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Happy Belly's Smash Burger Brand Rosie's Burgers Announces the Signing of a Franchisee for Vaughan, Ontario

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Happy Belly Food Group Inc. (CSE: HBFG) (OTCQB: HBFG) has announced the signing of a franchisee for its eighth Rosie's Burgers location in Vaughan, Ontario. This marks the fifth franchise agreement in eight weeks across two provinces, with two sites already under construction. The company's Chief Investment Officer, Sean Black, highlighted that Rosie's growth is outpacing their previous burger brand, Burgers Priest, due to their asset-light franchise model.

Vaughan was chosen for its vibrant, growing community and strategic location. The city's diverse population, thriving retail and entertainment sectors, and well-developed infrastructure make it an ideal location for a Rosie's Burgers restaurant. Happy Belly Food Group aims to continue its accelerated growth both organically and through strategic M&A, with the Rosie's brand exemplifying their ability to deliver rapid organic growth through their franchise program.

Happy Belly Food Group Inc. (CSE: HBFG) (OTCQB: HBFG) ha annunciato la firma di un franchisee per la sua ottava sede di Rosie's Burgers a Vaughan, Ontario. Questo segna il quinto accordo di franchising in otto settimane in due province, con due siti già in costruzione. Il Chief Investment Officer dell'azienda, Sean Black, ha sottolineato che la crescita di Rosie's sta superando quella del loro precedente marchio di hamburger, Burgers Priest, grazie al loro modello di franchising leggero in termini di attivi.

Vaughan è stata scelta per la sua comunità vivace e in crescita e per la sua posizione strategica. La popolazione diversificata della città, i fiorenti settori del commercio al dettaglio e dell'intrattenimento, e l'infrastruttura ben sviluppata rendono Vaughan un luogo ideale per un ristorante Rosie's Burgers. Happy Belly Food Group punta a continuare la sua crescita accelerata sia organicamente che attraverso fusioni e acquisizioni strategiche, con il marchio Rosie's che esemplifica la loro capacità di garantire una rapida crescita organica tramite il loro programma di franchising.

Happy Belly Food Group Inc. (CSE: HBFG) (OTCQB: HBFG) ha anunciado la firma de un franquiciado para su octava ubicación de Rosie's Burgers en Vaughan, Ontario. Esto marca el quinto acuerdo de franquicia en ocho semanas en dos provincias, con dos sitios ya en construcción. El Director de Inversiones de la compañía, Sean Black, destacó que el crecimiento de Rosie's está superando al de su anterior marca de hamburguesas, Burgers Priest, debido a su modelo de franquicia ligero en activos.

Vaughan fue elegida por su vibrante y en crecimiento comunidad y su ubicación estratégica. La población diversa de la ciudad, los prósperos sectores de comercio minorista y entretenimiento, y la infraestructura bien desarrollada la convierten en un lugar ideal para un restaurante de Rosie's Burgers. Happy Belly Food Group busca continuar su crecimiento acelerado tanto de manera orgánica como a través de fusiones y adquisiciones estratégicas, con la marca Rosie's ejemplificando su capacidad para ofrecer un rápido crecimiento orgánico a través de su programa de franquicias.

해피 벨리 푸드 그룹 주식회사 (CSE: HBFG) (OTCQB: HBFG)은 온타리오주 보든에서 로지스 버거의 여덟 번째 매장에 대한 프랜차이즈 계약 체결을 발표했습니다. 이는 두 개의 주에서 8주 만에 다섯 번째 프랜차이즈 계약을 의미하며, 두 곳은 이미 건설 중입니다. 회사의 최고 투자 책임자 션 블랙은 자산 경량화 프랜차이즈 모델 덕분에 로지스의 성장이 이전의 버거 브랜드인 버거스 프리스트보다 빠르다고 강조했습니다.

보든은 역동적이고 성장하는 커뮤니티와 전략적 위치로 선택되었습니다. 도시의 다양한 인구, 번창하는 소매 및 엔터테인먼트 부문, 잘 갖춰진 인프라는 로지스 버거 레스토랑에 이상적인 위치를 제공합니다. 해피 벨리 푸드 그룹은 로지스 브랜드를 통해 프랜차이즈 프로그램을 이용하여 신속한 유기적 성장을 달성할 수 있다는 능력을 입증하며 유기적으로 그리고 전략적 인수합병을 통해 지속적으로 성장을 이어갈 계획입니다.

