T-Pain Living the "Good Life" on the Jennie-O Macy's Thanksgiving Day Parade® Float
Jennie-O, a leading turkey brand in the United States, will showcase its Big Turkey Spectacular float in the 98th Macy's Thanksgiving Day Parade® for the fifth consecutive year. GRAMMY winner T-Pain will perform a mashup of his #1 hits on the float. The spectacular 36-foot-long float features over 200 pounds of sparkles, 25-foot-wide tail feathers, and a motion-activated top hat revealing baby turkey figures. The parade will air on NBC and stream on Peacock on November 28. Jennie-O will also provide holiday meal planning support through their 1-800-TURKEYS hotline, website chat, and text service until December 1.
Jennie-O, un marchio leader di tacchini negli Stati Uniti, presenterà il suo grande carro allegorico dei tacchini nella 98ª edizione della Macy's Thanksgiving Day Parade® per il quinto anno consecutivo. Il vincitore di un GRAMMY T-Pain si esibirà con un mashup dei suoi brani di maggior successo sul carro. Il carro spettacolare di 36 piedi di lunghezza presenta oltre 200 libbre di brillantini, piume di coda larghe 25 piedi e un cappello a cilindro attivato dal movimento che rivela figure di pulcini. La parata sarà trasmessa su NBC e in streaming su Peacock il 28 novembre. Jennie-O fornirà anche supporto per la pianificazione dei pasti festivi tramite il loro numero 1-800-TURKEYS, chat sul sito web e servizio di messaggi fino all'1 dicembre.
Jennie-O, una marca líder de pavo en los Estados Unidos, presentará su gran carro alegórico de pavo en el 98º Desfile de Acción de Gracias de Macy's® por quinto año consecutivo. El ganador de un GRAMMY T-Pain realizará un mashup de sus éxitos número 1 en el carro. El espectacular carro de 36 pies de largo presenta más de 200 libras de brillos, plumas de cola de 25 pies de ancho y un sombrero de copa activado por movimiento que revela figuras de pavitos. El desfile se transmitirá por NBC y se podrá ver en Peacock el 28 de noviembre. Jennie-O también ofrecerá apoyo para la planificación de comidas festivas a través de su línea 1-800-TURKEYS, chat en su sitio web y servicio de mensajería hasta el 1 de diciembre.
Jennie-O는 미국의 주요 칠면조 브랜드로서, 제98회 메이시의 추수감사절 퍼레이드®에서 빅 터키 스펙타큘러 플로트를 5년 연속으로 선보입니다. GRAMMY 수상자 T-Pain이 플로트 위에서 그의 넘버원 히트곡 메들리를 공연할 예정입니다. 이 화려한 36피트 길이의 플로트는 200파운드 이상의 반짝이와 25피트 넓이의 꼬리 깃털, 아기 칠면조 모습이 드러나는 움직임 감지 모자이 특징입니다. 퍼레이드는 NBC에서 방송되며, 11월 28일 Peacock에서 스트리밍됩니다. Jennie-O는 12월 1일까지 1-800-TURKEYS 핫라인, 웹사이트 채팅 및 문자 서비스를 통해 홀리데이 식사 계획 지원도 제공합니다.
Jennie-O, une marque leader de dinde aux États-Unis, présentera son grand char de dinde spectaculaire lors de la 98e édition de la Macy's Thanksgiving Day Parade® pour la cinquième année consécutive. Le lauréat d'un GRAMMY T-Pain se produira sur le char avec un mashup de ses succès numéro 1. Le char spectaculaire de 36 pieds de long comporte plus de 200 livres de paillettes, des plumes de queue de 25 pieds de large et un haut-de-forme activé par le mouvement qui révèle des figurines de dindonneaux. La parade sera diffusée sur NBC et en streaming sur Peacock le 28 novembre. Jennie-O fournira également un soutien pour la planification des repas de fête via leur hotline 1-800-TURKEYS, un chat sur le site web et un service de messagerie jusqu'au 1er décembre.
