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Funko and Warner Bros. Discovery Unveil Magical Pop! Yourself Collaboration to Captivate All Harry Potter Fans

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Funko (NASDAQ: FNKO) and Warner Bros. Discovery Global Consumer Products have announced a new collaboration featuring Pop! Yourself Harry Potter collectibles. Fans can create personalized Funko Pop! figures of themselves as Hogwarts students, choosing from all four houses. The collection includes accessory packs priced at $15 and Pop! Yourself figures at $30. Each house-themed accessory pack includes a robe-dressed Pop! Yourself body, wand, magical accessories, and two buddies including the house mascot. The products are available on Funko.com for customers in the U.S. and Canada.

Funko (NASDAQ: FNKO) e Warner Bros. Discovery Global Consumer Products hanno annunciato una nuova collaborazione che presenta i collezionabili Pop! Yourself Harry Potter. I fan possono creare figure Funko Pop! personalizzate di se stessi come studenti di Hogwarts, scegliendo tra tutte e quattro le case. La collezione include set di accessori al prezzo di $15 e figure Pop! Yourself a $30. Ogni set di accessori a tema casa include un corpo Pop! Yourself vestito con un mantello, una bacchetta, accessori magici e due amici tra cui la mascotte della casa. I prodotti sono disponibili su Funko.com per i clienti negli Stati Uniti e in Canada.

Funko (NASDAQ: FNKO) y Warner Bros. Discovery Global Consumer Products han anunciado una nueva colaboración que presenta los coleccionables Pop! Yourself Harry Potter. Los fanáticos pueden crear figuras personalizadas de Funko Pop! de sí mismos como estudiantes de Hogwarts, eligiendo entre las cuatro casas. La colección incluye paquetes de accesorios a un precio de $15 y figuras Pop! Yourself a $30. Cada paquete de accesorios temático de casa incluye un cuerpo de Pop! Yourself vestido con una túnica, una varita, accesorios mágicos y dos amigos, incluyendo la mascota de la casa. Los productos están disponibles en Funko.com para los clientes en EE. UU. y Canadá.

펑코(Funko)(NASDAQ: FNKO)와 워너 브라더스 디스커버리 글로벌 소비자 제품(Discovery Global Consumer Products)이 팝! 유어셀프 해리 포터(Pop! Yourself Harry Potter) 수집품 협업을 발표했습니다. 팬들은 호그와트 학생으로서 자신을 나타내는 개인화된 펑코 팝! 피규어를 만들 수 있으며, 네 개의 집 중에서 선택할 수 있습니다. 이 컬렉션은 15달러에 판매되는 액세서리 팩30달러에 판매되는 팝! 유어셀프 피규어로 구성되어 있습니다. 각 집 테마의 액세서리 팩에는 로브를 입은 팝! 유어셀프 바디, 지팡이, 마법 액세서리 및 집 마스코트 포함 두 친구가 들어 있습니다. 제품은 미국과 캐나다의 고객을 위해 Funko.com에서 구입할 수 있습니다.

Funko (NASDAQ: FNKO) et Warner Bros. Discovery Global Consumer Products ont annoncé une nouvelle collaboration présentant des collectibles Pop! Yourself Harry Potter. Les fans peuvent créer des figurines Funko Pop! personnalisées d'eux-mêmes en tant qu'étudiants à Poudlard, en choisissant parmi les quatre maisons. La collection comprend des packs d'accessoires au prix de 15 $ et des figures Pop! Yourself à 30 $. Chaque pack d'accessoires sur le thème de la maison comprend un corps Pop! Yourself habillé d'un manteau, une baguette, des accessoires magiques et deux amis comprenant la mascotte de la maison. Les produits sont disponibles sur Funko.com pour les clients aux États-Unis et au Canada.

Funko (NASDAQ: FNKO) und Warner Bros. Discovery Global Consumer Products haben eine neue Zusammenarbeit angekündigt, die die Pop! Yourself Harry Potter Sammlerstücke umfasst. Fans können personalisierte Funko Pop! Figuren von sich selbst als Hogwarts-Schüler erstellen und aus allen vier Häusern wählen. Die Kollektion umfasst Zubehörpakete zum Preis von 15 $ und Pop! Yourself Figuren für 30 $. Jedes hausthematische Zubehörpaket enthält einen mit einem Umhang bekleideten Pop! Yourself Körper, einen Zauberstab, magische Accessoires und zwei Freunde, darunter das Maskottchen des Hauses. Die Produkte sind für Kunden in den USA und Kanada auf Funko.com erhältlich.

