Intuit Accelerates Development Velocity with Major Enhancements to Proprietary Generative AI Operating System (GenOS)
Intuit has announced major enhancements to its proprietary Generative AI Operating System (GenOS), accelerating development velocity across its products and services. The upgraded GenOS now includes:
1. GenOS AI Workbench: A dedicated development environment for end-to-end application development.
2. Enhancements to GenStudio, GenRuntime, and GenUX components.
These improvements aim to streamline AI-powered application development, enabling rapid experimentation and innovation for Intuit's 100 million customers. The system provides a comprehensive suite of tools, including an extensible catalog of large language models (LLMs) and built-in governance and safety guardrails.
Since its introduction in June 2023, GenOS has enabled Intuit technologists to experiment with hundreds of GenAI use cases, leading to new experiences like Intuit Assist across its product lineup.
Intuit ha annunciato importanti miglioramenti al suo sistema operativo proprietario Generative AI Operating System (GenOS), accelerando la velocità di sviluppo dei suoi prodotti e servizi. Il GenOS aggiornato include ora:
1. GenOS AI Workbench: un ambiente di sviluppo dedicato per lo sviluppo di applicazioni end-to-end.
2. Miglioramenti ai componenti GenStudio, GenRuntime e GenUX.
Questi miglioramenti mirano a semplificare lo sviluppo di applicazioni potenziate dall'IA, consentendo rapidi esperimenti e innovazioni per i 100 milioni di clienti di Intuit. Il sistema fornisce un'ampia suite di strumenti, inclusi un catalogo espandibile di grandi modelli linguistici (LLM) e meccanismi di governance e sicurezza integrati.
Dal suo lancio nel giugno 2023, GenOS ha permesso ai tecnologi di Intuit di sperimentare centinaia di casi d'uso di GenAI, portando a nuove esperienze come Intuit Assist in tutta la sua gamma di prodotti.
Intuit ha anunciado importantes mejoras a su sistema operativo propio Generative AI Operating System (GenOS), acelerando la velocidad de desarrollo de sus productos y servicios. El GenOS actualizado ahora incluye:
1. GenOS AI Workbench: un entorno de desarrollo dedicado para el desarrollo de aplicaciones de extremo a extremo.
2. Mejoras en los componentes GenStudio, GenRuntime y GenUX.
Estas mejoras tienen como objetivo simplificar el desarrollo de aplicaciones impulsadas por IA, permitiendo experimentación e innovación rápida para los 100 millones de clientes de Intuit. El sistema proporciona un conjunto completo de herramientas, incluido un catálogo extensible de modelos de lenguaje grande (LLM) y salvaguardias de gobernanza y seguridad incorporadas.
Desde su introducción en junio de 2023, GenOS ha permitido a los tecnólogos de Intuit experimentar con cientos de casos de uso de GenAI, dando lugar a nuevas experiencias como Intuit Assist en toda su línea de productos.
인튜잇은 자사의 독자적인 생성형 AI 운영 체제(GenOS)에 대한 주요 개선 사항을 발표하며, 제품과 서비스 전반에 걸쳐 개발 속도를 가속화하고 있습니다. 업데이트된 GenOS에는 다음이 포함됩니다:
1. GenOS AI Workbench: 끝에서 끝까지의 애플리케이션 개발을 위한 전용 개발 환경입니다.
2. GenStudio, GenRuntime 및 GenUX 구성 요소의 개선 사항입니다.
이러한 개선은 AI 기반 애플리케이션 개발을 간소화하여 인튜잇의 1억 고객을 위해 빠른 실험과 혁신을 가능하게 합니다. 이 시스템은 확장 가능한 대형 언어 모델(LLM) 카탈로그와 내장된 거버넌스 및 안전 가드레일을 포함한 종합 도구 모음을 제공합니다.
