First-Ever Amphibian Becomes 2021 Cadbury Bunny
Hershey's announced the winner of the 2021 Cadbury Bunny Tryouts: Betty the Australian White's Treefrog from Stuart, FL. Betty, the first amphibian and female winner, will star in the Cadbury Clucking Bunny Commercial airing this spring and receive a $5,000 cash prize. Over 12,000 entries were submitted this year, marking a record for the tryouts. Additionally, Cadbury is donating $15,000 to the ASPCA. The event emphasizes Hershey's commitment to community and animal welfare.
- Record year for Cadbury Bunny Tryouts with over 12,000 entries.
- Betty the frog representing diversity as the first amphibian and female winner.
- $5,000 cash prize awarded to the winner, enhancing brand engagement.
- $15,000 donation to ASPCA, reinforcing corporate social responsibility.
- None.
HERSHEY, Pa., March 23, 2021 /PRNewswire/ -- America, you voted and the results are in! The 2021 Cadbury Bunny is Betty the Australian White's Treefrog from Stuart, FL. Betty is the winner of the much-loved Easter brand's third-annual Cadbury Bunny Tryouts and will be the new star of the iconic Cadbury Clucking Bunny Commercial, set to air on TV nationwide this spring. You can get a sneak peak of Betty's commercial debut here.
Born less than a year ago, this is Betty's first Easter, and she's very excited to represent her amphibian friends. Betty sleeps during the day, but when the lights go out, the real fun begins. She enjoys snacking, bathing in her favorite bowl, jumping around and hanging out with her fellow frog friends. Aside from being the contest's smallest winner to-date and a natural at the bunny hop, Betty is also making history as the first amphibian and first female winner.
"Betty's been a great addition to our home and we are so glad we get to share her with the rest of the world!" said Kaitlyn V., Betty's owner. "She has been a wonderful companion at college and thanks to the support of my friends, family and the amphibian community, I know she'll make Cadbury proud as she inherits the bunny ears."
With over 12,000 entries nationwide, 2021 was a record year for the Cadbury Bunny Tryouts. Together, the Cadbury team judges and last year's winner and guest judge, Lieutenant Dan, narrowed the contenders down to the most diverse 10 finalists ever, including a frog, donkey, miniature horse and goat. For the second year in a row, the winner selected by the judges was also chosen by America and this year, Betty was the fan favorite!
"Thank you to all of our amazing finalists in the Cadbury Bunny Tryouts this year and congratulations to Betty the frog, our newest Cadbury Bunny! We are so excited to pass the coveted ears to her and know that she is going make a great addition to our Cadbury Bunny 'hall of fame,'" said Trevor Jakubek, Senior Associate Brand Manager, Cadbury Brand team.
In celebration of her win, Betty will not only star in the 2021 Cadbury Clucking Bunny Commercial, set to appear this Easter season, but will also receive a
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*The Hershey Company sells Cadbury products under license from Cadbury UK Ltd.
About The Hershey Company
The Hershey Company is headquartered in Hershey, Pa., and is an industry-leading snacks company known for bringing goodness to the world through its iconic brands, remarkable people and enduring commitment to help children succeed. Hershey has approximately 17,000 employees around the world who work every day to deliver delicious, quality products. The company has more than 80 brands around the world that drive more than
For more than 125 years, Hershey has been committed to operating fairly, ethically and sustainably. Hershey founder, Milton Hershey, created the Milton Hershey School in 1909 and since then the company has focused on helping children succeed.
To learn more visit www.thehersheycompany.com
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SOURCE The Hershey Company
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