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Lust for Gold Film Launches Treasure Hunt With Eventzee

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Freeze Tag (OTC: FRZT) announced a partnership with SenArt Films for the launch of the "Lust For Gold Treasure Hunt," a pre-movie event utilizing the Eventzee scavenger hunt app. This event, set for April 18 in Tucson, Arizona, invites moviegoers to explore the Mercado District. Participants can win $1,000 in cash and prizes while engaging with various challenges. The film premiere will follow at the Arizona International Film Festival. Craig Holland, CEO of Freeze Tag, expressed excitement over this collaboration aiming to enhance audience engagement.

Positive
  • Partnership with SenArt Films for a unique promotional event.
  • $1,000 in cash and prizes for participants boosts event appeal.
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  • No significant financial metrics or projections provided.

Tustin, CA, April 14, 2021 (GLOBE NEWSWIRE) -- Freeze Tag (OTC: FRZT), a leading creator of location-based mobile social games, announced today that SenArt Films will launch a movie premiere event using the Eventzee scavenger hunt app. Utilizing Eventzee technology, the “Lust For Gold Treasure Hunt” has moviegoers stopping by landmarks and businesses throughout Tucson Arizona’s Mercado District.

The hunt is free to join, but pre-registration is required. Interested parties simply need to follow the “Three Steps to Participate!” on Lust for Gold: A Race Against Time’s website. The virtual event features GPS, QR code, photo, video, text, and quiz challenges. Participants will get a great overview of the Mercado District, which should come in handy when it’s time to head to the Festival Grounds in the Mercado Annex, where the film will be screened. The hunt will take place on Sunday, April 18, between the hours of 10:00 am and 4:00 pm.

“It’s an honor to be working with SenArt Films on the showing of their documentary,” said Craig Holland, CEO of Freeze Tag. “Hosting a treasure hunt prior to the film opening is a wonderful way to get the audience into the spirit of adventure captured in the Lust for Gold film.” 

$1,000 in cash and prizes will be awarded to the top 3 participants or teams. The winners can expect to receive some combination of hiking gear, merchandise, gift certificates, and more. The film premiere will take place a few hours later, as part of the Arizona International Film Festival. Interested parties will need to purchase the $10 tickets via Eventbrite

“We wanted to offer viewers of the film a hands-on experience by sending them out on a treasure hunt of their own,” said Hannah Gabriel of SenArt Films. “Eventzee’s wide selection of challenges are a perfect fit and setting up this one-of-a-kind adventure was easy using their tools.”

If you’re interested in hosting an Eventzee scavenger hunt visit our website and contact our team to set up the best package for you. You can also email us at sales@eventzeeapp.com or call us at 714-210-3850 x15. Eventzee is ideal for trade shows, conferences and orientations. Businesses can use the app to drive traffic to specific locations, promote vendors or products and increase social interactions, while observing appropriate social distances. Some clients use Eventzee to hold contests and give away prizes to their most engaged customers. There are many ways Eventzee can help you achieve your business goals. For more information visit https://www.eventzeeapp.com/.

About Lust for Gold: A Race Against Time

Like the 1949 Columbia Pictures release of Lust for Gold, this present-day true story is about obsession, greed, and the hunt for gold. Boyhood dreams of treasure lead to a lifelong search when a retired missile scientist makes a monumental discovery and tempts fate for fortune as he hatches a secret plan to prove his claim. With his estranged son at his side, he secures an entertainment/personal injury lawyer who assembles a team –a retired blackjack dealer, a veterinary assistant, and a dog. The plan? To covertly remove gold bullion from within the most restricted area of Federal land deep within Superstition Mountain, Arizona. But the one risk greater than facing the unforgiving terrain and Federal prosecution is time.

The Feature Presentation is preceded by a Featurette, The Tomb, which follows the same team in their efforts to unearth a Jesuit Tomb said to contain millions of dollars of gold bars, jewels, coins and paintings.

Lust for Gold: A Race Against Time will have its premiere Sunday, April 18 as part of the Arizona Film Festival. Learn more at https://senartfilms.com/lust-for-gold/.

About Freeze Tag, Inc.

Freeze Tag, Inc. is a leading creator of mobile location-based games for consumers and businesses.  Our portfolio includes hits such as Munzee, a social platform with nearly 10 million locations worldwide and hundreds of thousands of players that blends gamification and geolocation into an experience that rewards players for going places in the physical world, Garfield Go, a Pokemon Go style augmented reality game based on the iconic cat Garfield, WallaBee, an addictive collecting game with over 2,200 beautifully drawn digital cards, as well as many social mobile games that provide endless hours of family-friendly fun. We also offer our technology and services to businesses that want to leverage mobile gaming in their marketing and branding programs. For example, our Eventzee solution allows businesses to create private scavenger hunts in physical places such as malls, tradeshows, company events or campuses to create immersive brand experiences.  For more information about Freeze Tag, go to: https://www.freezetag.com

Forward-Looking Statements

This press release contains forward-looking statements that involve substantial uncertainties and risks. These forward-looking statements are based upon our current expectations, estimates and projections and reflect our beliefs and assumptions based upon information available to us at the date of this release. We caution readers that forward-looking statements are predictions based on our current expectations about future events. These forward-looking statements are not guarantees of future performance and are subject to risks, uncertainties and assumptions that are difficult to predict. Our actual results, performance or achievements could differ materially from those expressed or implied by the forward-looking statements as a result of a number of factors, including but not limited to, our ability to market our games, and our ability to implement new changes and release them. We undertake no obligation to revise or update any forward-looking statement for any reason.


FAQ

What is the Freeze Tag announcement about on April 14, 2021?

Freeze Tag announced a partnership with SenArt Films for a scavenger hunt event to promote the film 'Lust For Gold'.

When is the 'Lust For Gold Treasure Hunt' event scheduled?

The treasure hunt will take place on April 18, 2021, from 10:00 am to 4:00 pm.

What can participants win in the 'Lust For Gold Treasure Hunt'?

Participants can win a total of $1,000 in cash and prizes.

Where is the 'Lust For Gold' film premiere happening?

The film premiere is part of the Arizona International Film Festival.

How do I participate in the 'Lust For Gold Treasure Hunt'?

Interested participants must pre-register and follow the instructions on the movie's website.

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