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Salesforce Commerce Cloud Named a Leader in B2C and B2B Commerce Suites Evaluations by Independent Research Firm

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Salesforce (NYSE: CRM) has been recognized by Forrester Research as a leader in both B2C and B2B Commerce Suites in the Q2 2020 Forrester Wave report. The B2C Commerce offering received top scores in AI, product vision, and customer acquisition, while B2B Commerce excelled in business intelligence and AI. Adam Blitzer, EVP & GM, noted the importance of Salesforce Commerce Cloud in enabling companies to thrive in a digital-first economy, offering seamless shopping experiences across multiple channels. Salesforce continues to innovate with powerful tools for customer engagement.

Positive
  • Salesforce received top scores in multiple categories for B2C and B2B Commerce Suites according to Forrester Research.
  • The recognition positions Salesforce Commerce Cloud as a trusted solution in the digital economy.
Negative
  • None.

SAN FRANCISCO, June 17, 2020 /PRNewswire/ -- Salesforce [NYSE: CRM], the global leader in CRM, today announced that Forrester Research has positioned Salesforce Commerce Cloud as a leader in The Forrester Wave™: B2C Commerce Suites Q2 2020 report, and for the first time, also in The Forrester Wave™: B2B Commerce Suites Q2 2020 report.

Salesforce B2C Commerce received the highest possible scores in the criteria of AI and machine learning, product vision and roadmap, supporting services, delivery and extensibility ecosystem, customers and customer acquisition, and product revenue.

Salesforce B2B Commerce tied for the top scores in the criteria of business intelligence and analytics, AI and machine learning, and delivery and extensibility ecosystem.

"We are in a digital-first economy, and online is the lifeline for many companies," said Adam Blitzer, EVP & GM, Digital at Salesforce. "Salesforce Commerce Cloud is helping companies transform with the trust, speed and global footprint to win in a digital-first world."

Commerce Cloud empowers companies to create seamless shopping experiences for consumers and business buyers across all channels — mobile, social, web, and store. Its two main offerings — B2C Commerce and B2B Commerce — equip brands with the power of AI, headless commerce, Salesforce CRM integration that provides a 360 view over every customer, order management, content management and more, to help brands deliver the unified online and offline experiences that connected customers want today.

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About Salesforce
Salesforce is the global leader in Customer Relationship Management (CRM), bringing companies closer to their customers in the digital age. Founded in 1999, Salesforce enables companies of every size and industry to take advantage of powerful technologies — cloud, mobile, social, internet of things, artificial intelligence, voice and blockchain — to create a 360-degree view of their customers. For more information about Salesforce (NYSE: CRM), visit: www.salesforce.com.

Any unreleased services or features referenced in this or other press releases or public statements are not currently available and may not be delivered on time or at all. Customers who purchase Salesforce applications should make their purchase decisions based upon features that are currently available. Salesforce has headquarters in San Francisco, with offices in Europe and Asia, and trades on the New York Stock Exchange under the ticker symbol "CRM." For more information please visit https://www.salesforce.com, or call 1-800-NO-SOFTWARE.

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SOURCE Salesforce

FAQ

What did the Forrester Wave Q2 2020 report say about Salesforce CRM (NYSE: CRM)?

The report positioned Salesforce Commerce Cloud as a leader in both B2C and B2B Commerce Suites.

What features did Salesforce B2C Commerce excel in according to Forrester Research?

Salesforce B2C Commerce received the highest scores in AI, product vision, and customer acquisition.

How did Salesforce B2B Commerce perform in the Forrester Wave report?

Salesforce B2B Commerce tied for the top scores in business intelligence, AI, and delivery ecosystem.

Who is the EVP & GM of Digital at Salesforce?

Adam Blitzer is the EVP & GM, Digital at Salesforce.

What does Salesforce Commerce Cloud offer?

It provides a comprehensive solution for creating seamless shopping experiences across mobile, social, web, and store channels.

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