Positive
  • New product line expansion through partnership with major entertainment brand Warner Bros.
  • Multiple price points ($15 and $30) offering revenue diversification
  • Geographic expansion targeting U.S. and Canada markets
Negative
  • None.

Insights

This collaboration represents a strategic move into personalized collectibles, tapping into the massive Harry Potter fanbase. The $30 price point for Pop! Yourself figures and $15 for accessory packs positions these products in the premium collectible segment. While the Harry Potter franchise has proven evergreen appeal, with over 500 million books sold worldwide, the timing aligns with Warner Bros.' upcoming Max Original TV series, potentially driving renewed interest in merchandise.

The customization aspect addresses the growing trend of personalized products, particularly among younger consumers. However, the availability to U.S. and Canada markets may constrain immediate revenue impact. This launch could provide modest revenue growth but likely won't significantly move the needle for Funko's overall financial performance in the short term.

Attention Wizards, Witches and Muggles!

All Four Houses From Hogwarts School of Witchcraft and Wizardry Represented to Create Customized Collectible

EVERETT, Wash.--(BUSINESS WIRE)-- Funko (Nasdaq: FNKO), a leading global pop culture brand, and Warner Bros. Discovery Global Consumer Products, today announced an enchanting collaboration featuring Funko’s critically-acclaimed Pop! Yourself line and one of the studio’s most iconic film series, Harry Potter. Grab your galleons, because accessory packs (MSRP: $15) debut today on Funko.com as the perfect add-on to Pop! Yourself figures (MSRP: $30). Fans can now create personalized Funko Pop! collectibles of themselves as Hogwarts students, choosing one of the four Hogwarts houses for their Pop!pleganger complete with robes, wands and magical complementary accessories and buddies.

Courtesy of Funko.

Courtesy of Funko.

"Millions of devoted Harry Potter fans are invited to embark on a magical new adventure with Pop! Yourself!," said Cynthia Williams, CEO of Funko. "This collaboration allows fans in the U.S. and Canada to enjoy a personalized experience. By turning themselves, their friends, and loved ones into unique Pop! figures, it allows them to express their passion for the wizarding world in a fresh, new way."

Sorting House Quiz:

For those yet to uncover their true Hogwarts House, they are encouraged to take the official quiz at harrypotter.com/sorting-hat. This captivating quiz invites fans to unveil their rightful Hogwarts house. Experience the thrill of this engaging quiz before crafting a one-of-a-kind POP! Yourself collectible that honors the enchanting world of Harry Potter.

Pop! Yourself Harry Potter Style:

Wizards, Witches, and Muggles alike can now proudly represent their favorite Hogwarts house! And for those who collected a Pop! Yourself figure, the Hogwarts Accessory Pack is available for $15, featuring a Pop! Yourself body dressed in the chosen Hogwarts house robe, a wand, magical accessories, and two buddies, including the house mascot.

Accessory Packs:

The following details the accessories included in each pack:

  • GRYFFINDOR House
    • Gryffindor robe POP! Yourself body
    • POP! Gryffindor Lion
    • POP! Snowy Owl
    • Wand (light brown)
    • Hogwarts Acceptance Letter
  • SLYTHERIN House
    • Slytherin robe POP! Yourself body
    • POP! Slytherin Snake
    • POP! Mandrake
    • Wand (black)
    • Potions Cauldron
  • RAVENCLAW House
    • Ravenclaw robe POP! Yourself body
    • POP! Ravenclaw Raven
    • POP! Thestral™
    • Wand (dark brown)
    • The Monster Book of Monsters™
  • HUFFLEPUFF House
    • Hufflepuff robe POP! Yourself body
    • POP! Hufflepuff Badger
    • POP! Pygmy Puff™
    • Wand (brown)
    • Hogwarts Trunk

Perfect for storing POP! Yourself pieces with style, each accessory pack comes packaged in an ornate, trunk-inspired box.

