Dell Establishes Partnership with Deep North
Dell Technologies has partnered with Deep North to enhance retail analytics using AI-driven video technologies. Their collaboration aims to transform traditional retail environments by providing actionable insights from existing video cameras, addressing issues like foot traffic inaccuracies and stock management. This integration of Dell's edge computing and Deep North's AI capabilities will optimize customer experience in brick-and-mortar stores. The partnership will be showcased at Groceryshop 2022 in Las Vegas from September 19-22.
- Partnership expected to enhance retail analytics through AI and video technologies.
- Real-time data acquisition on customer behavior, improving sales and reducing costs.
- Demonstration of combined technology at a prominent industry event, increasing visibility.
- None.
Companies to Jointly Demonstrate Their Combined Technology at Groceryshop 2022
FOSTER CITY, Calif. and ROUND ROCK, Texas, Sept. 13, 2022 /PRNewswire/ -- Deep North, the intelligent video analytics company, and Dell Technologies today announced a partnership. Together, they are bringing world-class, AI-driven video analytics in a highly scalable architecture to global customers. As part of the partnership, the companies are jointly demonstrating their combined technology in action at Groceryshop 2022 in Las Vegas from September 19-22 at Booth #135.
Dell and Deep North are enabling stores, shopping malls and other commercial spaces to better understand consumers' behavior in the retail environment, taking traditional retail analytics a step further to help businesses drive strategic business outcomes. With Dell edge computing technologies combined with Deep North's artificial intelligence and computer vision software, businesses can use their existing on-site video cameras to overcome challenges such as erroneous foot traffic data, frequent stockouts, ineffective staffing, and line abandonment. In addition, businesses can gain real-time data on important in-store metrics such as customer behavior, shopper journey, checkout compliance, and shelf engagement to increase sales, lower costs, and improve the customer experience.
"This partnership not only brings us one step closer to digitizing physical environments into actionable insights, but it creates an even level playing field against E-commerce allowing brick-and-mortar stores to grow," said Rohan Sanil, CEO and co-founder of Deep North. "More and more consumers prefer shopping in brick-and-mortar stores every day, and by partnering with Dell we will achieve a customer experience like no other where customers want to come back."
For more information or to schedule a demo with Deep North and Dell at Groceryshop, please contact Tracy.Benaman@deepnorth.com.
Deep North helps businesses achieve better outcomes through its video analytics and AI platform for the physical world. Its end-to-end software solution combines computer vision with deep learning technologies to help retailers and businesses deliver metrics such as footfall, conversion, consumer demographics, dwell times, shopper journey and more, helping retailers and businesses make strategic decisions in real time. Deep North is used by Fortune 500 retailers for both strategic planning and day-to-day store management to boost in-store sales conversion, reduce costs and offer exceptional consumer experiences. Deep North is fully compliant with CCPA, GDPR and PII regulations.
Dell Technologies (NYSE:DELL) helps organizations and individuals build their digital future and transform how they work, live and play. The company provides customers with the industry's broadest and most innovative technology and services portfolio for the data era.
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SOURCE Deep North; Dell Technologies
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