KRISPY KREME® and Fruity PEBBLES™ Rock All-New Milk Glaze Doughnuts for Four Days Only
Krispy Kreme (DNUT) has announced a -time collaboration with Fruity PEBBLES™, launching the Fruity PEBBLES Milk Original Glazed® Doughnuts from April 3-6.
The new product features their classic ring doughnut coated with a Fruity PEBBLES Milk flavored glaze, designed to capture the sweet taste reminiscent of cereal milk. During the promotion, customers can purchase a dozen doughnuts for $5 with any regular-priced dozen purchase, with limits of two per in-shop visit and one per online order using promo code PEBBLES.
The collaboration, announced by Dave Skena, Krispy Kreme Chief Growth Officer, and Leah Broeders, Head of Licensing for Fruity PEBBLES, represents a strategic brand partnership combining signature elements from both companies. The doughnuts will be available in-shop and through Krispy Kreme's app and website for pickup or delivery.
Krispy Kreme (DNUT) ha annunciato una collaborazione a tempo limitato con Fruity PEBBLES™, lanciando i Doughnuts Original Glazed® al gusto di Fruity PEBBLES Milk dal 3 al 6 aprile.
Il nuovo prodotto presenta il loro classico doughnut a forma di anello ricoperto da una glassa al gusto di Fruity PEBBLES Milk, progettata per catturare il dolce sapore che ricorda il latte dei cereali. Durante la promozione, i clienti possono acquistare una dozzina di doughnuts per $5 con l'acquisto di qualsiasi dozzina a prezzo regolare, con un limite di due per visita in negozio e uno per ordine online utilizzando il codice promozionale PEBBLES.
La collaborazione, annunciata da Dave Skena, Chief Growth Officer di Krispy Kreme, e Leah Broeders, Head of Licensing per Fruity PEBBLES, rappresenta una partnership strategica tra i marchi che combina elementi distintivi di entrambe le aziende. I doughnuts saranno disponibili in negozio e tramite l'app e il sito web di Krispy Kreme per ritiro o consegna.
Krispy Kreme (DNUT) ha anunciado una colaboración por tiempo limitado con Fruity PEBBLES™, lanzando los Doughnuts Original Glazed® con sabor a Fruity PEBBLES Milk del 3 al 6 de abril.
El nuevo producto presenta su clásico doughnut en forma de anillo cubierto con un glaseado con sabor a Fruity PEBBLES Milk, diseñado para capturar el dulce sabor que recuerda a la leche de cereales. Durante la promoción, los clientes pueden comprar una docena de doughnuts por $5 con la compra de cualquier docena a precio regular, con un límite de dos por visita en la tienda y uno por pedido en línea utilizando el código promocional PEBBLES.
La colaboración, anunciada por Dave Skena, Director de Crecimiento de Krispy Kreme, y Leah Broeders, Jefa de Licencias de Fruity PEBBLES, representa una asociación estratégica entre marcas que combina elementos distintivos de ambas compañías. Los doughnuts estarán disponibles en la tienda y a través de la app y el sitio web de Krispy Kreme para recoger o entregar.
크리스피 크림 (DNUT)이 프루티 페블스™와의 한정판 협업을 발표하며, 4월 3일부터 6일까지 프루티 페블스 밀크 오리지널 글레이즈® 도넛을 출시합니다.
새로운 제품은 클래식 링 도넛에 프루티 페블스 밀크 맛의 글레이즈가 코팅되어 있어, 시리얼 우유를 떠올리게 하는 달콤한 맛을 담고 있습니다. 프로모션 기간 동안 고객은 정가의 도넛 한 다스 구매 시 $5에 도넛 한 다스를 구매할 수 있으며, 매장 방문 시 2개, 온라인 주문 시 1개의 제한이 있습니다. 프로모션 코드 PEBBLES를 사용하세요.
이 협업은 크리스피 크림의 성장 담당 최고 책임자인 데이브 스케나와 프루티 페블스의 라이센싱 담당 헤드인 레아 브루더스에 의해 발표되었으며, 양사의 상징적인 요소를 결합한 전략적 브랜드 파트너십을 나타냅니다. 도넛은 매장과 크리스피 크림 앱 및 웹사이트를 통해 픽업 또는 배달로 제공됩니다.
Krispy Kreme (DNUT) a annoncé une collaboration limitée dans le temps avec Fruity PEBBLES™, lançant les Doughnuts Original Glazed® au goût de Fruity PEBBLES Milk du 3 au 6 avril.
Le nouveau produit présente leur doughnut classique en forme d'anneau recouvert d'un glaçage au goût de Fruity PEBBLES Milk, conçu pour capturer le goût sucré rappelant le lait de céréales. Pendant la promotion, les clients peuvent acheter une douzaine de doughnuts pour 5 $ avec l'achat de toute douzaine à prix régulier, avec une limite de deux par visite en magasin et un par commande en ligne en utilisant le code promo PEBBLES.
La collaboration, annoncée par Dave Skena, directeur de la croissance chez Krispy Kreme, et Leah Broeders, responsable des licences pour Fruity PEBBLES, représente un partenariat stratégique entre les marques qui combine des éléments emblématiques des deux entreprises. Les doughnuts seront disponibles en magasin et via l'application et le site web de Krispy Kreme pour le retrait ou la livraison.
