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Greenlane Bolsters Global Sales Effort with Appointment of Mike Hinson as Executive Vice President of Sales

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Greenlane Holdings (Nasdaq:GNLN), a leading global provider of premium cannabis accessories, child-resistant packaging, and specialty vaporization products, has appointed Mike Hinson as Executive Vice President of Sales. In his new role, Hinson will oversee revenue optimization, sales strategies, business development, and emerging growth opportunities.

Hinson brings over 20 years of experience leading high-performing sales teams. His previous role was Senior Vice President of Sales at Besmartee, where he managed regional sales teams and drove revenue growth. His career includes leadership positions at AudienceView, RealPage, Inc., and Paciolan. Hinson holds a Bachelor of Business Administration from James Madison University.

CEO Barbara Sher expressed confidence in Hinson's ability to enhance sales and marketing initiatives, expand branded product lines, and maximize revenue opportunities in the cannabis and wellness industry.

Greenlane Holdings (Nasdaq:GNLN), un importante fornitore globale di accessori premium per cannabis, imballaggi a prova di bambino e prodotti specializzati per la vaporizzazione, ha nominato Mike Hinson come Vicepresidente Esecutivo delle Vendite. Nel suo nuovo ruolo, Hinson supervisionerà l'ottimizzazione dei ricavi, le strategie di vendita, lo sviluppo commerciale e le opportunità di crescita emergenti.

Hinson vanta oltre 20 anni di esperienza nella gestione di team di vendita ad alte prestazioni. Il suo ruolo precedente è stato quello di Senior Vice President of Sales presso Besmartee, dove ha gestito team di vendita regionali e promosso la crescita dei ricavi. La sua carriera include posizioni di leadership presso AudienceView, RealPage, Inc. e Paciolan. Hinson è laureato in Business Administration presso la James Madison University.

La CEO Barbara Sher ha espresso fiducia nella capacità di Hinson di migliorare le iniziative di vendita e marketing, ampliare le linee di prodotti a marchio e massimizzare le opportunità di ricavo nel settore della cannabis e del benessere.

Greenlane Holdings (Nasdaq:GNLN), un proveedor global líder de accesorios premium para cannabis, empaques a prueba de niños y productos especializados para vaporización, ha nombrado a Mike Hinson como Vicepresidente Ejecutivo de Ventas. En su nuevo cargo, Hinson supervisará la optimización de ingresos, estrategias de ventas, desarrollo comercial y oportunidades de crecimiento emergentes.

Hinson aporta más de 20 años de experiencia liderando equipos de ventas de alto rendimiento. Su puesto anterior fue Vicepresidente Senior de Ventas en Besmartee, donde gestionó equipos regionales de ventas y promovió el crecimiento de ingresos. Su carrera incluye cargos de liderazgo en AudienceView, RealPage, Inc. y Paciolan. Hinson tiene una licenciatura en Administración de Empresas de la Universidad James Madison.

La CEO Barbara Sher expresó confianza en la capacidad de Hinson para mejorar las iniciativas de ventas y marketing, ampliar las líneas de productos de marca y maximizar las oportunidades de ingresos en la industria del cannabis y el bienestar.

Greenlane Holdings (Nasdaq:GNLN)는 프리미엄 대마초 액세서리, 어린이 보호 포장 및 특수 베이핑 제품의 글로벌 선도 업체로서 Mike Hinson을 영업 담당 전무이사로 임명했습니다. Hinson은 새 역할에서 수익 최적화, 영업 전략, 사업 개발 및 신흥 성장 기회를 총괄하게 됩니다.

Hinson은 20년 이상의 경력을 보유하며 고성과 영업팀을 이끌어 왔습니다. 이전에는 Besmartee에서 영업 수석 부사장으로서 지역 영업팀을 관리하고 수익 성장을 견인했습니다. 그의 경력에는 AudienceView, RealPage, Inc., Paciolan에서의 리더십 직책도 포함됩니다. Hinson은 James Madison 대학교에서 경영학 학사 학위를 받았습니다.

CEO Barbara Sher는 Hinson이 영업 및 마케팅 이니셔티브를 강화하고, 브랜드 제품 라인을 확장하며, 대마초 및 웰니스 산업에서 수익 기회를 극대화할 수 있을 것이라 확신한다고 밝혔습니다.

