Inspired Entertainment Partners with Aristocrat Interactive™ to Launch Revolutionary Online V-Lottery Gaming Suite for the Virginia Lottery
Inspired Entertainment (NASDAQ: INSE) has expanded its partnership with Aristocrat Interactive to provide Virtual Sports games to the Virginia Lottery through NeoPollard Interactive. This makes Virginia the first U.S. lottery to offer Inspired's online V-Lottery content. The initial launch, scheduled for mid-2025, will include virtual football, basketball, and horse racing games, accessible through the Virginia Lottery website and mobile app.
The collaboration involves NeoPollard Interactive , jointly owned by Pollard Banknote and Aristocrat Interactive, and aims to transform the iLottery gaming landscape while generating additional funds for good causes. The Virginia Lottery sees this as a strategic move to attract new players and enhance gameplay experiences.
Inspired Entertainment (NASDAQ: INSE) ha ampliato la sua partnership con Aristocrat Interactive per fornire giochi di Sport Virtuali alla Virginia Lottery tramite NeoPollard Interactive. Questo rende la Virginia la prima lotteria negli Stati Uniti a offrire il contenuto V-Lottery online di Inspired. Il lancio iniziale, previsto per metà del 2025, includerà giochi di calcio virtuale, basket e corse di cavalli, accessibili tramite il sito web e l'app mobile della Virginia Lottery.
La collaborazione coinvolge NeoPollard Interactive, di proprietà congiunta di Pollard Banknote e Aristocrat Interactive, e mira a trasformare il panorama del gioco iLottery generando al contempo fondi aggiuntivi per buone cause. La Virginia Lottery considera questa mossa strategica per attrarre nuovi giocatori e migliorare l'esperienza di gioco.
Inspired Entertainment (NASDAQ: INSE) ha ampliado su asociación con Aristocrat Interactive para ofrecer juegos de Deportes Virtuales a la Lotería de Virginia a través de NeoPollard Interactive. Esto convierte a Virginia en la primera lotería de EE. UU. en ofrecer el contenido de V-Lottery en línea de Inspired. El lanzamiento inicial, programado para mediados de 2025, incluirá juegos de fútbol virtual, baloncesto y carreras de caballos, accesibles a través del sitio web y la aplicación móvil de la Lotería de Virginia.
La colaboración involucra a NeoPollard Interactive, de propiedad conjunta de Pollard Banknote y Aristocrat Interactive, y tiene como objetivo transformar el panorama de los juegos iLottery mientras se generan fondos adicionales para buenas causas. La Lotería de Virginia ve esto como un movimiento estratégico para atraer nuevos jugadores y mejorar la experiencia de juego.
Inspired Entertainment (NASDAQ: INSE)는 NeoPollard Interactive를 통해 버지니아 복권에 가상 스포츠 게임을 제공하기 위해 Aristocrat Interactive와의 파트너십을 확장했습니다. 이렇게 함으로써 버지니아는 Inspired의 온라인 V-Lottery 콘텐츠를 제공하는 첫 번째 미국 복권이 되었습니다. 최초의 출시 일정은 2025년 중반이며, 가상 축구, 농구 및 경마 게임을 포함하여 버지니아 복권 웹사이트와 모바일 앱을 통해 접근할 수 있습니다.
이번 협업은 Pollard Banknote와 Aristocrat Interactive의 공동 소유인 NeoPollard Interactive가 포함되며, iLottery 게임 환경을 변화시키고 좋은 원인을 위한 추가 자금을 생성하는 것을 목표로 하고 있습니다. 버지니아 복권은 이를 새로운 플레이어를 유치하고 게임 경험을 향상시키기 위한 전략적 움직임으로 보고 있습니다.
Inspired Entertainment (NASDAQ: INSE) a élargi son partenariat avec Aristocrat Interactive pour fournir des jeux de Sports Virtuels à la Loterie de Virginie via NeoPollard Interactive. Cela fait de la Virginie la première loterie américaine à proposer le contenu en ligne V-Lottery d'Inspired. Le lancement initial, prévu pour la moitié de 2025, comprendra des jeux de football virtuel, de basket-ball et de courses de chevaux, accessibles via le site Web et l'application mobile de la Loterie de Virginie.
La collaboration implique NeoPollard Interactive, détenue conjointement par Pollard Banknote et Aristocrat Interactive, et vise à transformer le paysage du jeu iLottery tout en générant des fonds supplémentaires pour de bonnes causes. La Loterie de Virginie considère cela comme un mouvement stratégique pour attirer de nouveaux joueurs et améliorer l'expérience de jeu.
Inspired Entertainment (NASDAQ: INSE) hat die Partnerschaft mit Aristocrat Interactive erweitert, um der Virginia Lottery über NeoPollard Interactive virtuelle Sportspiele anzubieten. Dies macht Virginia zur ersten US-Lotterie, die Inspireds Online-V-Lottery-Inhalte anbietet. Die erste Einführung, die für die Mitte des Jahres 2025 geplant ist, wird virtuelle Fußball-, Basketball- und Pferderennspiele umfassen, die über die Website und die mobile App der Virginia Lottery zugänglich sind.
Die Zusammenarbeit umfasst NeoPollard Interactive, das gemeinsames Eigentum von Pollard Banknote und Aristocrat Interactive ist, und zielt darauf ab, die iLottery-Spiellandschaft zu transformieren und gleichzeitig zusätzliche Mittel für gute Zwecke zu generieren. Die Virginia Lottery sieht dies als strategischen Schritt an, um neue Spieler anzuziehen und das Spielerlebnis zu verbessern.
