Trusted by Heroes, Chosen by Millions: Goodyear Celebrates 45 Years of Eagle Product Line
Goodyear (NASDAQ: GT) marks 45 years of its iconic Eagle tire product line, celebrating a legacy that bridges racing excellence with consumer performance. The latest model, Eagle F1 Asymmetric 6, continues as a bestseller in Europe and Asia, recently launching in the Americas.
The Eagle brand's journey began in 1980 when Goodyear strategically increased investments in high-performance tires, applying racing technology to consumer products. The first official Eagle road tire launched in 1981, followed by the Eagle VR50, designed for European high-speed requirements. A significant milestone came in 1992 with the development of Eagle F1 for the McLaren F1, the world's fastest production car at that time.
Today, Eagle F1 tires are original equipment on premium vehicles including Lotus Emira, Porsche Macan 4 Electric, BMW 1 Series, and Audi S5. The Eagle F1 SuperSport series, launched in 2019, represents the ultimate performance tier, with variants specifically designed for road and track use, including a special collaboration with Porsche for their RS models.
Goodyear (NASDAQ: GT) celebra 45 anni della sua iconica linea di pneumatici Eagle, onorando un'eredità che unisce l'eccellenza nelle corse con le prestazioni per i consumatori. L'ultimo modello, Eagle F1 Asymmetric 6, continua a essere un bestseller in Europa e in Asia, lanciato di recente nelle Americhe.
Il viaggio del marchio Eagle è iniziato nel 1980 quando Goodyear ha aumentato strategicamente gli investimenti nei pneumatici ad alte prestazioni, applicando la tecnologia delle corse ai prodotti per i consumatori. Il primo pneumatico stradale ufficiale Eagle è stato lanciato nel 1981, seguito dall'Eagle VR50, progettato per le esigenze di alta velocità europee. Un traguardo significativo è stato raggiunto nel 1992 con lo sviluppo dell'Eagle F1 per la McLaren F1, la vettura di produzione più veloce al mondo in quel momento.
Oggi, i pneumatici Eagle F1 sono dotazione originale di veicoli premium come Lotus Emira, Porsche Macan 4 Elettrico, BMW Serie 1 e Audi S5. La serie Eagle F1 SuperSport, lanciata nel 2019, rappresenta il massimo livello di prestazioni, con varianti specificamente progettate per l'uso su strada e in pista, inclusa una collaborazione speciale con Porsche per i loro modelli RS.
Goodyear (NASDAQ: GT) celebra 45 años de su icónica línea de neumáticos Eagle, honrando un legado que une la excelencia en las carreras con el rendimiento para los consumidores. El último modelo, Eagle F1 Asymmetric 6, sigue siendo un superventas en Europa y Asia, lanzándose recientemente en las Américas.
El viaje de la marca Eagle comenzó en 1980 cuando Goodyear aumentó estratégicamente las inversiones en neumáticos de alto rendimiento, aplicando la tecnología de carreras a los productos para consumidores. El primer neumático de carretera oficial Eagle se lanzó en 1981, seguido del Eagle VR50, diseñado para los requisitos de alta velocidad europeos. Un hito significativo se alcanzó en 1992 con el desarrollo del Eagle F1 para la McLaren F1, el coche de producción más rápido del mundo en ese momento.
Hoy en día, los neumáticos Eagle F1 son equipo original en vehículos premium como Lotus Emira, Porsche Macan 4 Eléctrico, BMW Serie 1 y Audi S5. La serie Eagle F1 SuperSport, lanzada en 2019, representa el máximo nivel de rendimiento, con variantes específicamente diseñadas para uso en carretera y pista, incluida una colaboración especial con Porsche para sus modelos RS.
굿이어 (NASDAQ: GT)는 아이코닉한 이글 타이어 제품 라인의 45주년을 기념하며, 레이싱의 우수성과 소비자 성능을 연결하는 유산을 축하합니다. 최신 모델인 Eagle F1 Asymmetric 6는 유럽과 아시아에서 베스트셀러로 자리잡고 있으며, 최근 아메리카에서 출시되었습니다.
