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Midland Tyre Services Reduces Accidents Across its Fleet by 54% with Samsara

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Midland Tyre Services, Ireland's largest independent supplier of truck, agricultural, and off-the-road tyres, has achieved significant safety improvements by implementing Samsara's (NYSE: IOT) Connected Operations Platform. The company has reduced accidents by 54% over two years through the integration of telematics, GPS tracking, and dual-facing AI Dash Cams.

Key achievements include:

  • 50% reduction in fleet management time
  • 20 minutes saved per breakdown call-out (2,333 hours annually)
  • 96% average driver safety score
  • Reduced insurance premiums

The platform provides comprehensive fleet visibility, enabling real-time tracking, faster response to callouts, and targeted safety coaching programs. Serving Ireland's largest blue-chip companies and handling 8,000+ breakdowns yearly, Midland Tyre Services has successfully transformed its operational efficiency and established a strong safety culture across its 24/7 operations.

Midland Tyre Services, il più grande fornitore indipendente di pneumatici per camion, agricoli e fuoristrada in Irlanda, ha ottenuto significativi miglioramenti in termini di sicurezza implementando la Connected Operations Platform di Samsara (NYSE: IOT). L'azienda ha ridotto gli incidenti del 54% in due anni grazie all'integrazione di telematica, tracciamento GPS e telecamere AI a doppia faccia.

I risultati chiave includono:

  • riduzione del 50% del tempo di gestione della flotta
  • 20 minuti risparmiati per ogni chiamata di emergenza (2.333 ore annuali)
  • punteggio medio di sicurezza dei conducenti del 96%
  • premi assicurativi ridotti

La piattaforma offre una visibilità completa della flotta, consentendo il tracciamento in tempo reale, una risposta più rapida alle chiamate di emergenza e programmi di coaching sulla sicurezza mirati. Servendo le più grandi aziende blue-chip d'Irlanda e gestendo oltre 8.000 guasti all'anno, Midland Tyre Services ha trasformato con successo la propria efficienza operativa e ha stabilito una forte cultura della sicurezza nelle sue operazioni 24 ore su 24, 7 giorni su 7.

Midland Tyre Services, el mayor proveedor independiente de neumáticos para camiones, agrícolas y todoterreno en Irlanda, ha logrado mejoras significativas en seguridad al implementar la Connected Operations Platform de Samsara (NYSE: IOT). La empresa ha reducido los accidentes en un 54% en dos años mediante la integración de telemática, seguimiento GPS y cámaras AI de doble cara.

Los logros clave incluyen:

  • reducción del 50% en el tiempo de gestión de flotas
  • 20 minutos ahorrados por cada llamada de avería (2.333 horas anuales)
  • puntuación promedio de seguridad del conductor del 96%
  • reducción de las primas de seguros

La plataforma proporciona visibilidad integral de la flota, permitiendo el seguimiento en tiempo real, una respuesta más rápida a las llamadas de emergencia y programas de capacitación en seguridad específicos. Atendiendo a las principales empresas blue-chip de Irlanda y manejando más de 8,000 averías anualmente, Midland Tyre Services ha transformado con éxito su eficiencia operativa y ha establecido una fuerte cultura de seguridad en sus operaciones 24/7.

미드랜드 타이어 서비스는 아일랜드에서 가장 큰 독립 트럭, 농업 및 오프로드 타이어 공급업체로, 삼사라연결 운영 플랫폼을 도입하여 안전성을 크게 개선했습니다 (NYSE: IOT). 이 회사는 텔레매틱스, GPS 추적 및 이중 방향 AI 대시캠 통합을 통해 사고를 54% 감소시켰습니다.

주요 성과는 다음과 같습니다:

  • 플릿 관리 시간 50% 감소
  • 고장 호출당 20분 절약 (연간 2,333시간)
  • 운전자의 평균 안전 점수 96%
  • 보험료 감소

이 플랫폼은 실시간 추적, 신속한 호출 응답 및 맞춤형 안전 교육 프로그램을 가능하게 하여 포괄적인 플릿 가시성을 제공합니다. 아일랜드의 주요 블루칩 기업에 서비스를 제공하고 연간 8,000건 이상의 고장을 처리하는 미드랜드 타이어 서비스는 운영 효율성을 성공적으로 개선하고 24/7 운영 전반에 걸쳐 강력한 안전 문화를 확립했습니다.

Midland Tyre Services, le plus grand fournisseur indépendant de pneus pour camions, agricoles et hors route en Irlande, a réalisé des améliorations significatives en matière de sécurité en mettant en œuvre la Connected Operations Platform de Samsara (NYSE: IOT). L'entreprise a réduit les accidents de 54% en deux ans grâce à l'intégration de la télématique, du suivi GPS et des caméras AI à double face.

Les réalisations clés incluent:

  • réduction de 50% du temps de gestion de flotte
  • 20 minutes économisées par appel de dépannage (2.333 heures par an)
  • score moyen de sécurité des conducteurs de 96%
  • primes d'assurance réduites

La plateforme offre une visibilité complète de la flotte, permettant un suivi en temps réel, une réponse plus rapide aux appels de dépannage et des programmes de coaching en sécurité ciblés. Servant les plus grandes entreprises cotées en bourse d'Irlande et gérant plus de 8 000 pannes par an, Midland Tyre Services a transformé avec succès son efficacité opérationnelle et a établi une forte culture de sécurité dans ses opérations 24/7.

Midland Tyre Services, Irlands größter unabhängiger Anbieter von Lkw-, Landwirtschafts- und Offroad-Reifen, hat durch die Implementierung der Connected Operations Platform von Samsara (NYSE: IOT) erhebliche Sicherheitsverbesserungen erzielt. Das Unternehmen hat Unfälle um 54% innerhalb von zwei Jahren reduziert, indem es Telematik, GPS-Tracking und doppelseitige KI-Dashcams integriert hat.

