Dell Introduces Comprehensive Portfolio of Copilot+ AI PCs
Dell Technologies announces a new range of AI PCs under its Copilot+ series, powered by Snapdragon X Elite and Snapdragon X Plus processors. These devices promise groundbreaking battery life, up to 45 trillion operations per second on the neural processing unit, and local AI processing capabilities, which enhance security and functionality without relying on the internet or cloud services.
The lineup includes five models: XPS 13, Inspiron 14 Plus, Inspiron 14, Latitude 7455, and Latitude 5455, designed for both consumers and business professionals. Key features include multi-day battery life, advanced security, and high performance aimed at boosting productivity and creativity.
Notable features include on-device Copilot for instant results, enhanced video and audio experiences, and new AI tools like Recall, Cocreator, Live Captions, and Auto Super Resolution. The products will be available for preorder with prices starting at $1,099 for the Inspiron 14 Plus and $1,299 for the XPS 13.
- Introduction of new AI PCs with Snapdragon X Elite and X Plus processors.
- Devices offer up to 45 trillion operations per second on the neural processing unit.
- Multi-day battery life for XPS 13, up to 27 hours.
- Inspiron 14 Plus delivers up to 15 hours of battery life.
- Latitude 7455 offers up to 21 hours of battery life.
- Advanced security features, including mechanical privacy shutters and BIOS-level protections.
- Enhanced productivity and creativity tools like Recall and Cocreator.
- EPEAT Gold Rating for energy efficiency in Inspiron 14 Plus and Inspiron 14 models.
- Dell Silent Keyboard and Mouse Combo offers up to 36 months of battery life.
- Competitive pricing for new models, starting at $1,099 for Inspiron 14 Plus.
- Potentially high dependency on Snapdragon processors for performance claims.
- Unspecified availability dates for Latitude 7455, Latitude 5455, and Inspiron 14.
- Actual battery life may be significantly less than advertised under real-world conditions.
- Requirement for compatible Wi-Fi 7 routers, which may incur additional costs.
- Potential challenges in delivering AI-generated content's quality as advertised.
- Prices for accessories like Dell Silent Mouse ($37.49) and Dell Wired Collaboration Keyboard ($39.99) may add to overall cost.
Insights
Dell's introduction of AI-driven PCs presents a noteworthy advancement primarily for the company's revenue prospects and market positioning. The integration of Snapdragon X Elite and Snapdragon X Plus processors with enhanced battery life and AI capabilities could drive substantial sales growth. For investors, key metrics to monitor will be the adoption rate of these AI PCs in both consumer and commercial markets. The performance claims, such as up to 45 trillion operations per second on the NPU and 27 hours of battery life for the XPS 13, if realized, may position Dell as a formidable competitor in the AI PC segment.
However, potential risks include execution and competition. While Dell's AI PCs boast impressive specifications, their success will depend on user adoption and market acceptance. Furthermore, competitors like Apple and HP are also heavily investing in AI, which could intensify market competition and impact Dell's market share. Investors should scrutinize the quarterly earnings reports for signs of increased revenue and market share attributable to these new products.
In the short term, the announcement could lead to a positive market reaction if investors perceive significant growth potential. In the long term, sustained financial performance will hinge on the broader adoption of AI-driven PCs and the company's ability to innovate continuously.
The deployment of Snapdragon X Elite and Snapdragon X Plus processors with integrated NPUs (Neural Processing Units) in Dell's latest PCs heralds a significant leap in personal computing. These advancements offer on-device AI processing, which enhances efficiency by reducing reliance on cloud services. This aspect is particularly valuable for tasks requiring real-time processing and heightened security, as data is processed locally.
The introduction of features such as Recall and Cocreator offers practical benefits. Recall, for instance, stores and efficiently retrieves user data, making it easier to resume previous tasks, while Cocreator facilitates the creation of AI-generated visuals. These features not only enhance user experience but also position Dell's PCs as tools for both productivity and creative use. Additionally, the inclusion of live captioning and auto super-resolution exemplifies advancements aimed at improving accessibility and multimedia experiences.