2023년 6월 소개 이후, GenOS는 인튜잇 기술자들이 수백 개의 GenAI 사용 사례를 실험할 수 있게 하여, 제품 라인업 전반에 걸쳐 Intuit Assist와 같은 새로운 경험을 창출하게 했습니다.
Intuit a annoncé d'importantes améliorations à son système d'exploitation propriétaire Generative AI Operating System (GenOS), accélérant la vitesse de développement de ses produits et services. Le GenOS mis à jour comprend désormais :
1. GenOS AI Workbench : un environnement de développement dédié pour le développement d'applications de bout en bout.
2. Améliorations des composants GenStudio, GenRuntime et GenUX.
Ces améliorations visent à simplifier le développement d'applications alimentées par l'IA, permettant une expérimentation rapide et une innovation pour les 100 millions de clients d'Intuit. Le système fournit un ensemble complet d'outils, y compris un catalogue extensible de grands modèles linguistiques (LLM) et des mesures de gouvernance et de sécurité intégrées.
Depuis son lancement en juin 2023, GenOS a permis aux technologues d'Intuit d'expérimenter des centaines de cas d'utilisation de GenAI, donnant lieu à de nouvelles expériences telles que Intuit Assist dans l'ensemble de sa gamme de produits.
Intuit hat wesentliche Verbesserungen an seinem proprietären Generative AI Operating System (GenOS) angekündigt, die die Entwicklungsgeschwindigkeit für seine Produkte und Dienstleistungen beschleunigen. Das aktualisierte GenOS umfasst jetzt:
1. GenOS AI Workbench: Eine dedizierte Entwicklungsumgebung für die End-to-End-Anwendungsentwicklung.
2. Verbesserungen der Komponenten GenStudio, GenRuntime und GenUX.
Diese Verbesserungen zielen darauf ab, die Entwicklung von KI-gestützten Anwendungen zu optimieren und schnelle Experimente und Innovationen für Intuits 100 Millionen Kunden zu ermöglichen. Das System bietet eine umfassende Suite von Werkzeugen, einschließlich eines erweiterbaren Katalogs großer Sprachmodelle (LLMs) und integrierter Governance- und Sicherheitsvorkehrungen.
Seit seiner Einführung im Juni 2023 hat GenOS es den Technologen von Intuit ermöglicht, mit Hunderten von GenAI-Anwendungsfällen zu experimentieren, was zu neuen Erfahrungen wie Intuit Assist in der gesamten Produktpalette geführt hat.
- Accelerated development velocity across Intuit's products and services
- Introduction of GenOS AI Workbench for streamlined end-to-end application development
- Enhancements to existing GenOS components (GenStudio, GenRuntime, GenUX)
- Rapid experimentation capability, turning ideas into customer experiments in days
- Inclusion of new LLMs from Anthropic, Google Cloud, Meta AI, and Mistral AI in GenStudio
- Enhanced built-in guardrails for responsible AI development with GenSRF framework
- None.
Insights
Intuit's GenOS enhancements mark a significant leap in AI-driven development for fintech. The new GenOS AI Workbench streamlines the entire app development process, offering tools like LLM Leaderboard, Prompt Management and Evaluation Service. These additions could drastically reduce time-to-market for new features and products.
The expansion of GenStudio to include models from Anthropic, Google, Meta and Mistral demonstrates Intuit's commitment to leveraging diverse AI capabilities. This multi-model approach allows for more tailored solutions and reduces dependency on any single AI provider.
The enhancements to GenRuntime, especially the new agentic workflow capabilities, suggest Intuit is positioning itself for more complex, autonomous AI-driven processes in the future. This could lead to more sophisticated financial tools for users, potentially revolutionizing how individuals and businesses manage their finances.
Intuit's investment in GenOS reflects a strategic move to maintain its competitive edge in the fintech sector. By accelerating development velocity, Intuit could potentially increase its market share and revenue growth rate. The company's ability to rapidly experiment and deploy new AI-driven features could lead to improved customer retention and acquisition rates.