ABOUT POP! YOURSELF

Pop! Yourself is a personalized product offering from Funko, a leading pop culture lifestyle brand. The line is an expansion of Funko's core Pop! line, which features the biggest celebrities across film, TV, music, sports and more. Offering more customization than ever before, while making collecting more personal and FUN, Pop! Yourself celebrates all of life’s moments, including birthdays, engagements, graduations, weddings, holidays and more!

ABOUT FUNKO

Headquartered in Everett, Washington, Funko is a leading pop-culture lifestyle brand. Funko designs, sources, and distributes licensed pop culture products across multiple categories, including vinyl figures, board games, action toys, plush, apparel, housewares, and accessories for consumers who seek tangible ways to connect with their favorite pop culture brands and characters. Learn more at Funko, and follow us on TikTok, X, and Instagram.

ABOUT WARNER BROS. DISCOVERY GLOBAL CONSUMER PRODUCTS

Warner Bros. Discovery Global Consumer Products (WBDGCP), part of Warner Bros. Discovery’s Revenue & Strategy division, extends the company’s powerful portfolio of entertainment brands and franchises into the lives of fans around the world. WBDGCP partners with best-in-class licensees globally on award-winning toy, fashion, home décor and publishing programs inspired by the biggest franchises from Warner Bros.’ film, television, animation, and games studios, HBO, Discovery, DC, Cartoon Network, HGTV, Eurosport, Adult Swim, and more. With innovative global licensing and merchandising programs, retail initiatives, and promotional partnerships, WBDGCP is one of the leading licensing and retail merchandising organizations in the world.

ABOUT WIZARDING WORLD:

From the moment Harry Potter was whisked from King’s Cross Station onto Platform nine and three quarters, his adventures left a unique mark on popular culture. Over 20 years later, the Wizarding World is established as one of the world’s best-loved franchises and boasts a passionate community of fans of all ages.

Today, it represents an ever evolving and vast interconnected universe. Eight blockbuster Harry Potter films brought J.K. Rowling’s magical stories to life and fans can now dive into three epic Fantastic Beasts films, gasp at the multi-award-winning Harry Potter and the Cursed Child, play state-of-the-art games from Portkey Games, discover innovative consumer products, and thrill at spectacular location-based experiences - including five theme park lands at Universal Studios locations around the world, ground-breaking touring experiences and events, and more which celebrate special moments and locations from the magical world.

This expanding portfolio of Warner Bros. Discovery-owned Wizarding World offerings also includes the Platform 9 3⁄4 retail shops and Harry Potter New York – the iconic flagship store. Fans and newcomers alike can also delight in exploring the behind-the-scenes secrets at Warner Bros. Studio Tour London – The Making of Harry Potter and Warner Bros. Studio Tour Tokyo – The Making of Harry Potter.

With a new Max Original TV series based on the Harry Potter books on the way, the Wizarding World continues to evolve to provide its global community with fresh and exciting ways to engage. For its worldwide fans, and for generations to come, it welcomes everyone in to explore and discover the magic for themselves.

For the latest news and features across the Franchise, visit Wizarding World Digital at www.harrypotter.com

WIZARDING WORLD and all related trademarks, characters, names, and indicia are © & ™ Warner Bros. Entertainment Inc. Publishing Rights © JKR. (s24)

Briana Richard or Shawna Lynch

funko@42west.com

Warner Bros. Discovery Global Consumer Products

Lindsay.Kiesel@wbd.com

Source: Funko, Inc.

FAQ

What is the price of Funko's Pop! Yourself Harry Potter accessory packs?

The Harry Potter-themed accessory packs for Pop! Yourself are priced at $15 MSRP.

How much does a Funko Pop! Yourself Harry Potter figure cost?

The Pop! Yourself figures are priced at $30 MSRP.

Where can I buy Funko's Pop! Yourself Harry Potter collection?

The Pop! Yourself Harry Potter collection is available on Funko.com for customers in the U.S. and Canada.

What comes in Funko's Pop! Yourself Harry Potter accessory packs?

Each house-themed accessory pack includes a robe-dressed Pop! Yourself body, wand, magical accessories, and two buddies including the house mascot.

Funko, Inc.

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