A noteworthy consideration is the ecological initiative evidenced by the EPEAT Gold rating for Inspiron models, which should appeal to environmentally conscious consumers. Overall, Dell's AI PCs are poised to cater to a diverse audience, from business professionals to students, capitalizing on the growing trend of AI integration in everyday devices.
Dell's latest AI PCs could alter the competitive landscape in the PC market. The emphasis on productivity and battery life highlights a shift towards creating versatile and mobile computing solutions that are not only powerful but also sustainable. The diverse lineup—from the XPS 13 to the Inspiron and Latitude series—addresses both consumer and commercial needs, potentially expanding Dell's market share.
For retail investors, it's important to assess how these products align with current market demands for AI capabilities and energy efficiency. The inclusion of features that enhance user experiences without a constant internet connection could be a differentiator in markets where connectivity is a concern.
However, market penetration will depend on the effective communication of these benefits to potential customers. The pricing strategy, starting at
In the short term, these announcements might create a buzz and elevate Dell's stock performance. Over the long term, the company's ability to maintain a competitive edge through sustained innovation and customer satisfaction will be crucial.
New Dell AI PCs powered by Snapdragon X Elite and Snapdragon X Plus bring exceptional performance, groundbreaking battery life and AI experiences.
As part of the Dell AI Factory's growing AI devices and infrastructure offerings, Dell expands our broad portfolio of AI PCs and workstations with the introduction of the most Copilot+ PCs powered by Snapdragon® X Elite and Snapdragon® X Plus processors.1 This brand-new class of devices transforms your AI PC experience with extraordinary performance and battery life, upleveled productivity and powerful security. Our five new laptops, XPS 13, Inspiron 14 Plus, Inspiron 14, Latitude 7455 and Latitude 5455, offer a range of consumer and commercial options that deliver exceptional speed and AI performance to elevate computing and simplify tasks. So, whether you're a business professional looking to spend more time on strategic work and less time on tedious to-dos, or you're a student looking to prioritize your studies while being untethered to a desk, we have you covered.
With AI processing locally on the device across the custom-integrated Qualcomm Oryon™ CPU, premium GPU and neural processing unit (NPU), Dell's new AI PCs offer:
- Groundbreaking battery life, so you can search, create and communicate without a worry.
- 45 trillion operations per second (TOPS) of performance on the NPU, so you can run AI tasks more efficiently.
- Instantaneous results when searching your own content using on-device Copilot. This means you don't need to worry about an internet connection or the cloud, making tasks more seamless, accessible and secure wherever you work or play on your Copilot+ PC.
Amplified Creativity, All Day Long
XPS 13 is our first XPS to feature Copilot+ powered by Snapdragon X Elite. The already iconic laptop now has powerful on-device AI that delivers cutting-edge responsiveness and impressive speed for navigating demanding workloads and freeing up time to be more creative, all the while extending time away from the outlet. XPS 13 is our thinnest and lightest2 XPS and now has multi-day battery life with up to 27 hours,3 suitable for everyday productivity and content creation.
Consumers can also choose from two new Inspiron AI laptops with exceptional battery life, ideal for students and multitaskers. Both Inspiron 14 Plus (available in ice blue) and Inspiron 14 (available in titan grey) are crafted with lightweight, low-emissions aluminum and are energy efficient with EPEAT Gold rating.4
- Inspiron 14 Plus features the Snapdragon X Plus platform and all-day battery life with up to 15 hours,5 enabling a faster and more efficient experience. The device offers an upleveled video and audio experience with quad speakers and a QHD+ display with 400nit brightness.
- Inspiron 14 is powered by Snapdragon X Plus and provides an easy-to-use platform with features like voice commands and a mechanical privacy shutter for extra security.
Unmatched Productivity for the Business Professional
New Latitude AI laptops with Copilot+ feature Snapdragon X Elite 12-core and Snapdragon X Plus 10-core processors, packing game-changing performance and exceptional battery life for today's busy worker. You can operate efficiently and smoothly throughout the day without needing to charge, staying productive no matter where you work.