The integration of GenOS across Intuit's product suite (TurboTax, Credit Karma, QuickBooks and Mailchimp) suggests a unified approach to AI implementation, which could result in operational efficiencies and cost savings in the long term. However, investors should monitor the ROI on these AI investments and their impact on Intuit's profit margins.
While the financial impact isn't quantified, the potential for increased development speed and enhanced product offerings could positively influence Intuit's valuation multiples, especially if it translates to accelerated revenue growth or market expansion.
Intuit's GenOS enhancements position the company as a leader in AI-driven fintech solutions. The comprehensive suite of tools, including the new GenOS AI Workbench, could significantly differentiate Intuit from competitors who may be struggling with AI integration.
The ability to rapidly experiment and deploy AI features across its
However, the market should watch for how quickly these technological advancements translate into tangible benefits for users and, subsequently, financial gains for Intuit. The success of Intuit Assist in TurboTax this tax season could be an early indicator of the potential impact across other products.
Company simplifies, streamlines end-to-end app development with new GenOS AI Workbench and GenStudio, GenRuntime, GenUX tools
Introduced in June 2023, Intuit’s GenOS empowers technologists to responsibly design, build, and deploy breakthrough generative AI (GenAI) experiences with unparalleled speed, fueling innovation for its approximately 100 million consumer and small business customers.
Since then, the company has continued to invest in GenOS to streamline end-to-end application development, with built-in governance and safety guardrails, and to enable rapid experimentation. It provides a comprehensive suite of tools with an extensible catalog of best-in-class large language models (LLMs), including commercial, proprietary, and open source base models for fine-tuning. To jumpstart app development, product teams can become productive with GenOS in a matter of minutes via self-serve onboarding tools and guided workflows.
“Intuit's proprietary GenOS is the key to unlocking new opportunities to fuel consumer and small and mid-market business success with GenAI,” said Alex Balazs, Executive Vice President and Chief Technology Officer, Intuit. “Over the past year, we’ve increased our pace of innovation by enabling product teams to turn new ideas into live customer experiments in just days, and built out our GenOS to speed time-to-market for ideas that rise to the top. We’re proud of the progress we’ve made and fired up about the ‘done for you’ future we’re creating for our customers to power their prosperity.”
With GenOS, Intuit technologists (software developers, product managers, data scientists, machine learning engineers, and data analysts) have experimented with hundreds of GenAI use cases, which has led to game-changing new experiences delivered into the hands of customers with Intuit Assist. For example, Intuit’s GenOS enabled new capabilities with easy-to-understand explanations of tax calculations, backed by real-time accuracy checks, with Intuit Assist for TurboTax, boosting confidence for millions of individual tax filers this tax season.
“Intuit is at the forefront of the industry with this major release of its GenOS,” said Hamit Hamutcu, Senior Advisor at Institute for Experiential AI at Northeastern University, and Column Editor for the Harvard Data Science Review. “It is rare to see this level of scope and scale in a proprietary generative AI development environment. The company built a comprehensive set of tools and practices, far beyond a sandbox for securely experimenting with the technology. It should be a great accelerator for Intuit developers in building sophisticated fintech apps and sets an inspiring example for the industry.”
NEW GenOS AI Workbench and enhanced GenOS components
To streamline end-to-end GenAI-powered application development and enhance developer experiences, Intuit has introduced a new foundational component, GenOS AI Workbench, along with enhancements to existing components, GenStudio, GenRuntime, and GenUX.
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GenOS AI Workbench - A new dedicated development environment for end-to-end application development, including:
- LLM Leaderboard - A tool for quickly identifying the best LLMs for specific use cases based on benchmarks tailored to Intuit domains (consumer tax, personal finance, and small and mid-market business accounting and marketing). It also offers a structured method for comparing LLMs, including model cards with brief descriptions to help technical and non-technical members of product development teams understand the context, performance, and applications for which an LLM (commercial, open source, or proprietary) may be the best match.
