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CHIPOTLE AND WONDERSKIN LAUNCH 'LIPOTLE' LIP STAIN IN CELEBRATION OF NATIONAL AVOCADO DAY

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Chipotle Mexican Grill (NYSE: CMG) has partnered with Wonderskin to launch 'Lipotle,' a -edition green Wonder Blading Peel and Reveal Lip Stain Kit, celebrating National Avocado Day. Available from July 30, 2024, the guac-proof lip stain unveils a nude-pink color after application. The collaboration marks Wonderskin's first major brand partnership, aligning with Chipotle's mission to Cultivate a Better World.

On National Avocado Day (July 31), Chipotle fans can receive a free digital guac offer using promo code AVO2024. The company expects to use approximately 129.5 million pounds of avocados across its restaurants in the U.S., Canada, and Europe this year. The 'Lipotle' Wonder Blading Lip Stain Kit retails for $29 USD, $40 CAD, and £28, with free shipping available in the U.S.

Chipotle Mexican Grill (NYSE: CMG) ha collaborato con Wonderskin per lanciare 'Lipotle', un kit per labbra a base di Wonder Blading Peel and Reveal in edizione limitata, in occasione della Giornata Nazionale dell'Avocado. Disponibile dal 30 luglio 2024, il tinta labbra resistente al guacamole rivela un colore rosa-nudo dopo l'applicazione. Questa collaborazione segna il primo importante partenariato di marca per Wonderskin, in linea con la missione di Chipotle di coltivare un mondo migliore.

In occasione della Giornata Nazionale dell'Avocado (31 luglio), i fan di Chipotle possono ricevere un offerta guac digitale gratuita utilizzando il codice promozionale AVO2024. L'azienda prevede di usare circa 129,5 milioni di libbre di avocado nei suoi ristoranti in Stati Uniti, Canada ed Europa quest'anno. Il kit 'Lipotle' Wonder Blading Lip Stain ha un prezzo di vendita di 29 USD, 40 CAD e 28 sterline, con spedizione gratuita disponibile negli Stati Uniti.

Chipotle Mexican Grill (NYSE: CMG) se ha asociado con Wonderskin para lanzar 'Lipotle', un kit de tinte labial Wonder Blading Peel and Reveal de edición limitada, celebrando el Día Nacional del Aguacate. Disponible a partir del 30 de julio de 2024, la tinta labial resistente al guacamole revela un color rosa-nude después de la aplicación. Esta colaboración marca la primera gran asociación de marca de Wonderskin, alineándose con la misión de Chipotle de cultivar un mundo mejor.

En Día Nacional del Aguacate (31 de julio), los fanáticos de Chipotle pueden recibir una oferta digital de guacamole gratuita usando el código promocional AVO2024. La compañía espera utilizar aproximadamente 129,5 millones de libras de aguacate en sus restaurantes en EE. UU., Canadá y Europa este año. El kit 'Lipotle' Wonder Blading Lip Stain tiene un precio de 29 USD, 40 CAD y £28, con envío gratuito disponible en EE. UU.

치폴레 멕시칸 그릴 (NYSE: CMG)원더스킨과 협력하여 '리포틀(Lipotle)'을 출시합니다. 이 제품은 국가 아보카도 데이를 기념하는 한정판 원더 블레이딩 필 앤 리빌 립 스테인 키트입니다. 2024년 7월 30일부터 판매되는 이 아보카도에 강한 립스테인은 적용 후 누드 핑크 색상을 드러냅니다. 이번 협업은 원더스킨의 첫 번째 주요 브랜드 파트너십으로, 치폴레의 '더 나은 세상을 만들기' 목표와 일치합니다.

국가 아보카도 데이 (7월 31일)에 치폴레 팬들은 프로모션 코드 AVO2024를 사용해 무료 디지털 과카몰리 제공을 받을 수 있습니다. 올해 미국, 캐나다, 유럽 내 식당에서 약 129.5 백만 파운드의 아보카도를 사용할 것으로 예상하고 있습니다. '리포틀' 원더 블레이딩 립 스테인 키트는 29 USD, 40 CAD, 28 파운드에 판매되며, 미국 내 무료 배송이 가능합니다.

Chipotle Mexican Grill (NYSE: CMG) s'est associé à Wonderskin pour lancer 'Lipotle', un kit de teinture à lèvres Wonder Blading Peel and Reveal en édition limitée, célébrant le Jour National de l'Avocat. Disponible à partir du 30 juillet 2024, la teinture à lèvres résistante au guacamole révèle une couleur rose-nude après application. Cette collaboration marque le premier partenariat majeur de marque de Wonderskin, s'alignant avec la mission de Chipotle de cultiver un monde meilleur.

