8x8 Earns 5-Star Rating in the 2025 CRN® Partner Program Guide
8x8 (NASDAQ: EGHT) has received a prestigious 5-Star Award in the 2025 CRN® Partner Program Guide, highlighting its excellence in channel partnerships. The company's integrated Platform for CX, which combines Contact Center, Unified Communication, and CPaaS APIs, was recognized for its comprehensive partner support system.
The award acknowledges 8x8's commitment to providing partners with essential resources including financial incentives, sales and marketing assistance, training, certification, and technical support. A key differentiator is 8x8's policy of not converting channel partner-generated deals to direct deals, reinforcing their position as a partner-friendly vendor.
Michelle Paitich, Global Vice President of Channel Sales at 8x8, emphasized the company's dedication to fostering strong partner relationships and delivering innovative tools to ensure partner success and profitability.
8x8 (NASDAQ: EGHT) ha ricevuto un prestigioso Premio a 5 Stelle nella Guida al Programma Partner CRN® 2025, evidenziando la sua eccellenza nelle partnership di canale. La piattaforma integrata per la CX dell'azienda, che combina Contact Center, Comunicazione Unificata e API CPaaS, è stata riconosciuta per il suo completo sistema di supporto ai partner.
Il premio riconosce l'impegno di 8x8 nel fornire ai partner risorse essenziali, tra cui incentivi finanziari, assistenza nelle vendite e nel marketing, formazione, certificazione e supporto tecnico. Un elemento distintivo è la politica di 8x8 di non convertire le trattative generate dai partner di canale in trattative dirette, rafforzando così la loro posizione come fornitore amico dei partner.
Michelle Paitich, Vicepresidente Globale delle Vendite Canale di 8x8, ha sottolineato la dedizione dell'azienda a promuovere forti relazioni con i partner e a fornire strumenti innovativi per garantire il successo e la redditività dei partner.
8x8 (NASDAQ: EGHT) ha recibido un prestigioso Premio de 5 Estrellas en la Guía del Programa de Socios CRN® 2025, destacando su excelencia en las asociaciones de canal. La plataforma integrada para CX de la empresa, que combina Centro de Contacto, Comunicación Unificada y API de CPaaS, fue reconocida por su completo sistema de apoyo a los socios.
El premio reconoce el compromiso de 8x8 de proporcionar a los socios recursos esenciales, incluyendo incentivos financieros, asistencia en ventas y marketing, capacitación, certificación y soporte técnico. Un diferenciador clave es la política de 8x8 de no convertir las ofertas generadas por los socios de canal en ofertas directas, reforzando su posición como un proveedor amigable para los socios.
Michelle Paitich, Vicepresidenta Global de Ventas de Canal en 8x8, enfatizó la dedicación de la empresa a fomentar relaciones sólidas con los socios y a ofrecer herramientas innovadoras para asegurar el éxito y la rentabilidad de los socios.
8x8 (NASDAQ: EGHT)는 2025 CRN® 파트너 프로그램 가이드에서 권위 있는 5성급 상을 수상하여 채널 파트너십에서의 우수성을 강조했습니다. 회사의 CX 통합 플랫폼은 컨택 센터, 통합 커뮤니케이션 및 CPaaS API를 결합하여 파트너 지원 시스템의 포괄성을 인정받았습니다.
이 상은 8x8이 파트너에게 재정적 인센티브, 판매 및 마케팅 지원, 교육, 인증 및 기술 지원을 포함한 필수 리소스를 제공하기 위한 헌신을 인정합니다. 주요 차별점은 8x8의 채널 파트너가 생성한 거래를 직접 거래로 전환하지 않는 정책으로, 파트너 친화적인 공급업체로서의 입지를 강화합니다.
8x8의 글로벌 채널 영업 부사장인 미셸 페이티치는 파트너와의 강력한 관계를 구축하고 파트너의 성공과 수익성을 보장하기 위해 혁신적인 도구를 제공하는 데 대한 회사의 헌신을 강조했습니다.
8x8 (NASDAQ: EGHT) a reçu un prestigieux Prix 5 Étoiles dans le Guide du Programme Partenaire CRN® 2025, soulignant son excellence en matière de partenariats de canal. La plateforme intégrée de l'entreprise pour l'expérience client (CX), qui combine Centre de Contact, Communication Unifiée et API CPaaS, a été reconnue pour son système de soutien complet aux partenaires.
Ce prix reconnaît l'engagement de 8x8 à fournir aux partenaires des ressources essentielles, y compris des incitations financières, une assistance en vente et en marketing, une formation, une certification et un support technique. Un élément clé qui les distingue est la politique d'8x8 de ne pas convertir les affaires générées par les partenaires de canal en affaires directes, renforçant ainsi leur position en tant que fournisseur ami des partenaires.