Greenlane Holdings (Nasdaq:GNLN), un fournisseur mondial de premier plan d'accessoires premium pour le cannabis, d'emballages résistants aux enfants et de produits spécialisés de vaporisation, a nommé Mike Hinson au poste de Vice-Président Exécutif des Ventes. Dans ce nouveau rôle, Hinson supervisera l'optimisation des revenus, les stratégies commerciales, le développement des affaires et les opportunités de croissance émergentes.

Hinson apporte plus de 20 ans d'expérience dans la direction d'équipes de vente performantes. Son précédent poste était celui de Vice-Président Senior des Ventes chez Besmartee, où il gérait des équipes régionales et stimulait la croissance des revenus. Sa carrière inclut des postes de direction chez AudienceView, RealPage, Inc. et Paciolan. Hinson est titulaire d'un Bachelor en Administration des Affaires de l'Université James Madison.

La PDG Barbara Sher a exprimé sa confiance dans la capacité de Hinson à renforcer les initiatives de vente et de marketing, à étendre les gammes de produits de marque et à maximiser les opportunités de revenus dans l'industrie du cannabis et du bien-être.

Greenlane Holdings (Nasdaq:GNLN), ein weltweit führender Anbieter von hochwertigen Cannabis-Zubehör, kindersicheren Verpackungen und speziellen Vaporizer-Produkten, hat Mike Hinson zum Executive Vice President Sales ernannt. In seiner neuen Rolle wird Hinson die Umsatzoptimierung, Vertriebsstrategien, Geschäftsentwicklung und aufkommende Wachstumschancen überwachen.

Hinson bringt über 20 Jahre Erfahrung in der Führung leistungsstarker Vertriebsteams mit. Seine vorherige Position war Senior Vice President of Sales bei Besmartee, wo er regionale Vertriebsteams leitete und das Umsatzwachstum vorantrieb. Seine Karriere umfasst Führungspositionen bei AudienceView, RealPage, Inc. und Paciolan. Hinson hat einen Bachelor of Business Administration von der James Madison University.

CEO Barbara Sher äußerte Vertrauen in Hinsons Fähigkeit, Vertriebs- und Marketinginitiativen zu verbessern, Markenproduktlinien auszubauen und Umsatzchancen in der Cannabis- und Wellnessbranche zu maximieren.

Positive
  • Appointment of experienced sales executive with over 20 years of leadership experience
  • Strategic focus on revenue optimization and business development
  • Potential enhancement of sales and marketing initiatives across the organization
Negative
  • None.

Hinson brings a proven track record of driving growth and innovation in sales organizations

BOCA RATON, FL / ACCESS Newswire / June 30, 2025 / Greenlane Holdings, Inc. ("Greenlane" or the "Company") (Nasdaq:GNLN), one of the premier global sellers of premium cannabis accessories, child-resistant packaging, and specialty vaporization products, today announced the appointment of Mike Hinson as the Company's Executive Vice President of Sales. Hinson will be responsible for revenue optimization, sales strategies, business development and emerging growth opportunities. Hinson brings more than two decades of experience leading high-performing sales teams and driving substantial revenue growth for top-tier companies.

Mike Hinson, Executive Vice President of Sales, Greenlane

Prior to Greenlane, Hinson served as Senior Vice President of Sales at Besmartee, a digital mortgage platform designed to streamline and automate the loan process in the mortgage industry. While at Besmartee, Hinson was responsible for developing and executing the company's sales strategy, managing a team of regional sales managers and account executives, and identifying new business opportunities to drive revenue growth. He has also held leadership roles at AudienceView, RealPage, Inc., and Paciolan, where he demonstrated his ability to build and manage high-performing sales teams, implement effective sales strategies, and forge strong relationships with key industry players.

Hinson holds a Bachelor of Business Administration degree from James Madison University.