- The Latitude 7455 is a premium AI laptop with up to 21 hours of battery life,6 stacked with a stunning 14-inch QHD+ touch display, quad speakers with AI noise reduction, Qualcomm® FastConnect™ Wi-Fi 77 and optional 5G8 for greater connectivity and collaboration. As our thinnest Latitude laptop ever,9 team members have the mobile form factor they need for productivity at the desk or on-the-go. The all-aluminum chassis is built with a combination of low emissions and recycled aluminum.10
- The Latitude 5455 packs performance in a mainstream AI business laptop option with a 16:10 FHD+ display and dual speakers. Multiple layers of hardware and firmware security features also protect your Latitudes, from rigorous controls at the supply chain to deep defenses at the BIOS level.
- Beyond the device, new Dell Implementation Services for Microsoft Copilot solutions rapidly enable more efficient ways of working across the entire organization, reducing risk and preparing the right users to fully adopt Copilot technologies.
New AI Experiences Mean More Time Back in Your Day
Our Copilot+ PCs take productivity, creativity and communication a step further. With new exclusive AI experiences powered by the Snapdragon X Series platforms, you can take back time in your day and focus on the tasks that matter most.
- Recall remembers everything you've done on your device and stores it securely on your PC, not in the cloud, making it quick and easy to pick up where you left off. Easily search for files and applications you were working on weeks ago using natural and descriptive language of what you remember to quickly get back to work.
- Using Cocreator, you can create AI-generated images using a combination of descriptive words and your brushstrokes. You can iterate the image in real time to make it exactly as you like for when you need visuals for a PowerPoint presentation or want to unlock your kids' creativity.
- Live Captions adds the ability to translate any live or pre-recorded audio from 44 languages to English, making it even more seamless to connect with friends and colleagues on video calls.
- New Windows Studio effects adjust lighting and offer new creative filters to enhance call collaboration.
- Auto Super Resolution uses AI to upscale your videos and games in real-time for smooth streaming and gameplay.
An AI-Connected Ecosystem
Complete your AI ecosystem with one of two new keyboards, featuring a dedicated Copilot key for quick access to Copilot, your everyday AI companion.
- The Dell Silent Keyboard and Mouse (KM555)—ideal for open office environments—provides silent typing, clicking, scrolling and gliding, in a space-saving compact design and offers up to 36 months of battery life.11
- The Dell Wired Collaboration Keyboard (KB525C), the world's first wired collaboration keyboard for Zoom and Microsoft Teams,12 features dedicated keys designed for seamless performance during conference calls including microphone mute/unmute, video on/off, screen share and chat.
As companies plan for the AI PC refresh, Dell recovery and recycling services provide a seamless and secure way for organizations to responsibly retire devices while addressing their own sustainability goals. Dell is also the only OEM to offer a personalized, real-time report, dynamically updated and aligned with ISO 14000 standards13 with our Environmental Impact Report feature for Asset Recovery Services.
Final Words
AI PCs have dominated headlines in 2024 with the introduction of the NPU, which we brought to our consumer, gaming and commercial devices earlier this year. And now, with our Copilot+ PCs powered by Snapdragon, we're delivering the next level of breakthrough AI experiences. The momentum is just building, and we're not slowing down.
Check out our official Dell Technologies World press kit and this page for more information. Follow and stay connected with us Instagram, LinkedIn, X and YouTube.
Partner Quotes
"Leveraging Snapdragon X Elite and Snapdragon X Plus, Dell has created best-in-class products that can keep up with the AI use cases that will simplify consumer workflows. Together, we are delivering powerful and intelligent Copilot+ capabilities, and empowering customers," said Kedar Kondap, SVP & GM, Compute & Gaming, Product Management, Qualcomm Technologies, Inc. "Together, it adds up to powerful performance, long battery life, and on-device generative AI. We are proud to power these products and enable Copilot+ for Dell users."
"It's a thrilling new era of AI PCs, and our collaboration with industry leaders like Dell enables us to develop innovative devices that seamlessly integrate new AI experiences, enhancing our customer's productivity and creativity like never before. Our deep engineering collaboration has been crucial in delivering productive and secure PCs for commercial, consumer and gaming customers for decades. With Dell's launch of their Copilot+ PCs spanning Inspiron, XPS, and Latitude series, we will bring new AI experiences to life for consumers and businesses alike, taking advantage of on-device and cloud AI to empower individuals and organizations to achieve more," states Mark Linton, VP Device Partner Sales, Microsoft Corp.