Michelle Paitich, Vice-présidente mondiale des ventes par canal chez 8x8, a souligné le dévouement de l'entreprise à favoriser des relations solides avec les partenaires et à fournir des outils innovants pour garantir le succès et la rentabilité des partenaires.
8x8 (NASDAQ: EGHT) hat einen renommierten 5-Sterne-Award im Partnerprogramm-Guide von CRN® 2025 erhalten, der seine Exzellenz in den Kanalpartnerschaften hervorhebt. Die integrierte Plattform für CX des Unternehmens, die Contact Center, Unified Communication und CPaaS-APIs kombiniert, wurde für ihr umfassendes Partnerunterstützungssystem anerkannt.
Der Preis würdigt das Engagement von 8x8, Partnern wesentliche Ressourcen wie finanzielle Anreize, Vertriebs- und Marketingunterstützung, Schulung, Zertifizierung und technischen Support zur Verfügung zu stellen. Ein entscheidendes Unterscheidungsmerkmal ist die Politik von 8x8, die von Kanalpartnern generierten Geschäfte nicht in Direktgeschäfte umzuwandeln, was ihre Position als partnerfreundlichen Anbieter stärkt.
Michelle Paitich, Global Vice President of Channel Sales bei 8x8, betonte das Engagement des Unternehmens, starke Partnerbeziehungen zu fördern und innovative Werkzeuge bereitzustellen, um den Erfolg und die Rentabilität der Partner sicherzustellen.
- Received prestigious 5-Star Award in CRN's 2025 Partner Program Guide
- Strong channel partner protection policy preventing deal conversion to direct sales
- Comprehensive partner support system including financial incentives and resources
- None.
“We are honored and delighted to receive CRN’s esteemed 5-Star Award, a powerful validation of our unwavering commitment to our partner community,” said Michelle Paitich, Global Vice President, Channel Sales at 8x8, Inc. “Our partners are foundational to our success, and we’re dedicated to cultivating strong, mutually rewarding relationships that demonstrate our mission to be the easiest vendor to do business with. We remain steadfast in our mission to empower partners with innovative tools, comprehensive resources, and unmatched support—ensuring they can consistently deliver outstanding customer experiences, accelerate growth, and increase profitability.”
The extensive support and resources technology vendors offer through their partner programs are a critical consideration for solution providers assessing which vendors, service providers, and distributors to team with in building world-class technology solutions. Program elements such as financial incentives, sales and marketing assistance, training and certification, technical support and more can set vendors apart and play a key role in boosting their partners’ long-term growth and profitability.
The 5-Star Award is an elite recognition given to companies that have built their partner programs on the key elements needed to nurture lasting, profitable, and successful channel partnerships.
For the 2025 Partner Program Guide, the CRN research team evaluated vendors based on program requirements and offerings such as partner training and education, pre- and post-sales support, marketing programs and resources, technical support, and communication.
8x8 is committed to its channel partners’ success, profitability, and ease of doing business. Unlike other providers, 8x8 does not convert channel partner-generated deals to direct deals, solidifying 8x8 as one of the easiest vendors to do business with. The 8x8 Platform for CX allows partners to deliver best-in-class, high-value solutions that drive customer retention and long-term growth. With industry-leading certification, support, profitability and growth models, and marketing support, 8x8 provides the tools, resources, and enablement needed to help partners close deals faster and scale their business.
“Being featured on the 2025 CRN Partner Program Guide highlights the dedication these technology vendors have to evolving with solution providers, driving innovation, and supporting mutual success,” said Jennifer Follett, VP,
The 2025 Partner Program Guide will be featured in the April 2025 issue of CRN and published online at www.CRN.com/PPG beginning March 24, 2025.
About 8x8 Inc.
8x8, Inc. (NASDAQ: EGHT) connects people and organizations through seamless communication on the industry's most integrated platform for Customer Experience—combining Contact Center, Unified Communication, and CPaaS APIs. The 8x8® Platform for CX integrates AI at every level to enable personalized customer journeys, drive operational excellence and insights, and facilitate team collaboration. We help customer experience and IT leaders become the heartbeat of their organizations, empowering them to unlock the potential of every interaction. For additional information, visit www.8x8.com, or follow 8x8 on LinkedIn, X, and Facebook.
8x8® is a trademark of 8x8, Inc.
About The Channel Company:
The Channel Company (TCC) is the global leader in channel growth for the world's top technology brands. We accelerate success across strategic channels for tech vendors, solution providers, and end users with premier media brands, integrated marketing and event services, strategic consulting, and exclusive market and audience insights. TCC is a portfolio company of investment funds managed by EagleTree Capital, a
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© 2025 The Channel Company, Inc. CRN is a registered trademark of The Channel Company, Inc. All rights reserved.
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8x8, Inc. Contacts:
Media:
PR@8x8.com
Investor Relations:
Investor.Relations@8x8.com
The Channel Company Contact:
Kristin DaSilva
The Channel Company
kdasilva@thechannelcompany.com
Source: 8x8, Inc.
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