Wichtige Erfolge umfassen:

  • 50% Reduzierung der Flottenmanagementzeit
  • 20 Minuten Ersparnis pro Pannenruf (jährlich 2.333 Stunden)
  • Durchschnittliche Sicherheitspunktzahl der Fahrer von 96%
  • Reduzierte Versicherungsprämien

Die Plattform bietet umfassende Flottenansicht, ermöglicht Echtzeitverfolgung, schnellere Reaktion auf Pannen und gezielte Sicherheitscoachings. Midland Tyre Services bedient die größten Blue-Chip-Unternehmen Irlands und bearbeitet jährlich über 8.000 Pannen, hat erfolgreich seine betriebliche Effizienz transformiert und eine starke Sicherheitskultur in seinen 24/7-Betrieben etabliert.

Positive
  • 54% reduction in accidents over 2 years
  • 50% reduction in fleet management time
  • Achieved cost savings through reduced insurance premiums
  • Improved operational efficiency saving 2,333 hours annually
  • 96% average driver safety score achieved
Negative
  • None.

Samsara’s Connected Operations Cloud empowers Ireland’s largest independently-owned supplier of truck, agricultural, and off-the-road tyres to transform operational efficiency and driver safety

LONDON--(BUSINESS WIRE)-- Midland Tyre Services has established a new standard of safety across its entire fleet operations by implementing advanced AI-powered solutions from Samsara Inc. ("Samsara") (NYSE: IOT), the pioneer of the Connected Operations® Platform. Through integrated telematics, GPS tracking, and dual-facing AI Dash Cams, Midland Tyre Services has gained greater visibility into individual driver performance and reduced accidents by 54% over the last two years.

Midland Tyre Services supplies some of Ireland’s largest blue-chip companies with new tyres and attends over 8,000+ breakdowns every year. After experiencing a high accident rate and, as a result, high insurance premiums, the company turned to Samsara for a new approach to safety and driver behaviour for its large fleet of vehicles that operate 24/7 365 days a year.

Using Samsara’s Connected Operations platform, Midland Tyre Services now has a birds-eye view over its entire fleet. Enhanced driver tracking and fleet management has had a significant impact on overall efficiency, reducing total time spent managing the fleet by 50%. It has also saved an average of 20 minutes on each breakdown call-out, totalling 2,333 hours — or 97 days — across the year.

In addition, Midland Tyre Service has built targeted safety coaching programmes for drivers, resulting in an average driver score — a metric that tracks, measures, and reports on individual driver performance — of 96%, pushing drivers into the ‘elite’ safety bracket of 90 or higher.

The platform allows managers to gain insights into risky driver behaviours and also assess situations where the driver is not at fault — allowing them to exonerate drivers which wasn't previously possible. As a result, accidents have reduced by 54% in two years, the company has renegotiated insurance premiums to reduce overall costs and the team has created a culture of safety across the business.

Commenting on the implementation of Samsara technology, Chris Parle, Commercial Director at Midland Tyre Services, said, “Samsara gives us a powerful pair of eyes across our entire fleet, helping us resolve issues and respond to callouts much faster. We can share tracking data through dispatch links so our customers and technicians have a clear view of the nearest vehicle responding. It’s great for transparency and having complete visibility over our drivers is a massive benefit.”

Philip van der Wilt, SVP and GM EMEA at Samsara, said, “Midland Tyre Services is a great illustration of using technology to put drivers first and facilitate a cultural change throughout the organisation. Now, with access to the right data, fleet managers know how to best support drivers and where to allocate resources as necessary.

“When the back office and drivers on the road have the tools to work together effectively, businesses see a tangible improvement in safety and productivity — and Midland Tyre Services is a perfect example of this principle.”

Supporting Resources

About Samsara

Samsara (NYSE: IOT) is the pioneer of the Connected Operations® Platform, which enables organizations that depend on physical operations to harness Internet of Things (IoT) data to develop actionable insights and improve their operations. With tens of thousands of customers across North America and Europe, Samsara is a proud technology partner to the people who keep our global economy running, including the world’s leading organizations across construction, transportation and warehousing, field services, manufacturing, retail, logistics, and the public sector. The company's mission is to increase the safety, efficiency, and sustainability of the operations that power the global economy.

Samsara is a registered trademark of Samsara Inc. All other brand names, product names or trademarks belong to their respective holders.

Midland Tyre Services

Midland Tyre Services is a leading provider of high-quality tyre solutions in Ireland, offering a comprehensive range of tyre sales, repairs, and maintenance services for cars, vans, trucks, and agricultural vehicles. With years of industry expertise, we pride ourselves on delivering exceptional customer service, competitive pricing, and reliable tyre solutions tailored to meet the needs of individuals and businesses alike.

Samsara Media Contact

Saheena Dhanda / Henry Soundy

samsara@wildfirepr.com

Source: Samsara

FAQ

How much did Samsara (IOT) help reduce Midland Tyre Services' accident rate?

Samsara's technology helped reduce accidents by 54% over a two-year period.

What operational efficiency gains did Midland Tyre Services achieve with Samsara's IOT platform?

The company reduced fleet management time by 50% and saved 20 minutes per breakdown call-out, totaling 2,333 hours annually.

What is the average driver safety score achieved by Midland Tyre Services using Samsara IOT?

Drivers achieved an average safety score of 96%, placing them in the 'elite' safety bracket of 90 or higher.

How many breakdown services does Midland Tyre Services handle with Samsara's IOT platform?

The company attends to over 8,000 breakdowns annually using Samsara's Connected Operations platform.
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