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GameStop Appoints Chief Growth Officer

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Rhea-AI Summary

GameStop Corp. announces key executive appointments aimed at enhancing its transformation efforts. Elliott Wilke has been named Chief Growth Officer, effective April 5, 2021, bringing extensive experience from Amazon. His role will focus on growth strategies and customer loyalty initiatives. Additionally, GameStop has appointed Andrea Wolfe as Vice President of Brand Development and Tom Petersen as Vice President of Merchandising, both starting March 29, 2021, to bolster branding and merchandising efforts.

Positive
  • Appointment of Elliott Wilke as Chief Growth Officer expected to enhance growth strategies and customer loyalty.
  • Andrea Wolfe and Tom Petersen appointed to key marketing and merchandising positions, expected to strengthen brand development and vendor relations.
Negative
  • None.

Announces Two Additional Executive Hires to Support Transformation

GRAPEVINE, Texas, March 30, 2021 (GLOBE NEWSWIRE) -- GameStop Corp. (NYSE: GME) (“GameStop” or the “Company”) today announced that it has appointed Elliott Wilke to the role of Chief Growth Officer. Mr. Wilke’s start date is April 5, 2021.

Mr. Wilke brings nearly two decades of branding, consumer goods and e-commerce experience to GameStop. He joins from Amazon, where he spent the past seven years holding a variety of senior roles across segments such as Amazon Fresh, Prime Pantry and Worldwide Private Brands. He began his career at Proctor & Gamble and spent more than a decade in brand manager and marketing roles of increasing responsibility. At GameStop, Mr. Wilke will oversee growth strategies and marketing, with a focus on increasing customer loyalty and growing the reach of Power Up Rewards and Game Informer. He will also work with other leaders on initiatives that include expanding the Company’s use of customer insights and metrics to optimize channel marketing.    

Additionally, the Company made two other executive hires:

  • Andrea Wolfe, Vice President of Brand Development – Ms. Wolfe, who previously served as Chewy’s Vice President of Marketing, started March 29, 2021. She has held executive and director-level marketing roles at companies such as Outdoorsy, Spreetrail and Whole Foods. In her new role, Ms. Wolfe will help drive branding, content, social media strategy and other digital initiatives.

  • Tom Petersen, Vice President of Merchandising – Mr. Petersen, who previously served as Chewy’s Vice President of Merchandising, started March 29, 2021. He has also held senior marketing and merchandising roles at specialty retailers such as Artenza and Corro. In his new role, Mr. Petersen will help drive vendor relations, product management and related merchandising initiatives.

About GameStop

GameStop, a Fortune 500 company headquartered in Grapevine, Texas, is a leading specialty retailer offering games and entertainment products through its e-commerce properties and thousands of stores. Visit www.GameStop.com to explore our products and offerings. Follow @GameStop and @GameStopCorp on Twitter and find us on Facebook at www.facebook.com/GameStop.

Contacts

GameStop Investor Relations
817-424-2001
investorrelations@gamestop.com

GameStop Public Relations
Joey Mooring
joeymooring@gamestop.com

or

Profile
Greg Marose / Charlotte Kiaie
gamestop@profileadvisors.com


FAQ

Who is the new Chief Growth Officer of GameStop?

Elliott Wilke has been appointed as the Chief Growth Officer of GameStop, starting April 5, 2021.

What is Elliott Wilke's background before joining GameStop?

Elliott Wilke has nearly two decades of branding and e-commerce experience, previously working at Amazon in various senior roles.

When did the new executive hires at GameStop take effect?

The new hires, Andrea Wolfe and Tom Petersen, started on March 29, 2021, while Elliott Wilke will begin on April 5, 2021.

What roles have Andrea Wolfe and Tom Petersen taken at GameStop?

Andrea Wolfe is the Vice President of Brand Development and Tom Petersen is the Vice President of Merchandising.

How will the new executives impact GameStop's business?

The new executives are expected to drive branding, marketing initiatives, and improve vendor relations, contributing to GameStop's transformation.

GameStop Corp.

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