- First-mover advantage as the first U.S. lottery to offer online Virtual Sports
- Strategic expansion into the growing iLottery market
- Partnership with established industry leaders (Aristocrat Interactive, NeoPollard)
- Multiple revenue streams through various virtual sports offerings
- Extended timeline to launch (mid-2025)
- initial game offerings to three sports categories
Insights
This strategic partnership marks a significant milestone for Inspired Entertainment, opening up a new revenue stream in the U.S. lottery market. The Virginia Lottery's first-mover adoption of Inspired's V-Lottery content could set a precedent for other state lotteries, potentially creating substantial growth opportunities. The mid-2025 launch timeline suggests a measured approach to implementation and revenue recognition.
The partnership with industry giants Aristocrat Interactive and NeoPollard Interactive adds credibility and distribution power to Inspired's lottery offerings. The initial game portfolio focusing on popular sports categories (football, basketball and horse racing) indicates a market-tested approach, while the planned expansion suggests scalability potential. For a company with a market cap of
The introduction of Virtual Sports to the U.S. lottery market represents a strategic innovation in the iLottery space. This move capitalizes on the growing convergence of sports betting and lottery gaming, potentially attracting a younger, more digitally-savvy demographic. The partnership leverages Inspired's proven Virtual Sports technology, which has been successful in European markets and adapts it for the U.S. lottery sector.
The collaboration with NeoPollard Interactive, a dominant force in the U.S. iLottery market, provides a robust distribution channel and technical integration pathway. The mobile-first approach aligns with current gaming trends and consumer preferences. This could serve as a blueprint for modernizing state lottery offerings nationwide, potentially creating a new category within the $80B+ U.S. lottery market.
NEW YORK, Dec. 17, 2024 (GLOBE NEWSWIRE) -- Inspired Entertainment, Inc. (“Inspired” or the “Company”) (NASDAQ: INSE), a leading provider of B2B gaming content and systems, is pleased to announce the extension of its partnership with global aggregation leader Aristocrat Interactive to provide the Virginia Lottery with a comprehensive suite of Inspired V-Lottery scheduled Virtual Sports games, set to transform the iLottery gaming landscape. The supply shall be made via NeoPollard Interactive LLC, jointly owned by Pollard Banknote Limited and Aristocrat Interactive.
With this partnership, the Virginia Lottery will become the first lottery in the United States to offer Inspired's online V-Lottery content, marking a significant milestone in the evolution of lottery gaming. The initial game offerings will include exciting options in virtual football, virtual basketball, and virtual horse racing, with plans for future expansion to encompass a broader range of Virtual Sports, ensuring an engaging experience for lottery players.
The V-Lottery games will be available online, allowing Virginia residents to access and enjoy these innovative gaming experiences through the Virginia Lottery website and mobile app. The target launch date for this new offer is set for mid-2025, continuing to position the Virginia Lottery at the forefront of iLottery innovation.
“We are honored to partner with Aristocrat Interactive and NeoPollard Interactive, to bring this unprecedented gaming experience to the Virginia Lottery,” said Brooks Pierce, President and CEO of Inspired. “This collaboration showcases players’ growing appetite for engaging online lottery experiences and will provide additional funds for good causes.”
As Inspired continues to broaden its presence in the lottery sector, this partnership represents a significant advancement in enhancing the user experience within the online lottery landscape.
“As a new online content provider, Inspired is contributing to the expansion of our iLottery games portfolio,” said Scott Kenyon, Deputy Executive Director of Marketing at the Virginia Lottery. “The Virginia Lottery will become the first lottery in the United States to offer online Virtual Sports, supporting our strategy of attracting new players and providing fresh, exciting gameplay experiences.”
About Inspired Entertainment, Inc.
Inspired offers an expanding portfolio of content, technology, hardware and services for regulated gaming, betting, lottery, social and leisure operators across land-based and mobile channels around the world. Inspired’s gaming, Virtual Sports, interactive and leisure products appeal to a wide variety of players, creating new opportunities for operators to grow their revenue. Inspired operates in approximately 35 jurisdictions worldwide, supplying gaming systems with associated terminals and content for approximately 50,000 gaming machines located in betting shops, pubs, gaming halls and other route operations; virtual sports products through more than 32,000 retail venues and various online websites; digital games for 170+ websites; and a variety of amusement entertainment solutions with a total installed base of more than 16,000 terminals.
Additional information can be found at www.inseinc.com.
Forward-Looking Statements
This news release contains “forward-looking statements” within the meaning of the “safe harbor” provisions of the U.S. Private Securities Litigation Reform Act of 1995. Forward-looking statements may be identified by the use of words such as “anticipate,” “believe,” “expect,” “estimate,” “plan,” “will,” “would” and “project” and other similar expressions that indicate future events or trends or are not statements of historical matters. These statements are based on Inspired’s management’s current expectations and beliefs, as well as a number of assumptions concerning future events.
Forward-looking statements are subject to known and unknown risks, uncertainties, assumptions and other important factors, many of which are outside of Inspired’s control and all of which could cause actual results to differ materially from the results discussed in the forward-looking statements. Accordingly, forward-looking statements should not be relied upon as representing Inspired’s views as of any subsequent date and Inspired does not undertake any obligation to update forward-looking statements to reflect events or circumstances after the date they were made, whether as a result of new information, future events or otherwise, except as required by law. You are advised to review carefully the “Risk Factors” section of Inspired’s annual report on Form 10-K for the fiscal year ended December 31, 20232, and in subsequent quarterly reports on Form 10-Q, which are available, free of charge, on the U.S. Securities and Exchange Commission’s website at www.sec.gov and on Inspired’s website at www.inseinc.com.
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FAQ
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