Le Jour National de l'Avocat (31 juillet), les fans de Chipotle peuvent recevoir une offre numérique de guacamole gratuite en utilisant le code promo AVO2024. L'entreprise prévoit d'utiliser environ 129,5 millions de livres d'avocats dans ses restaurants aux États-Unis, au Canada et en Europe cette année. Le kit 'Lipotle' Wonder Blading Lip Stain est vendu au prix de 29 USD, 40 CAD et 28 £, avec livraison gratuite disponible aux États-Unis.

Chipotle Mexican Grill (NYSE: CMG) hat sich mit Wonderskin zusammengetan, um 'Lipotle' zu lancieren, ein limitiertes Wonder Blading Peel and Reveal Lippenfarbe-Set zur Feier des Nationalen Avocado-Tags. Ab dem 30. Juli 2024 erhältlich, enthüllt der guacamole-proof Lippenstift einen nude-pinken Farbton nach der Anwendung. Die Zusammenarbeit markiert die erste große Markenpartnerschaft von Wonderskin, die mit Chipotles Mission übereinstimmt, eine bessere Welt zu kultivieren.

Am Nationalen Avocado-Tag (31. Juli) können Chipotle-Fans ein kostenloses digitales Guacamole-Angebot mit dem Aktionscode AVO2024 erhalten. Das Unternehmen plant, in diesem Jahr etwa 129,5 Millionen Pfund Avocados in seinen Restaurants in den USA, Kanada und Europa zu verwenden. Das 'Lipotle' Wonder Blading Lip Stain Kit kostet 29 USD, 40 CAD und 28 Pfund, mit kostenlosem Versand innerhalb der USA.

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  • Chipotle and Wonderskin are making burrito-proof lip stain dreams come true with 'Lipotle,' a new, limited-edition green Wonder Blading Peel and Reveal Lip Stain Kit launching on Tuesday, July 30 
  • On National Avocado Day, July 31, Chipotle fans can score a free digital guac offer* with promo code AVO2024
  • Wonderskin's commitment to cruelty-free and vegan products aligns with Chipotle's mission to Cultivate a Better World through craveable food that is made responsibly

NEWPORT BEACH, Calif., July 29, 2024 /PRNewswire/ -- Chipotle Mexican Grill (NYSE: CMG) today announced a collaboration with Wonderskin, an award-winning cosmetics brand known for its TikTok-viral lip stain that is so popular one is sold every 15 seconds, to introduce a guac-proof lip stain called 'Lipotle.' Created in a custom peelable green colorway, the masque will unveil a new nude-pink lip stain payoff, created exclusively for Chipotle in celebration of National Avocado Day. 'Lipotle' will be available on wonderskin.com and eu.wonderskin.com for fans in the U.S., U.K. and Canada starting Tuesday, July 30 at 9am PDT.

"With the popularity of mukbangs on social media, we noticed our fans are in need of a smudge-proof lip stain to enjoy their Chipotle on-the-go," said Stephanie Perdue, Vice President of Brand Marketing, Chipotle. "We teamed up with Wonderskin to create the most iconic guac and foil-inspired lip stain ahead of National Avocado Day."

"We are thrilled to team up with Chipotle for our very first brand collaboration, unveiling a limited-edition shade of our viral Wonder Blading Lip Stain. This partnership is a perfect blend of two trailblazing brands, both passionate about delivering top-notch, sought-after products as well as building loyal and robust communities. By merging Chipotle's bold, flavorful essence with Wonderskin's revolutionary beauty technology, we're creating a one-of-a-kind experience and product that will captivate and delight our customers like never before," shares Marina Kalenchyts, Brand Director of Wonderskin.

How It Works

  1. Apply 'Lipotle' Lip Stain Masque like a lip gloss and let the green, foil-inspired masque set for 30 seconds for a softer color or wait 60 seconds for a bolder color.
  2. Spray the Wonder Blading Activator onto the masque to seal in the pigments so they do not fade or smudge for up to 10 hours of mess-free burrito enjoyment. 
  3. Peel the lip masque and reveal the gorgeous nude rose color of 'Lipotle.' 
  4. Don your perfect pout and enjoy a burrito or taco order from Chipotle.

'Lipotle' marks Wonderskin's first major brand collaboration in the company's fast-growing four-year history. Innovators in their respective industries, Wonderskin and Chipotle are linking up to give fans a fun-filled, high-performing product to celebrate National Avocado Day. Wonderskin's commitment to cruelty-free and vegan products greatly align with Chipotle's mission to Cultivate a Better World through craveable food that is raised responsibly. 

The 'Lipotle' Wonder Blading Lip Stain Kit retails for $29 USD (free shipping), $40 CAD (plus $5.99 shipping) and £28 (plus £3.99 shipping). Free shipping is available in the U.S. only.