Happy Belly Food Group Inc. (CSE: HBFG) (OTCQB: HBFG) a annoncé la signature d'une franchise pour son huitième emplacement de Rosie's Burgers à Vaughan, Ontario. Cela marque le cinquième accord de franchise en huit semaines dans deux provinces, avec deux sites déjà en construction. Le directeur des investissements de l'entreprise, Sean Black, a souligné que la croissance de Rosie's dépasse celle de leur ancienne marque de hamburgers, Burgers Priest, grâce à leur modèle de franchise allégé.

Vaughan a été choisi pour sa communauté dynamique et en pleine croissance ainsi que pour sa situation stratégique. La population diverse de la ville, ses secteurs de commerce de détail et de divertissement prospères, ainsi que son infrastructure bien développée en font un emplacement idéal pour un restaurant Rosie's Burgers. Happy Belly Food Group vise à continuer sa croissance accélérée tant sur le plan organique que par le biais d'acquisitions stratégiques, avec la marque Rosie's illustrant leur capacité à offrir une croissance organique rapide grâce à leur programme de franchise.

Happy Belly Food Group Inc. (CSE: HBFG) (OTCQB: HBFG) hat die Unterzeichnung eines Franchisevertrages für seinen achten Standort von Rosie's Burgers in Vaughan, Ontario, bekannt gegeben. Dies stellt die fünfte Franchisevereinbarung innerhalb von acht Wochen in zwei Provinzen dar, wobei zwei Standorte bereits im Bau sind. Der Chief Investment Officer des Unternehmens, Sean Black, hob hervor, dass das Wachstum von Rosie's die frühere Burger-Marke Burgers Priest übertrifft, was auf ihr leichtes Franchise-Modell zurückzuführen ist.

Vaughan wurde aufgrund seiner lebhaften, wachsenden Gemeinschaft und strategischen Lage ausgewählt. Die vielfältige Bevölkerung der Stadt, die florierenden Einzelhandels- und Unterhaltungssektoren sowie die gut ausgebaute Infrastruktur machen es zu einem idealen Standort für ein Rosie's Burgers-Restaurant. Happy Belly Food Group strebt an, sowohl organisch als auch durch strategische Fusionen und Übernahmen weiter zu wachsen, wobei die Marke Rosie's ihre Fähigkeit demonstriert, durch ihr Franchise-Programm ein schnelles organisches Wachstum zu liefern.

Positive
  • Signed 5th franchise agreement in 8 weeks for Rosie's Burgers
  • Expansion into Vaughan, Ontario, a fast-growing city with high potential
  • Two Rosie's Burgers sites already under construction
  • Asset-light franchise model contributing to accelerated growth
  • Rosie's growth outpacing previous burger brand success
Negative
  • None.

Toronto, Ontario--(Newsfile Corp. - August 19, 2024) - Happy Belly Food Group Inc. (CSE: HBFG) (OTCQB: HBFG) ("Happy Belly" or the "Company"), a leading consolidator of emerging food brands is pleased to announce it has signed a franchisee for its eight (8th) location of Rosie's Burgers ("Rosie's"), a boutique QSR restaurant brand serving original recipe smash burgers, poutine, onion rings, milkshakes and more, for the city of Vaughan, Ontario.

"The Rosie's brand has definitely taken flight, with five (5) franchise agreements signed across two (2) provinces in just the past eight (8) weeks, and two (2) sites already under construction. Rosie's growth is outpacing the early success of our previous burger brand, Burgers Priest, thanks to our asset-light franchise model," said Sean Black, Chief Investment Officer of Happy Belly.

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Rosie's Burgers

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"Vaughan, Ontario, is an excellent location for a Rosie's Burger's restaurant due to its vibrant and growing community. As one of the fastest-growing cities in Canada, Vaughan boasts a diverse population with a mix of families, young professionals, and tourists. The city is known for its thriving retail and entertainment sectors, including popular destinations like Vaughan Mills and Canada's Wonderland, which attract significant foot traffic. Additionally, Vaughan's well-developed infrastructure and accessibility via major highways make it a convenient dining destination. The city's commitment to supporting local businesses and its dynamic culinary scene further enhance its appetite for a successful burger restaurant in this bustling area.