이글 브랜드의 여정은 1980년에 시작되었으며, 굿이어는 고성능 타이어에 대한 투자를 전략적으로 늘리고 레이싱 기술을 소비자 제품에 적용했습니다. 첫 번째 공식 이글 도로 타이어는 1981년에 출시되었고, 이어서 유럽의 고속 요구 사항을 위해 설계된 이글 VR50이 출시되었습니다. 1992년에는 당시 세계에서 가장 빠른 생산 차인 맥라렌 F1을 위한 이글 F1 개발로 중요한 이정표가 세워졌습니다.
오늘날 이글 F1 타이어는 로터스 에미라, 포르쉐 마칸 4 전기차, BMW 1 시리즈, 아우디 S5와 같은 프리미엄 차량의 오리지널 장비입니다. 2019년에 출시된 이글 F1 슈퍼스포츠 시리즈는 도로 및 트랙 사용을 위해 특별히 설계된 변형을 포함하여 최고의 성능 계층을 나타내며, 포르쉐의 RS 모델과의 특별 협업이 포함되어 있습니다.
Goodyear (NASDAQ: GT) célèbre 45 ans de sa célèbre gamme de pneus Eagle, honorant un héritage qui relie l'excellence en course à la performance des consommateurs. Le dernier modèle, Eagle F1 Asymmetric 6, continue d'être un best-seller en Europe et en Asie, lancé récemment en Amérique.
Le parcours de la marque Eagle a commencé en 1980 lorsque Goodyear a stratégiquement augmenté ses investissements dans les pneus haute performance, appliquant la technologie de course aux produits de consommation. Le premier pneu de route officiel Eagle a été lancé en 1981, suivi de l'Eagle VR50, conçu pour les exigences de vitesse élevées en Europe. Un jalon important a été atteint en 1992 avec le développement de l'Eagle F1 pour la McLaren F1, la voiture de production la plus rapide au monde à l'époque.
Aujourd'hui, les pneus Eagle F1 sont des équipements d'origine sur des véhicules premium tels que le Lotus Emira, le Porsche Macan 4 Électrique, la BMW Série 1 et l'Audi S5. La série Eagle F1 SuperSport, lancée en 2019, représente le summum de la performance, avec des variantes spécialement conçues pour une utilisation sur route et sur piste, y compris une collaboration spéciale avec Porsche pour leurs modèles RS.
Goodyear (NASDAQ: GT) feiert 45 Jahre seiner ikonischen Eagle-Reifenlinie und würdigt ein Erbe, das Rennexzellenz mit Verbraucherverhalten verbindet. Das neueste Modell, Eagle F1 Asymmetric 6, bleibt ein Bestseller in Europa und Asien und wurde kürzlich in Amerika eingeführt.
Die Reise der Marke Eagle begann 1980, als Goodyear strategisch in Hochleistungsreifen investierte und Renntechnologie auf Verbraucherprodukte anwendete. Der erste offizielle Eagle-Straßenreifen wurde 1981 eingeführt, gefolgt vom Eagle VR50, der für europäische Hochgeschwindigkeitsanforderungen konzipiert wurde. Ein bedeutender Meilenstein wurde 1992 mit der Entwicklung des Eagle F1 für die McLaren F1 erreicht, das damals schnellste Serienfahrzeug der Welt.
Heute sind Eagle F1-Reifen Originalausstattung in Premiumfahrzeugen wie dem Lotus Emira, dem Porsche Macan 4 Electric, der BMW 1er-Serie und dem Audi S5. Die 2019 eingeführte Eagle F1 SuperSport-Serie stellt die höchste Leistungsstufe dar, mit Varianten, die speziell für den Straßen- und Rennstreckeneinsatz entwickelt wurden, einschließlich einer speziellen Zusammenarbeit mit Porsche für deren RS-Modelle.
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The story of Eagle continues to this day, with its latest model – Eagle F1 Asymmetric 6 - being one of the best-sellers in
"Win on Sunday, sell on Monday"
The name 'Eagle' has become closely associated with motorsports, alongside the Goodyear brand, due to its frequent appearance on motorsports tires opposite the Goodyear logo. Goodyear had occasionally used the Eagle name before, but 1980 marked a significant milestone. That year, Goodyear increased investments to lead the high-performance tire market, applying its racing technologies and expertise to consumer products. To strengthen the connection between track and road, the company decided to use the same name for both its racing and ultra-high-performance tires: the Goodyear Eagle brand.
