Goodyear Unveils a Blimp-themed Sidewall Design for the Goodyear 400
Goodyear Tire & Rubber Company (NASDAQ: GT) has unveiled a special blimp-themed sidewall design for NASCAR stock cars to commemorate the Goodyear Blimp's 100th anniversary. The commemorative tires will be featured at NASCAR's Official Throwback Weekend at Darlington Raceway, including the Goodyear 400 and Xfinity series races.
The tires will display an image of Goodyear's first branded blimp, 'Pilgrim,' from 1925. The design will also appear at the World Endurance Challenge and European Le Mans Series events. Goodyear's three U.S. blimps will feature custom tires with gold lettering throughout 2025.
The company is launching a 'Buy for a Chance to Fly' sweepstakes, offering three winners a blimp flight certificate for two passengers and a $3,000 travel voucher. The promotion runs from January 1 through April 10, 2025, with entries available through tire purchases on Goodyear.com or through their service networks.
Goodyear Tire & Rubber Company (NASDAQ: GT) ha presentato un design speciale per il lato delle gomme, a tema blimp, per le auto da corsa NASCAR, in occasione del centenario del Goodyear Blimp. Le gomme commemorative saranno esposte durante il Fine settimana ufficiale del Throwback di NASCAR al Darlington Raceway, inclusi la Goodyear 400 e le gare della serie Xfinity.
Le gomme mostreranno un'immagine del primo blimp marchiato Goodyear, 'Pilgrim', del 1925. Il design apparirà anche negli eventi del World Endurance Challenge e della European Le Mans Series. I tre blimp statunitensi di Goodyear presenteranno gomme personalizzate con lettering dorato per tutto il 2025.
L'azienda lancerà un concorso 'Compra per avere la possibilità di volare', offrendo a tre vincitori un certificato di volo in blimp per due passeggeri e un voucher di viaggio da 3.000 dollari. La promozione si svolgerà dal 1 gennaio al 10 aprile 2025, con iscrizioni disponibili tramite acquisti di gomme su Goodyear.com o attraverso le loro reti di servizio.
Goodyear Tire & Rubber Company (NASDAQ: GT) ha presentado un diseño especial para el lateral de los neumáticos, con temática de dirigible, para los coches de stock de NASCAR, para conmemorar el centenario del Goodyear Blimp. Los neumáticos conmemorativos se exhibirán durante el Fin de Semana Oficial de Throwback de NASCAR en el Darlington Raceway, incluidas las carreras Goodyear 400 y de la serie Xfinity.
Los neumáticos mostrarán una imagen del primer dirigible de Goodyear, 'Pilgrim', de 1925. El diseño también aparecerá en los eventos del World Endurance Challenge y de la European Le Mans Series. Los tres dirigibles de Goodyear en EE. UU. contarán con neumáticos personalizados con letras doradas durante todo el 2025.
La empresa lanzará un sorteo llamado 'Compra para tener la oportunidad de volar', ofreciendo a tres ganadores un certificado de vuelo en dirigible para dos pasajeros y un vale de viaje de 3,000 dólares. La promoción se llevará a cabo del 1 de enero al 10 de abril de 2025, con inscripciones disponibles a través de compras de neumáticos en Goodyear.com o a través de sus redes de servicio.
굿이어 타이어 & 고무 회사 (NASDAQ: GT)가 NASCAR 스톡카를 위한 특별한 블림프 테마의 사이드월 디자인을 공개했습니다. 이는 굿이어 블림프의 100주년을 기념하기 위해서입니다. 기념용 타이어는 다링턴 레이스웨이에서 열리는 NASCAR의 공식 복고 주말 동안 전시될 예정이며, 여기에는 굿이어 400과 Xfinity 시리즈 레이스가 포함됩니다.
타이어에는 1925년의 굿이어 첫 번째 브랜드 블림프인 'Pilgrim'의 이미지가 표시됩니다. 이 디자인은 월드 엔듀런스 챌린지 및 유럽 르망 시리즈 이벤트에서도 나타날 것입니다. 굿이어의 미국 내 세 개의 블림프는 2025년 내내 금색 글씨가 새겨진 맞춤형 타이어를 장착할 것입니다.
회사는 '비행할 기회를 위한 구매' 경품 행사를 시작하며, 세 명의 당첨자에게 두 승객을 위한 블림프 비행 인증서와 3,000달러 여행 바우처를 제공합니다. 이 프로모션은 2025년 1월 1일부터 4월 10일까지 진행되며, 굿이어.com에서 타이어 구매를 통해 또는 그들의 서비스 네트워크를 통해 응모할 수 있습니다.
Goodyear Tire & Rubber Company (NASDAQ: GT) a dévoilé un design spécial de flanc de pneu sur le thème des dirigeables pour les voitures de stock NASCAR, afin de commémorer le centenaire du Goodyear Blimp. Les pneus commémoratifs seront présentés lors du Week-end officiel Throwback de NASCAR au Darlington Raceway, comprenant les courses Goodyear 400 et de la série Xfinity.
