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Funko Brings Virtual Fan Convention to Funko Hollywood With FunKon 2021

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Funko (Nasdaq: FNKO) announced that its popular Summer Virtual Con, FunKon, will be hosted in Hollywood, featuring both virtual and in-person experiences. The three-day event includes celebrity appearances, exclusive content, and giveaways. CEO Brian Mariotti highlighted the success of previous virtual events, emphasizing the event's dual format as a way to engage fans. FunKon will also introduce a philanthropic initiative called Pops! With Purpose™. Fans can participate in exclusive activities, including the return of the competitive event Fundays.

Positive
  • FunKon's hybrid format increases engagement with global fans.
  • Introduction of philanthropic program Pops! With Purpose™ enhances brand image.
  • High-profile events and exclusive content attract attention and boost brand loyalty.
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  • None.

Funko, Inc. (“Funko,” or the “Company”) (Nasdaq: FNKO), a leading pop culture consumer products company, announced today that it is taking Summer Virtual Con, or “FunKon” to Hollywood. The three-day event at Funko Hollywood, which can be joined virtually by fans around the world, will be an entertainment extravaganza, including celebrity appearances, behind-the-scenes content from Funko’s Hollywood store, giveaways and more!

Official FunKon logo. (Graphic: Business Wire)

Official FunKon logo. (Graphic: Business Wire)

Following the success of recent virtual events like Funko Fair, FunKon will take place in Funko’s 40,000-square foot Hollywood store. This larger-than-life experience can be celebrated virtually and in-person.

“The past year proved that virtual experiences can resonate with our fans as much as in-person events,” said Brian Mariotti, Chief Executive Officer at Funko. “As California begins to lift in-person event restrictions, FunKon brings us all together at our world-class Hollywood store to experience best in class entertainment and pop culture - virtually and in-person.”

The event will begin with giving back, a core tenet for the Funko organization, by introducing a new philanthropic program, Pops! With Purpose™.

Across the three-day celebration, fans will experience new video content, including a short documentary titled, “The Making of Funko Hollywood'', celebrity appearances, interviews with Funko employees and executives, livestreams of Funko artists, exclusive Loungefly items and more.

FunKon will also see the return of Funko’s unique fan event, Fundays, where fans can virtually participate in a competitive event in which four teams face off in a variety of challenges.

Fans around the world can tune into the event virtually while U.S.-based fans can register to attend FunKon in-person at Funko Hollywood. For more information on how to register for FunKon, please visit https://www.funko.com/blog.

Fans can stay up-to-date on FunKon by following Funko on Facebook, Instagram and Twitter at @OriginalFunko.

About Funko

Funko is a leading pop culture consumer products company. Funko designs, sources and distributes licensed pop culture products across multiple categories, including vinyl figures, toys, plush, apparel, board games, housewares and accessories for consumers who seek tangible ways to connect with their favorite pop culture brands and characters. Learn more at https://www.funko.com/, and follow us on Twitter (@OriginalFunko) and Instagram (@OriginalFunko).

FAQ

When is Funko's FunKon event?

FunKon is a three-day event, taking place soon at Funko Hollywood.

What is the purpose of Funko's Pops! With Purpose™ program?

The program aims to give back to the community, showcasing Funko's commitment to philanthropy.

Can fans participate in FunKon virtually?

Yes, fans can join FunKon virtually from anywhere in the world.

Will there be exclusive content during FunKon?

Yes, there will be new video content and exclusive items available during the event.

How can U.S.-based fans register for FunKon?

U.S.-based fans can register for in-person attendance through Funko's official website.

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