A Goodyear press kit of the era admitted "tires don't have much inherent sex appeal". Offering drivers tires chosen by their heroes Andretti, Earnhardt, Senna, Prost, Foyt, Unser and Petty was certainly a way to combat that. With one name to communicate the shared DNA between the race and road tires, the new Goodyear Eagle high performance road tires proved as popular as they were successful on the track.
The first official Eagle road tire was launched for the US market in 1981 and was followed by the Eagle VR50, developed soon after to meet the stricter European speed requirements. VR stood for 'V-rated', denoting that the tire met what was at that time the highest speed rating restrictions in
More and more high-performance tires used the Eagle name to link back to Goodyear's winning heritage. The Eagle GT variant had a prominent placement on Doc Brown's DMC DeLorean time machine in Back to the Future, while Eagle ST became the go-to choice for muscle cars and Eagle NCT for luxury cars. It was in 1993, though, when a new legend was born.
Naming a tire after a car is one thing, but when that name remains on the side of millions of tires even today, over three decades later, it must have been special.
Eagle F1: To new levels of performance
In 1992, McLaren launched its McLaren F1, at the time the world's fastest production car with a Guinness World Record speed of 240.1 mph (386.4 km/h). To meet the demands asked for this impressive feat of engineering, Goodyear developed a special tire for it: the Eagle F1. McLaren's original press release1 highlighted the importance of Goodyear's contribution: "Right from the McLaren F1's initial design, the tire was considered as an intrinsic suspension element within the programme's complex handling and comfort calculations. Weight, safety, noise and dynamic performance were all vital factors."
The directional tread pattern in the VR50 proved so popular for its combination of dry handling feedback and wet weather grip that it became the inspiration for the next generation of Eagle Road tires in 1994 with the launch of the Eagle F1 GS-D2 (Grand Sport - Directional) and later GS-D3 in 2000. Directional patterns remained the key design philosophy until the launch of Eagle F1 Asymmetric in 2007.
As the weight, power and rim sizes of performance cars increased, Goodyear had to develop a tire with a stronger shoulder to handle this extra dynamic load. By using an asymmetrical design, Goodyear's development teams were able to match these requirements and improve grip and dry handling without compromising on the predecessor's renowned wet weather performance.
Back on the top step: The latest advancement in an iconic story
In 2019, the Eagle family moved up a level with the launch of Eagle F1 SuperSport, a new range of ultra-ultra-high-performance tires for ultimate performance on the road - and track. Available in SuperSport, SuperSport R and SuperSport RS variants, each a step closer to track day speciality than the last, this range is the ultimate celebration of the Goodyear Eagle brand through more than four decades of evolution.
The latest Eagle line has improved to meet the trends of the automotive industry over the past decade and a half, developing through generations to reach today's Eagle F1 Asymmetric 6, which gives drivers the performance they've come to expect from an Eagle tire while meeting modern noise and emissions standards and catering for the demands of electrified vehicles, too.
Goodyear Eagle is still the choice of many premium manufacturers' most exciting road cars, too. Between SuperSport and Asymmetric 6, Eagle F1 tires come as standard on performance cars as diverse as the Lotus Emira, Porsche Macan 4 Electric, BMW 1 Series and Audi S5. At the track day end of the range is Eagle F1 SuperSport RS, which was specially designed in collaboration with Porsche for the manufacturers' RS models like the 911 GT2 RS and GT3 RS.
And Eagle F1 SuperSport was chosen also for the new Ferrari 12Cilindri, reigniting a popular partnership that has lasted over four decades as a mid-80s Goodyear ad proudly set out: "Every Formula 1 Ferrari, every Ferrari 328 and every Ferrari Testarossa that comes to America comes on Goodyear Eagles. And only on Goodyear Eagles. Why? Because Mr. Ferrari wants it that way."
About The Goodyear Tire & Rubber Company
Goodyear is one of the world's largest tire companies. It employs about 68,000 people and manufactures its products in 53 facilities in 20 countries around the world. Its two Innovation Centers in
1 McLaren official PR: https://cars.mclaren.press/press-kits/f1
CONTACT:
MARCO LO
MARCO_LOPRATO@GOODYEAR.COM
EMILY CROPPER
EMILY_CROPPER@GOODYEAR.COM
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SOURCE The Goodyear Tire & Rubber Company
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