Les pneus afficheront une image du premier dirigeable de marque Goodyear, 'Pilgrim', datant de 1925. Le design apparaîtra également lors des événements du World Endurance Challenge et de la European Le Mans Series. Les trois dirigeables américains de Goodyear seront équipés de pneus personnalisés avec des lettres dorées tout au long de l'année 2025.
L'entreprise lancera un concours intitulé 'Achetez pour avoir une chance de voler', offrant à trois gagnants un certificat de vol en dirigeable pour deux passagers et un bon de voyage de 3 000 dollars. La promotion se déroulera du 1er janvier au 10 avril 2025, avec des participations disponibles par le biais d'achats de pneus sur Goodyear.com ou via leurs réseaux de services.
Goodyear Tire & Rubber Company (NASDAQ: GT) hat ein spezielles, blimp-inspiriertes Seitenwanddesign für NASCAR-Stockcars vorgestellt, um den 100. Jahrestag des Goodyear Blimp zu feiern. Die Gedenkreifen werden beim offiziellen Throwback-Wochenende von NASCAR auf dem Darlington Raceway präsentiert, einschließlich des Goodyear 400 und der Xfinity-Serie-Rennen.
Die Reifen zeigen ein Bild des ersten markenrechtlich geschützten Blimps von Goodyear, 'Pilgrim', aus dem Jahr 1925. Das Design wird auch bei den Veranstaltungen der World Endurance Challenge und der European Le Mans Series zu sehen sein. Die drei US-Blimps von Goodyear werden im Jahr 2025 maßgeschneiderte Reifen mit goldenen Buchstaben haben.
Das Unternehmen startet ein Gewinnspiel mit dem Titel 'Kaufen für die Chance zu fliegen', bei dem drei Gewinner ein Blimp-Flugschein für zwei Passagiere und einen Reisegutschein im Wert von 3.000 Dollar erhalten. Die Promotion läuft vom 1. Januar bis zum 10. April 2025, wobei die Teilnahme durch den Kauf von Reifen auf Goodyear.com oder über deren Servicenetzwerke möglich ist.
- Marketing initiative leveraging 100-year brand heritage to promote tire sales
- Cross-promotional opportunities across multiple racing events and series
- Customer engagement through sweepstakes tied to direct sales
- None.
Goodyear's Eagle racing tires will feature an historic image of Goodyear's first branded blimp, "Pilgrim," which took flight in 1925, as well as a banner calling out the 100-year milestone. With its traditional throwback theme, the Goodyear 400 race serves as an ideal moment during this year's NASCAR season to reflect on the Goodyear Blimp's 100-year history. Additionally, Darlington Raceway, home of the Goodyear 400, is also celebrating its 75th anniversary in 2025.
The announcement comes on the heels of the blimp's arrival in Daytona yesterday to cover the biggest race of the 2025 NASCAR season. Fans can catch the iconic airship overhead at NASCAR racing competitions throughout the weekend, which will air across FOX and CW broadcast networks.
"Very few brands have the opportunity to celebrate a milestone as significant as 100 years," said Stu Grant, general manager, Goodyear Global Race Tires. "Goodyear and NASCAR have been providing fans with unforgettable aerial views and thrilling races for nearly as long. It will be a special commemoration of the blimp's 100th anniversary at the Goodyear 400 with the blimp on the tires and in the sky overhead at an historic venue like Darlington."
The blimp-themed tires will also make an appearance in the World Endurance Challenge (WEC) and European Le Mans Series (ELMS) at Spa-Francorchamps and Silverstone events.
In addition to displaying its iconic airship on race tires for its centennial anniversary, Goodyear's fleet of three
Goodyear to bring the blimp closer to fans in celebration throughout 2025
Goodyear recognizes June 3, 2025 as the official date of the blimp's 100th anniversary. Goodyear Blimp fans can participate in this exciting milestone by following along with the blimp's 100+ city tour on GoodyearBlimp.com and on social media to watch for opportunities to see the larger-than-life icon up close as it travels the country for aerial appearances throughout the year.
Fans can also enter for a chance to win a once-in-a-lifetime passenger flight experience through the "Buy for a Chance to Fly" sweepstakes. Three lucky fans will each win a blimp flight certificate for two passengers redeemable at any of Goodyear's three
For images of the blimp through history, details about its milestone moments and more information about the 100th anniversary celebrations, please see the Blimp 100th Anniversary press kit and media gallery.
About The Goodyear Tire & Rubber Company
Goodyear is one of the world's largest tire companies. It employs about 68,000 people and manufactures its products in 53 facilities in 20 countries around the world. Its two Innovation Centers in
*No purchase necessary. One entry per person. Official Rules available at Goodyear.com.
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SOURCE The Goodyear Tire & Rubber Company
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