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Dillard’s Announces Style for a Cause

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Dillard's, Inc. has announced a partnership with the V Foundation to promote cancer research through its initiative, Style for a Cause, starting September 19. The company will donate $2 from every regular-priced purchase of select fashion items to the V Foundation, with a cap of $100,000. This initiative aims to contribute to meaningful cancer research, supporting those affected by the disease. Dillard's operates 250 locations nationwide and focuses on providing quality fashion.

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Teams with V Foundation to Accelerate Victory Over Cancer®

LITTLE ROCK, Ark.--(BUSINESS WIRE)-- Dillard’s, Inc. (“Dillard’s”) (“the Company”) has announced its commitment to accelerating Victory Over Cancer® with Style for a Cause, launching September 19th in Dillard’s stores across the country.

Dillard’s will donate $2* of every regular priced purchase of handbags, watches, jewelry, sunglasses and ladies’ fashion accessories to the V Foundation for Cancer Research to fund game-changing cancer research.

Dillard’s Senior Vice President William Dillard, III, stated, “We are honored to partner with the V Foundation, founded by Jim Valvano and ESPN, to accelerate Victory Over Cancer. Cancer affects the lives of so many of our customers, associates and friends. Jim’s inspiring life and memorable words of courage live on in the V Foundation, and we are tremendously happy to launch Style for a Cause to join in the fight.”

Shane Jacobsen, CEO of the V Foundation, added, “I’m encouraged and excited. Dillard’s commitment to joining our team will make a difference in the lives of many impacted by cancer. Their donation through the Style for a Cause event will support the nation’s best research and will help save the lives of cancer patients. We are glad they are on our team working to achieve Victory Over Cancer.”

Dillard’s will host Style for a Cause in all locations September 19th – 25th. Visit your favorite Dillard’s store to celebrate style and join the V Foundation in the fight against cancer.

*up to $100,000 – in-store purchases only

About the V Foundation for Cancer Research

The V Foundation for Cancer Research was founded in 1993 by ESPN and the late Jim Valvano, legendary North Carolina State University basketball coach and ESPN commentator. The V Foundation has funded nearly $290 million in game-changing cancer research grants nationwide through a competitive process strictly supervised by a world-class Scientific Advisory Committee. Because the V Foundation has an endowment to cover administrative expenses, 100% of direct donations is awarded to cancer research and programs. The V team is committed to accelerating Victory Over Cancer®. To learn more, visit v.org.

About Dillard’s

Dillard’s was founded by William T. Dillard in 1938 in Nashville, Arkansas with an $8,000 investment in a hometown department store. Today, Dillard’s, Inc. ranks among the nation’s largest fashion retailers - operating 250 Dillard’s locations and 29 clearance centers spanning 29 states and an Internet store at dillards.com. The Company focuses on delivering style, quality and value to its customers by offering premium fashion apparel, beauty and home collections from both national and exclusive brand sources. Dillard’s complements this curated product assortment with exceptional, client-focused customer care.

Dillard’s, Inc.

Julie J. Guymon

501-376-5965

julie.guymon@dillards.com

Source: Dillard’s, Inc.

FAQ

What is the 'Style for a Cause' initiative by Dillard's?

The 'Style for a Cause' initiative is a campaign where Dillard's donates $2 from every regular-priced purchase of select fashion items to the V Foundation for cancer research.

When does the 'Style for a Cause' event take place?

The 'Style for a Cause' event runs from September 19 to September 25.

How much money will Dillard's donate to the V Foundation?

Dillard's will donate up to $100,000 through the 'Style for a Cause' initiative.

Which items are included in Dillard's donation program?

The donation applies to regular-priced handbags, watches, jewelry, sunglasses, and ladies' fashion accessories.

Who founded the V Foundation?

The V Foundation was founded in 1993 by ESPN and the late Jim Valvano.

Dillards Inc.

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