"We look forward to continuing our accelerated growth both organically with our current brands and inorganically through strategic M&A. The rapidly evolving expansion of the Rosie's brand exemplifies our ability to deliver accelerated organic growth as our franchise program consistently and reliably produces results. Our model provides franchisees with a blueprint for success, minimizing the risks typically associated with entrepreneurship.

"Our overarching strategy has always been to focus on the development and growth of emerging brands within the food sector. Anticipating the continued rollout of our franchising initiative, we expect these new franchised locations to contribute to the company's overall revenue and profitability. We are just getting started."

For franchising inquiries please see www.happybellyfg.com/franchise-with-us/ or contact us at hello@happybellyfg.com.

About Rosie's Burgers

Deliciously handcrafted smashed burgers, golden fries, and classic milkshakes. Rosie's is your neighbourhood burger shop serving up nostalgic flavours you know, love, and crave. From our Smashburgers and French fries to strawberry shakes and onion rings - we're all about keeping things simple and perfecting tradition. Because the classics were made classic for a reason, right?

About Happy Belly Food Group
Happy Belly Food Group Inc. (CSE: HBFG) (OTCQB: HBFGF) ("Happy Belly" or the "Company") is a leading consolidator of emerging food brands.

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Happy Belly

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Happy Belly Food Group
Shawn Moniz
Founder, Chief Executive Officer

FOR FURTHER INFORMATION, PLEASE VISIT:

www: www.happybellyfg.com or email hello@happybellyfg.com
If you wish to contact us please call: (604) 737-2303

Neither the Canadian Securities Exchange nor its Regulation Services Provider (as that term is defined in the policies of the Canadian Securities Exchange) accepts responsibility for the adequacy or accuracy of this press release, which has been prepared by management.

Cautionary Note Regarding Forward-Looking Statements

All statements in this press release, other than statements of historical fact, are "forward-looking information" with respect to the Company within the meaning of applicable securities laws. Forward-Looking information is frequently characterized by words such as "plan", "expect", "project", "intend", "believe", "anticipate", "estimate" and other similar words, or statements that certain events or conditions "may" or "will" occur, and include the future performance of Happy Belly and her subsidiaries. Forward-Looking statements are based on the opinions and estimates at the date the statements are made, and are subject to a variety of risks and uncertainties and other factors that could cause actual events or results to differ materially from those anticipated in the forward-looking statements. There are uncertainties inherent in forward-looking information, including factors beyond the Company's control. There are no assurances that the business plans for Happy Belly described in this news release will come into effect on the terms or time frame described herein. The Company undertakes no obligation to update forward-looking information if circumstances or management's estimates or opinions should change except as required by law. The reader is cautioned not to place undue reliance on forward-looking statements. For a description of the risks and uncertainties facing the Company and its business and affairs, readers should refer to the Company's Management's Discussion and Analysis and other disclosure filings with Canadian securities regulators, which are posted on www.sedarplus.ca.

To view the source version of this press release, please visit https://www.newsfilecorp.com/release/220387

FAQ

How many Rosie's Burgers locations has Happy Belly Food Group (HBFGF) signed franchisees for recently?

Happy Belly Food Group has signed franchisees for five (5) Rosie's Burgers locations in the past eight weeks across two provinces, with the latest being the eighth overall location in Vaughan, Ontario.

What is the growth strategy for Happy Belly Food Group (HBFGF) regarding Rosie's Burgers?

Happy Belly Food Group is focusing on accelerated growth for Rosie's Burgers through an asset-light franchise model, aiming to expand both organically with current brands and inorganically through strategic M&A.

Why did Happy Belly Food Group (HBFGF) choose Vaughan, Ontario for a new Rosie's Burgers location?

Vaughan was chosen due to its status as one of Canada's fastest-growing cities, diverse population, thriving retail and entertainment sectors, well-developed infrastructure, and supportive business environment, making it ideal for a Rosie's Burgers restaurant.

How does the growth of Rosie's Burgers compare to Happy Belly Food Group's (HBFGF) previous burger brand?

According to the company's Chief Investment Officer, Rosie's Burgers' growth is outpacing the early success of their previous burger brand, Burgers Priest, thanks to their asset-light franchise model.

HAPPY BELLY FOOD GRP INC

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105.99M
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Packaged Foods
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