Free Guac Offer On National Avocado Day
In honor of National Avocado Day, Chipotle fans can enjoy a free topping or side of guac on Wednesday, July 31 with promo code AVO2024 on the Chipotle app, www.chipotle.com, www.chipotle.ca, and www.chipotle.co.uk. In the U.S. and Canada, guests must be enrolled in Chipotle Rewards to participate. 

Chipotle's iconic guac is made with just six real ingredients - Hass avocados, hand-chopped cilantro, red onion, jalapeno, citrus juice, and kosher salt - and is a delicious, nourishing source of healthy fat. In restaurants across the U.S., Canada, and Europe this year, the company is expected to use approximately 5.18 million cases of avocados, equivalent to 129.5 million pounds of fruit. 

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*Free Guac Offer Legal Terms – U.S. & Canada
Offer valid for free small side or entrée topping of guac with purchase of a full-priced entrée item and use of code AVO2024 at time of order. Limit one free serving per order; redemption is subject to availability. Must be ordered with entrée item, via Chipotle website or mobile apps only; not available on in-restaurant orders or orders via third-party delivery platforms. Valid only July 31, 2024, at participating Chipotle Mexican Grill restaurants in the U.S. and Canada during regular business hours. May not be combined with other coupons, promotions, or special offers. Void where prohibited; additional restrictions may apply.

Free Guac Offer Legal Terms – UK
Offer valid for free small side or main meal topping of guac with purchase of a full-priced main meal item and use of code AVO2024 at time of order. Limit one free serving per order; redemption is subject to availability. Must be ordered with main meal item, via Chipotle website or mobile app only; not available on in-restaurant orders or orders via third-party delivery platforms. Valid only 31 July 2024, at Chipotle Mexican Grill restaurants in the UK during regular business hours. May not be combined with other coupons, promotions, or special offers.

About Chipotle
Chipotle Mexican Grill, Inc. (NYSE: CMG) is cultivating a better world by serving responsibly sourced, classically-cooked, real food with wholesome ingredients without artificial colors, flavors or preservatives. There are over 3,500 restaurants as of June 30, 2024, in the United States, Canada, the United Kingdom, France, Germany, and Kuwait and it is the only restaurant company of its size that owns and operates all its restaurants in North America and Europe. Chipotle is ranked on the Fortune 500 and is recognized on Fortune's Most Admired Companies 2024 list and Time Magazine's Most Influential Companies. With over 120,000 employees passionate about providing a great guest experience, Chipotle is a longtime leader and innovator in the food industry. Chipotle is committed to making its food more accessible to everyone while continuing to be a brand with a demonstrated purpose as it leads the way in digital, technology and sustainable business practices. For more information or to place an order online, visit WWW.CHIPOTLE.COM.

About Wonderskin
Wonderskin is a trailblazing beauty brand, with a true Cosmetics Laboratory at its heart. The chemists, scientists and formulators are focused on one thing: disrupting conventional beauty by innovating entirely new categories, tech-infused formulas and transformational results that become unforgettable, game-changing experiences for real people. Famous for its Wonder Blading patented technology, which has propelled the company to the forefront of the Lip Stain category, Wonderskin has cultivated a hyper-loyal, digitally native community around the brand. New launches in the Brow and Eye categories have already won awards and attracted attention from celebrity make-up artists, global media, and TikTok beauty aficionados.  For more information, visit WWW.WONDERSKIN.COM.

 

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SOURCE Chipotle Mexican Grill

FAQ

What is the 'Lipotle' lip stain collaboration between Chipotle (CMG) and Wonderskin?

'Lipotle' is a -edition green Wonder Blading Peel and Reveal Lip Stain Kit created by Chipotle and Wonderskin to celebrate National Avocado Day. It's a guac-proof lip stain that reveals a nude-pink color after application.

When and where can I purchase the 'Lipotle' lip stain from Chipotle (CMG)?

The 'Lipotle' lip stain will be available on wonderskin.com and eu.wonderskin.com for fans in the U.S., U.K., and Canada starting Tuesday, July 30, 2024, at 9am PDT.

How much does the Chipotle (CMG) 'Lipotle' Wonder Blading Lip Stain Kit cost?

The 'Lipotle' Wonder Blading Lip Stain Kit retails for $29 USD (free shipping), $40 CAD (plus $5.99 shipping), and £28 (plus £3.99 shipping). Free shipping is available in the U.S. only.

What is Chipotle's (CMG) free guac offer for National Avocado Day 2024?

On July 31, 2024, Chipotle fans can enjoy a free topping or side of guac with the purchase of a full-priced entrée item using promo code AVO2024 on the Chipotle app or website.

How many avocados does Chipotle (CMG) expect to use in 2024?

Chipotle expects to use approximately 5.18 million cases of avocados, equivalent to 129.5 million pounds of fruit, across its restaurants in the U.S., Canada, and Europe in 2024.

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