Krispy Kreme (DNUT) hat eine zeitlich begrenzte Zusammenarbeit mit Fruity PEBBLES™ angekündigt und bringt vom 3. bis 6. April die Fruity PEBBLES Milk Original Glazed® Doughnuts auf den Markt.
Das neue Produkt besteht aus ihrem klassischen Ringdoughnut, der mit einer Glasur mit Fruity PEBBLES Milk Geschmack überzogen ist, die den süßen Geschmack von Milch aus Müsli einfängt. Während der Aktion können Kunden ein Dutzend Doughnuts für $5 beim Kauf eines regulär bepreisten Dutzends erwerben, mit einer Begrenzung von zwei pro Besuch im Geschäft und einem pro Online-Bestellung unter Verwendung des Aktionscodes PEBBLES.
Die Zusammenarbeit, die von Dave Skena, Chief Growth Officer von Krispy Kreme, und Leah Broeders, Head of Licensing für Fruity PEBBLES, angekündigt wurde, stellt eine strategische Markenpartnerschaft dar, die charakteristische Elemente beider Unternehmen kombiniert. Die Doughnuts sind im Geschäft sowie über die Krispy Kreme-App und die Website für Abholung oder Lieferung erhältlich.
- Strategic brand collaboration with popular cereal brand expanding product offering
- -time promotion could drive short-term sales and store traffic
- Very short promotional period (4 days) limiting revenue potential
- Promotional pricing ($5/dozen) may impact margins
New flavor of iconic Original Glazed® Doughnut inspired by last sip of Fruity PEBBLES cereal bowl sweetness is available April 3-6 at Krispy Kreme shops
New flavor of iconic Original Glazed® Doughnut inspired by last sip of Fruity PEBBLES cereal bowl sweetness is available April 3-6 at Krispy Kreme shops
The Krispy Kreme x Fruity PEBBLES collaboration features Fruity Pebbles Milk Original Glazed® Doughnuts – a classic ring doughnut coated with Fruity Pebbles Milk flavored glaze, capturing the sweet, fruity-licious taste of post-cereal goodness.
“You might say that we’ve reached a new glaze innovation ‘bedrock’ with Krispy Kreme x Fruity PEBBLES Milk Original Glazed® Doughnuts,” said Dave Skena, Krispy Kreme Chief Growth Officer. “Every bite of this new, melt-in-your-mouth twist on our Original Glazed® will have you thinking you just put down the cereal spoon. So, don’t miss out, these doughnuts are here for only four days.”
“This collaboration perfectly combines the iconic signatures of both brands,” said Leah Broeders, Head of Licensing for Fruity PEBBLES. “We’ve brought the unmistakable, beloved Fruity PEBBLES flavor to Krispy Kreme’s famed Original Glazed® doughnut, creating a truly one-of-a-kind treat. It’s a Yabba-Dabba-Doo-licious mashup that delivers the playful spirit of PEBBLES and the melt-in-your-mouth magic of Krispy Kreme in every bite. But just like Fruity PEBBLES in your cereal bowl, it won’t last long!”
Krispy Kreme x Fruity PEBBLES Milk Original Glazed® Doughnuts are available in-shop and for pickup or delivery via Krispy Kreme’s app and website, individually and by the dozen. Throughout the doughnuts’ availability, guests can get a dozen for just
To learn more about Krispy Kreme x Fruity PEBBLES Milk Original Glazed® Doughnuts, visit www.krispykreme.com/promos/fruity-pebbles.
Share how Krispy Kreme x Fruity PEBBLES Milk Original Glazed® Doughnuts rock by using #KrispyKreme #FruityPEBBLES and tagging @krispykreme and @pebblescereal on social media.
About Krispy Kreme
Headquartered in
About PEBBLES™
PEBBLES™ cereal rocks! Amazing flavors, crispy crunchy rice, and iconic characters all come together perfectly to create a timeless breakfast classic. Fruity, Cocoa, and our special limited- edition flavors have been making mornings more fun for kids and grown-ups alike for over 50 years. Since the first bowl of PEBBLES™ cereal was poured in 1971 to today, the brand has captured hearts and minds, growing in the process to become the No. 1 selling kids' cereal brand with more than 1.4 billion bowls eaten annually.
One of the most revered cartoons of all time, The Flintstones aired from 1960-1966, and they have returned in countless specials and films. PEBBLES™ cereal, named for Fred and Wilma's daughter, was the first brand ever created around a media character. For more information on PEBBLES™ cereal, visit www.postpebblescereal.com.
About Post Consumer Brands
Headquartered in
About Warner Bros. Discovery Global Consumer Products
Warner Bros. Discovery Global Consumer Products (WBDGCP), part of Warner Bros. Discovery’s Revenue & Strategy division, extends the company’s powerful portfolio of entertainment brands and franchises into the lives of fans around the world. WBDGCP partners with best-in-class licensees globally on award-winning toy, fashion, home décor and publishing programs inspired by the biggest franchises from Warner Bros.’ film, television, animation, and games studios, HBO, Discovery, DC, Cartoon Network, HGTV, Eurosport, Adult Swim, and more. With innovative global licensing and merchandising programs, retail initiatives, and promotional partnerships, WBDGCP is one of the leading licensing and retail merchandising organizations in the world.
View source version on businesswire.com: https://www.businesswire.com/news/home/20250402377164/en/
Liv Rockett
Liv.Rockett@fleishman.com
Source: Krispy Kreme
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