Sprinklr Named a Leader in the 2023 Gartner® Magic Quadrant™ for Content Marketing Platforms for the Fourth Consecutive Year

Rhea-AI Summary

Sprinklr (NYSE: CXM) has been recognized as a Leader in the Gartner Magic Quadrant for Content Marketing Platforms for the fourth consecutive year. The company's platform aims to address challenges in content marketing by enhancing personalization and performance monitoring, ultimately reducing production costs and improving engagement. Ragy Thomas, CEO, emphasized the platform's capability to deliver measurable value to brands. Sprinklr serves over 1,000 major enterprises, including many Fortune 100 companies.

Positive

• Named a Leader in the Gartner Magic Quadrant for Content Marketing Platforms for the fourth consecutive year.
• Platform enhances personalization and engagement, reducing production costs for brands.
• Serves over 1,000 enterprises, including more than 50% of the Fortune 100.

Negative

• None.

NEW YORK--(BUSINESS WIRE)-- Sprinklr (NYSE: CXM), the unified customer experience management (Unified-CXM) platform for modern enterprises, today announced that it has been named a Leader in the Gartner Magic Quadrant for Content Marketing Platforms for the fourth year in a row.

“Many marketers are spending a significant amount of budget producing content without optimizing the value it delivers back to the business. They’re unable to personalize the content they produce, scale it across regions, or understand the performance of each asset,” said Ragy Thomas, Founder and CEO, Sprinklr. “We believe that being named a Leader in the Magic Quadrant for Content Marketing Platforms for the fourth year in a row highlights our ability to solve the most complex content marketing challenges – helping brands reduce production costs, optimize engagement, and ultimately realize value from every single piece of content they produce.”

Sprinklr Marketing gives brands a single, unified platform for executing campaigns, analyzing performance, mitigating risk, and optimizing content across 30+ digital channels.

According to a Gartner^® Peer Insights™ review, “[Sprinklr’s] AI powered platform integrates with every stage of the marketing lifecycle further providing a seamless customer experience. I have leveraged this tool to drive personalized and consistent engagements across omni-channel platforms. The no-code feature not only helps you deploy campaigns easily but makes the job very efficient.” -- Marketing automation manager in the education industry.

To download the 2023 Gartner Magic Quadrant for Content Marketing Platforms report, click here.

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About Sprinklr

Sprinklr is a leading enterprise software company for all customer-facing functions. With advanced AI, Sprinklr's unified customer experience management (Unified-CXM) platform helps companies deliver human experiences to every customer, every time, across any modern channel. Headquartered in New York City with employees around the world, Sprinklr works with more than 1,000 of the world’s most valuable enterprises — global brands like Microsoft, P&G, Samsung and more than 50% of the Fortune 100.

View source version on businesswire.com: https://www.businesswire.com/news/home/20230317005366/en/

Austin DeArman

PR@sprinklr.com

Source: Sprinklr

FAQ

What recognition did Sprinklr receive in 2023?

Sprinklr was named a Leader in the Gartner Magic Quadrant for Content Marketing Platforms for the fourth year in a row.

How does Sprinklr's platform benefit marketers?

It helps marketers optimize content production costs, personalize content, and analyze performance across multiple digital channels.

Who is the CEO of Sprinklr?

Ragy Thomas is the Founder and CEO of Sprinklr.

Which major companies use Sprinklr's services?

Sprinklr works with over 1,000 global enterprises, including Microsoft, P&G, and many Fortune 100 companies.

Why is the Gartner Magic Quadrant important for Sprinklr?

Being named a Leader in this report validates Sprinklr's position as a top provider in content marketing solutions.