- Prompt Management - A tool to help developers create, iterate, and deploy prompts faster throughout the GenAI development process. It provides a systematic way to store, version, retrieve, manage, and templatize prompts so they can be used on demand by different applications, easing the burden on developers to build custom integrations.
- Evaluation Service - An automated tool for evaluating LLM and GenAI application performance (quality, latency, cost) using a wide range of metrics to help product teams experiment, develop, optimize, deploy, and monitor user experiences holistically across the GenAI product life cycle. The service is integrated into existing workflows—and augmented with manual testing—so developers with any level of GenAI proficiency can build delightful customer experiences.
- Prompt Flow Traceability - A tool that enables developers to pinpoint and address latency bottlenecks and/or gaps (completeness, accuracy) by observing the flow of information when a prompt is being decomposed into tasks to produce a response.
- GenStudio - A sandbox for developers to experiment with LLMs via access to an extensible catalog of best-in-class commercial, open source, and proprietary LLMs. Over the past year, Intuit has included Anthropic Claude via AWS Bedrock, Gemini from Google Cloud, LLaMa from Meta AI, and Mistral from Mistral AI into GenStudio to supplement its own custom-trained domain-specific LLMs and OpenAI GPT models via Microsoft Azure. In today’s rapidly evolving market, Intuit can quickly add new and updated LLMs to GenStudio in just days.
- GenRuntime - An intelligent layer that accesses the right data and capabilities with sophisticated components: GenOrchestrator (planner, executor, memory and knowledge retrieval), agents, and tools to ground commercial and open source LLMs in Intuit domain-specific knowledge. Now, GenRuntime includes new capabilities to enable agentic workflows in the future, moving beyond basic prompting to autonomous planning, reasoning, and execution to tackle complex business workflows.
- GenSRF (security, risk and fraud) - Intuit has continued to enhance GenRuntime with additional built-in guardrails to guide responsible development with GenSRF, an extensible and configurable framework that includes embedded safety, privacy, and security controls.
- GenUX - A user experience (UX) framework with 140+ new UX components, widgets, and patterns that designers and front-end developers can use to build consistent and intuitive experiences. The UX library is continuously updated so developers have the latest UX elements for optimal customer experiences. It includes built-in LLM connections and end-user feedback mechanisms. Flexible rendering ensures a seamless experience across both desktop and mobile devices.
How Intuit is harnessing the power of data and AI for customers
For more than a decade, Intuit’s robust data and AI capabilities have been foundational to the company’s success as a fintech industry leader and technology innovator. Introduced in September 2023, Intuit Assist—the company’s generative AI-powered assistant—provides personalized, intelligent recommendations that help customers make smart financial decisions with less work and complete confidence.
Built with Intuit’s proprietary GenOS, Intuit Assist is embedded across the company’s platform and products—including Intuit TurboTax, Credit Karma, QuickBooks, and Mailchimp—putting next-generation AI in the hands of consumers and small businesses.
A strong commitment to responsible AI and data stewardship
Intuit’s AI-driven expert platform and products are built in keeping with the company’s commitment to data privacy, security, and responsible AI governance. Intuit safeguards customer data and protects privacy using industry-leading technology and practices, and adheres to responsible AI principles that guide how the company operates and scales its AI-driven expert platform with its customers' best interests in mind. Intuit is also a member of the
About Intuit
Intuit is the global financial technology platform that powers prosperity for the people and communities we serve. With approximately 100 million customers worldwide using products such as TurboTax, Credit Karma, QuickBooks, and Mailchimp, we believe that everyone should have the opportunity to prosper. We never stop working to find new, innovative ways to make that possible. Please visit us at Intuit.com and find us on social for the latest information about Intuit and our products and services.
© 2024 Intuit Inc. All rights reserved. Intuit, QuickBooks, TurboTax, Mailchimp and Credit Karma are registered trademarks of Intuit Inc. in the
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Bruce Chan
bruce_chan@intuit.com
Source: Intuit Inc.
FAQ
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