Jennie-O, eine führende Truthahn-Marke in den Vereinigten Staaten, wird ihren Big Turkey Spectacular Float in der 98. Macy's Thanksgiving Day Parade® zum fünften Mal in Folge präsentieren. Der GRAMMY-Gewinner T-Pain wird auf dem Float eine Mischung aus seinen Nummer-1-Hits aufführen. Der beeindruckende, 36 Fuß lange Float ist mit über 200 Pfund Glitzer, 25 Fuß breiten Schwanzfedern und einem bewegungsgesteuerten Zylinder ausgestattet, der Baby-Truthahn-Figuren enthüllt. Die Parade wird am 28. November auf NBC ausgestrahlt und auf Peacock gestreamt. Jennie-O bietet außerdem bis zum 1. Dezember Unterstützung bei der Planung von Feiertagsmahlzeiten über ihre Hotline 1-800-TURKEYS, den Website-Chat und den SMS-Service an.
- Brand visibility through major national event exposure
- Fifth consecutive year of parade participation indicates strong marketing continuity
- Multi-channel consumer support strategy during peak turkey consumption season
- None.
T-Pain, the GRAMMY award-winning artist, producer, songwriter, entrepreneur and global cultural icon, is set to perform a mash up of his iconic #1 hits on the Jennie-O float.
"I can't wait to make my debut in the Macy's Thanksgiving Day Parade on the Jennie-O float," said T-Pain. "I've got some surprises up my sleeve to help make it a happy turkey day and celebrate the start of the holiday season!"
Standing at 36 feet long, 25 feet wide and 24 feet tall, The Big Turkey Spectacular by Jennie-O was unveiled in 2020 with glitz and glamour. The float, glittering in the signature gold and green hues of the iconic brand, boasts more than 200 pounds of sparkles.
The turkey's tail feathers span 25 feet in width and are two stories tall. They were constructed with enough steel tubing to span a regulation football field from end zone to end zone — and the feathers even function to release confetti during the parade.
To top off the splendor, the turkey is equipped with an advanced motion-activated top hat that reveals a surprise — baby turkey figures (referred to as poults) peek out and greet the viewers.
"We are honored to be a part of the iconic Macy's Thanksgiving Day Parade for the fifth year in a row," said Kim Anderson, senior brand manager of the JENNIE-O® brand. "This is an exciting time of year for our brand, and partnering with legendary artist T-Pain will take our famous float to the next level. You won't want to miss The Big Turkey Spectacular this year!"
The 98th Macy's Thanksgiving Day Parade will air Thursday, Nov. 28 in the
Jennie-O will also use the platform to showcase simple and delicious ideas to inspire consumers to make turkey an everyday protein choice both during the holiday season and all year long. This will include highlighting the brand's high-quality products, cooking solutions, recipes and resources for consumers everywhere to make any meal fun, flavorful and easy.
Throughout November, Jennie-O consumer engagement experts will be on hand to help alleviate stress around holiday meal planning at the company's 1-800-TURKEYS hotline, through live chat on the Jennie-O website, and by texting " Jennieo" to 73876. From advice on how to prep and cook a turkey to recipes for side dishes and how to use leftovers, consumers can reach out for real-time support through Dec.1 via the method that is most convenient for them. Also, in the days leading up to the Thanksgiving holiday, Jennie-O specialists are available around-the-clock.
About the JENNIE-O® Brand
For over 80 years, the JENNIE-O® turkey brand has been helping consumers live well by eating well. As the category leader, JENNIE-O® turkey is the trusted brand for quality turkey and a source of expertise. The company provides a full portfolio of delicious, nutritious turkey proteins and inspiration for everyday meals or special occasions. Known for our bright green awning evoking the nostalgia of a local farmer stand, our round logo with a touch of yellow and our distinct name from our founders' daughter, Jennifer, the JENNIE-O® turkey brand has the right amount of small-town friendliness paired with leading company expertise and quality. For more information, visit jennieo.com.
About Hormel Foods — Inspired People. Inspired Food.™
Hormel Foods Corporation (NYSE: HRL), based in
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SOURCE Hormel Foods Corporation
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