Availability and Pricing
- XPS 13 and Inspiron 14 Plus are now available to preorder starting at
and$1,299 , respectively.$1,099 - Latitude 7455, Latitude 5455 and Inspiron 14 will be available in the coming months.
- Dell Silent Mouse (MS355) will be available worldwide in Q3 for
.$37.49 - Dell Silent Keyboard and Mouse Combo (KM555) will be available worldwide in Q3 for
.$62.49 - Dell Wired Collaboration Keyboard (KB525C) will be available worldwide in Q3 for
.$39.99
Snapdragon and Qualcomm branded products are products of Qualcomm Technologies, Inc. and/or its subsidiaries.
Qualcomm patented technologies are licensed by Qualcomm Incorporated.
Qualcomm, Snapdragon, Qualcomm Oryon, FastConnect and Hexagon are trademarks and/or registered trademarks of Qualcomm Incorporated.
1 Based on third party analysis, May 2024.
2 Based on internal analysis, December 2023.
3 Multi-day battery life, up to 27 hours* based on XPS 13 tested with Snapdragon X1 Elite X1E-80-100, FHD+ display, 16GB, 512GB SSD. Testing conducted by Dell labs in May 2024 with display brightness set to 150 nits (
4 Based on internal analysis, March 2024.Based on EPEAT Climate+ Designations achieved in all applicable countries. EPEAT registered where applicable. EPEAT registration varies by country. See www.epeat.net for registration status and tier levels by country.
5 *All-day battery life: All-day battery life, up to 15 hours* based on Inspiron 14 Plus (7441) tested with Snapdragon® X Plus, X1P-64-100, QHD+ Display, 16GB, 512GB SSD. Testing conducted by Dell labs in April 2024 with display brightness set to 150 nits and wireless enabled. Based on streaming Netflix 4K content using the Netflix Windows 11 app. Actual battery life may be significantly less than the test results and varies depending on product configuration and use, software, usage, operating conditions, power management settings and other factors. Tested configurations may not be available in all regions/countries at all times. Maximum battery life will decrease with time.
6 Latitude 7455 tested with Snapdragon® X Elite, QHD+ display, 32GB, 1TB SSD. Testing conducted by Dell labs in May 2024 using the Microsoft Movies & TV app. Actual battery life may be significantly less than the test results and varies depending on product configuration and use, software, usage, operating conditions, power management settings and other factors. Tested configurations may not be available in all regions/countries at all times. Maximum battery life will decrease with time.
7 Wi-Fi7/6e which has the 6Ghz band requires Windows 11 Operating system and compatible router. Router requires a separate purchase. Wi-Fi 7/6E (6GHz) connectivity is only available in select locations. Check availability with your service provider. The Wi-Fi 7 card will operate on Wi-Fi 6E/6 speeds when Wi-Fi 7 is unavailable. Drivers for Wi-Fi 7 will be available mid-2024 (Win11 24H2 update). Dates are subject to change without notice. Ubuntu OS will not support Wi-Fi7 and will operate on Wi-Fi 6/6E speeds when configured for WiFi7. The Bluetooth wireless card version may vary depending on the operating system that is installed on your computer.
8 Mobile Broadband antenna and module (for 2-in-1 devices) available only at time of system purchase. Mobile Broadband subject to service provider's broadband subscription and coverage area; additional charges apply. eSim technology subject to regional carrier/service provider availability & service provider's data plan subscription; additional charges apply. Check availability with your service provider.
9 Based on Dell product analysis, May 2024.
10 Lid designed with
11 Based on Dell analysis of battery life usage model calculations, Apr 2024. Results vary depending on use, operating conditions, and other factors.
12 Based on Dell analysis of publicly available information of competitive wired keyboards, April 2024.
13 Based on internal Dell analysis, January 2024. Report will be available June 2024.
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SOURCE Dell Technologies
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