advertisement exposure
- None.
Footage from Samsara AI Dash Cams provides a unique view into the real-world experiences of the professional drivers who keep our world running
Tens of thousands of organizations globally rely on Samsara’s AI-powered solutions to help get their workforce home safely at the end of the day. An industry leader, Samsara trains its AI-based detections on more than 180 billion minutes of video footage. The commercial not only aims to bring more appreciation to professional drivers and their heroic acts, but also to the advancements in AI technology that have enabled a new era of safety.
“Drivers often work long hours in challenging conditions to provide us with the goods and services we count on every day,” said Meagen Eisenberg, Chief Marketing Officer at Samsara. “Samsara is proud to partner with our customers to protect drivers and make the roads safer for everyone. We’re grateful for this opportunity to highlight the importance of road safety and the real challenges drivers face.”
The commercial was produced in partnership with Made Studios. To learn more about Samsara’s debut commercial and its intelligent safety platform for operations, visit here.
About Samsara
Samsara (NYSE: IOT) is the pioneer of the Connected Operations® Cloud, which is a platform that enables organizations that depend on physical operations to harness Internet of Things (IoT) data to develop actionable insights and improve their operations. With tens of thousands of customers across
Samsara is a registered trademark of Samsara Inc. All other brand names, product names or trademarks belong to their respective holders.
View source version on businesswire.com: https://www.businesswire.com/news/home/20250205918496/en/
Stephanie Burke
Samsara
media@samsara.com
Source: Samsara
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