"We are excited to welcome Mike as our new Executive Vice-President of Sales," said Barbara Sher, Chief Executive Officer for Greenlane. "Through his experience in creating, developing, and supporting high-performance sales organizations, Mike will collaborate with our teams to enhance sales and marketing initiatives throughout the entire organization. He is well suited to excel in expanding our branded product lines, enhancing our sales strategies and maximizing our revenue opportunities as we expand our product footprint in the cannabis and wellness industry."

Commenting on his appointment, Hinson said, "I look forward to working closely with our sales, marketing and distribution teams in support of our partners and customers. I am determined that we will have a laser sharp focus on our product and sales goals and will employ best practices to organize our teams to maximize efficiency and productivity. I have a track record of exceeding expectations for my own personal sales efforts and for the teams I have led, and I look forward to bringing that expertise to help Greenlane exceed its goals."

About Greenlane Holdings, Inc.

Founded in 2005, Greenlane is a premier global platform for the development and distribution of premium smoking accessories, vape devices, and lifestyle products to thousands of producers, processors, specialty retailers, smoke shops, convenience stores, and retail consumers. We operate as a powerful family of brands, third-party brand accelerator, and an omnichannel distribution platform.

We proudly offer our own diverse brand portfolio and our exclusively licensed Marley Natural and K.Haring branded products. We also offer a carefully curated set of third-party products through our direct sales channels and our proprietary, owned and operated e-commerce platforms which include Vapor.com, PuffItUp.com, HigherStandards.com, Wholesale.Greenlane.com and MarleyNaturalShop.com.

For additional information, please visit: https://investor.gnln.com. For additional information, please visit: https://gnln.com/.

Investor Contact:

IR@greenlane.com

or

TraDigital IR
Kevin McGrath
+1-646-418-7002
kevin@tradigitalir.com

Forward-Looking Statements

This press release contains forward-looking statements within the meaning of the Private Securities Litigation Reform Act of 1995 concerning Greenlane and other matters. All statements contained in this press release that do not relate to matters of historical fact should be considered forward-looking statements In some cases, you can identify forward-looking statements by terms such as "may," "will," "should," "expects," "plans," "anticipates," "could," "intends," "targets," "projects," "contemplates," "believes," "estimates," "predicts," "potential" or "continue" or the negative of these terms or other similar expressions. The forward-looking statements in this press release are only predictions. Greenlane has based these forward-looking statements largely on its current expectations and projections about future events and financial trends that it believes may affect its business, financial condition and results of operations. Forward-looking statements involve known and unknown risks, uncertainties and other important factors that may cause our actual results, performance or achievements to be materially different from any future results, performance or achievements expressed or implied by the forward-looking statements. You should carefully consider the risks and uncertainties that affect our business, including those described in our filings with the Securities and Exchange Commission ("SEC"), including under the caption "Risk Factors" in Greenlane's Annual Report on Form 10-K filed for the year ended December 31, 2023 and the Company's other filings with the SEC, which can be obtained on the SEC website at www.sec.gov. These forward-lookingstatements speak only as of the date of this communication. Except as required by applicable law, we do not plan to publicly update or revise any forward-looking statements, whether as a result of any new information, future events or otherwise. You are advised, however, to consult any further disclosures we make on related subjects in our public announcements and filings with the SEC.

SOURCE: Greenlane Holdings, Inc.



View the original press release on ACCESS Newswire

FAQ

Who is Mike Hinson and what is his new role at Greenlane (GNLN)?

Mike Hinson is the newly appointed Executive Vice President of Sales at Greenlane Holdings, responsible for revenue optimization, sales strategies, and business development. He brings over 20 years of experience leading sales teams.

What is Mike Hinson's professional background before joining Greenlane (GNLN)?

Prior to Greenlane, Hinson served as Senior Vice President of Sales at Besmartee and held leadership roles at AudienceView, RealPage, Inc., and Paciolan, where he managed sales teams and drove revenue growth.

What will be Mike Hinson's main responsibilities at Greenlane (GNLN)?

At Greenlane, Hinson will be responsible for revenue optimization, sales strategies, business development, and emerging growth opportunities, with a focus on expanding branded product lines and maximizing revenue opportunities.

What are Greenlane's (GNLN) main business areas?

Greenlane Holdings is a premier global seller of premium cannabis accessories, child-resistant packaging, and specialty vaporization products.
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