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Floor & Decor Launches the Grand Opening of its West Des Moines, Iowa Store on June 23, 2021

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Floor & Decor (NYSE: FND) expands its presence with the opening of a new 78,000 square-foot store in West Des Moines, Iowa on June 23, 2021. The store, led by Chief Executive Merchant Matt Beckman, aims to cater to both professional customers and homeowners by offering a vast selection of quality flooring options. To celebrate its grand opening, the store will host a $5,000 Floor Makeover Sweepstakes and invite industry professionals for personal tours, with exclusive prize opportunities. Floor & Decor operates 140 warehouse stores across 32 states.

Positive
  • Opening a new 78,000 square-foot store in West Des Moines expands market presence.
  • Engaging promotional events like the $5,000 Floor Makeover enhance customer interest.
  • Inviting professionals for store tours fosters strong community relationships.
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  • None.

Floor & Decor (NYSE: FND) a leading specialty retailer of hard-surface flooring, will expand its nationwide footprint when it opens the doors to its newest location in West Des Moines, Iowa on June 23, 2021. The 78,000 square-foot Floor & Decor warehouse store and design center will open with a team of about 50 full-time and part-time associates led by Matt Beckman, the new store’s Chief Executive Merchant.

“Floor & Decor is excited to open a store in West Des Moines,” said Beckman. “We are eager to introduce both Professional customers, as well as Homeowners, to our one-stop solution for their flooring needs with an extensive selection of in-stock, trend-right flooring options. We offer great service and quality flooring at unbeatable prices. With our free design services, we look forward to helping every customer complete their dream project.”

$5,000 Floor Makeover Sweepstakes

The West Des Moines Floor & Decor store will be giving away a $5,000 Floor Makeover as part of its grand opening festivities. Starting on June 23, customers will have the chance to register to win a $5,000 gift card from Floor & Decor. Interested parties can register online at https://www.floormakeoverwestdesmoines.com/. Registration ends on July 23.

Calling All Pros

Floor & Decor welcomes its valued builders, contractors, architects, designers, remodelers, flooring installers and realtors to visit the new location in West Des Moines. Pros are invited to text 515PRO to 26786 to schedule a personal tour of the new store. Those scheduling tours from June 14 thru July 21 will be eligible to win prizes exclusive to our PROs - tablets, gift cards, drones, gaming systems, and even a Chevrolet Colorado truck! During the tour, visitors will get to meet the PRO Services Team and learn about Floor & Decor’s products and services.

“It is very important to us to build relationships with our local professionals. Their success is our success,” said Beckman. “The store tours and giveaways give us a chance to support our community and tell them about our PRO Premier Rewards and all the benefits it can bring to their business.”

Store Address: 1400 22nd St., West Des Moines, IA 50266

About Floor & Decor: Founded in 2000, Atlanta based Floor & Decor is a leading high growth specialty retailer of hard-surface flooring, operating 140 warehouse stores and two design studios in 32 states at the end of the first quarter of 2021. The stores offer homeowners and professionals the industry’s broadest in-stock selection of tile, natural wood, natural stone, laminate, and luxury vinyl plank, under one roof. In addition, Floor & Decor stocks the necessary tools, decorative materials, wall tile and related accessories for hard-surface flooring projects. Stores carry over 1 million square feet of in-stock flooring and offer free design services, as well as a dedicated pro sales team. The company directly sources products from manufacturers around the globe, which enables it to bring the world’s best and most innovative flooring trends to its customers, at everyday low prices. Floor & Decor has locations nationwide, but each store is bolstered by a local focus that creates a store experience and mix of products that meet the needs of each market served.

Additional company information can be found at www.flooranddecor.com and on Facebook (www.facebook.com/flooranddecor).

FAQ

When does Floor & Decor's new store in West Des Moines open?

Floor & Decor's new store in West Des Moines opens on June 23, 2021.

What promotions are being offered during the grand opening of Floor & Decor?

During the grand opening, Floor & Decor is hosting a $5,000 Floor Makeover Sweepstakes.

What is the address of the new Floor & Decor store in West Des Moines?

The address of the new Floor & Decor store is 1400 22nd St., West Des Moines, IA 50266.

Who leads the new Floor & Decor store in West Des Moines?

The new store in West Des Moines is led by Chief Executive Merchant Matt Beckman.

How does Floor & Decor support local professionals?

Floor & Decor supports local professionals by inviting them for store tours and offering exclusive prizes.

Floor & Decor Holdings, Inc.

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