Comcast Premieres "Our Blues Make Us Gold," A Compelling Documentary Celebrating North Carolina A&T's Global Impact and Historic Legacy
Comcast (NASDAQ: CMCSA) has announced the exclusive premiere of 'Our Blues Make Us Gold,' a documentary about North Carolina A&T State University, the nation's largest historically Black university. The film, created by filmmakers Brandon Gerard and Ashley Shanté, explores the university's dual role as a STEM education powerhouse and agricultural institution.
The documentary is available for free through Comcast's Black Experience on Xfinity and Xumo Play, a content destination launched in 2021 focused on Black storytelling. The film features perspectives from alumni and students, showcasing the university's legacy and future impact. The documentary is accessible across Xfinity's entertainment devices, including X1, Flex, and Xumo Stream Box, as well as on the free ad-supported Xumo Play streaming app.
Comcast (NASDAQ: CMCSA) ha annunciato la premiere esclusiva di 'Our Blues Make Us Gold', un documentario sulla North Carolina A&T State University, la più grande università storicamente nera degli Stati Uniti. Il film, realizzato dai filmmaker Brandon Gerard e Ashley Shanté, esplora il duplice ruolo dell'università come potenza nell'istruzione STEM e istituzione agricola.
Il documentario è disponibile gratuitamente tramite Black Experience di Comcast su Xfinity e Xumo Play, una destinazione di contenuti lanciata nel 2021 focalizzata sulla narrazione della cultura nera. Il film presenta le prospettive di ex studenti e studenti attuali, mettendo in mostra l'eredità e l'impatto futuro dell'università. Il documentario è accessibile su tutti i dispositivi di intrattenimento di Xfinity, inclusi X1, Flex e Xumo Stream Box, così come sull'app di streaming gratuita sostenuta da pubblicità Xumo Play.
Comcast (NASDAQ: CMCSA) ha anunciado el estreno exclusivo de 'Our Blues Make Us Gold', un documental sobre la North Carolina A&T State University, la universidad históricamente negra más grande del país. El filme, creado por los cineastas Brandon Gerard y Ashley Shanté, explora el doble papel de la universidad como una potencia en educación STEM y como institución agrícola.
El documental está disponible de forma gratuita a través de Black Experience de Comcast en Xfinity y Xumo Play, un destino de contenido lanzado en 2021 enfocado en la narración de historias negras. La película presenta perspectivas de exalumnos y estudiantes, mostrando el legado y el impacto futuro de la universidad. El documental es accesible a través de los dispositivos de entretenimiento de Xfinity, incluidos X1, Flex y Xumo Stream Box, así como en la aplicación de streaming gratuita soportada por anuncios, Xumo Play.
컴캐스트(NASDAQ: CMCSA)는 미국에서 가장 큰 역사적으로 흑인 대학인 노스캐롤라이나 A&T 주립대학교에 대한 다큐멘터리 '우리의 블루스는 우리를 금으로 만든다'의 독점 초연을 발표했습니다. 이 영화는 영화 제작자인 브랜드 제라드와 애슐리 샨테에 의해 만들어졌으며, STEM 교육 강국이자 농업 기관으로서의 대학의 이중 역할을 탐구합니다.
다큐멘터리는 컴캐스트의 Black Experience on Xfinity 및 Xumo Play를 통해 무료로 제공되며, 2021년에 출범한 흑인 이야기 집중 콘텐츠 목적지입니다. 이 영화는 졸업생과 학생들의 관점을 보여주며, 대학의 유산과 미래의 영향을 강조합니다. 이 다큐멘터리는 X1, Flex, Xumo Stream Box 등 Xfinity의 모든 엔터테인먼트 디바이스에서 접근 가능하며, 광고 지원이 있는 무료 스트리밍 앱 Xumo Play에서도 시청할 수 있습니다.
Comcast (NASDAQ: CMCSA) a annoncé la première exclusive de 'Our Blues Make Us Gold', un documentaire sur la North Carolina A&T State University, la plus grande université historiquement noire du pays. Le film, réalisé par les cinéastes Brandon Gerard et Ashley Shanté, explore le double rôle de l'université en tant que puissance éducative STEM et institution agricole.
Le documentaire est disponible gratuitement via Black Experience de Comcast sur Xfinity et Xumo Play, une plateforme de contenu lancée en 2021 axée sur la narration d'histoires noires. Le film présente les perspectives d'anciens élèves et d'étudiants, mettant en lumière l'héritage et l'impact futur de l'université. Le documentaire est accessible sur tous les dispositifs de divertissement de Xfinity, y compris X1, Flex et Xumo Stream Box, ainsi que sur l'application de streaming gratuite financée par la publicité, Xumo Play.
Comcast (NASDAQ: CMCSA) hat die exklusive Premiere von 'Our Blues Make Us Gold' angekündigt, einem Dokumentarfilm über die North Carolina A&T State University, die größte historisch schwarze Universität des Landes. Der Film, der von den Filmemachern Brandon Gerard und Ashley Shanté produziert wurde, untersucht die doppelte Rolle der Universität als Zentrum für MINT-Bildung und landwirtschaftliche Institution.
Der Dokumentarfilm ist kostenlos über Comcasts Black Experience auf Xfinity und Xumo Play verfügbar, ein 2021 eingeführtes Content-Ziel, das sich auf das Erzählen von Geschichten über schwarze Kultur konzentriert. Der Film präsentiert Perspektiven von Alumni und Studierenden und hebt das Erbe und den zukünftigen Einfluss der Universität hervor. Der Dokumentarfilm ist über alle Unterhaltungsvorrichtungen von Xfinity zugänglich, einschließlich X1, Flex und Xumo Stream Box, sowie über die kostenlose, werbefinanzierte Streaming-App Xumo Play.
- Expansion of exclusive content offering through Black Experience platform
- Broadening content distribution across multiple streaming platforms (X1, Flex, Xumo Stream Box)
- Strategic enhancement of diverse programming portfolio
- None.
Documentary showcases the Nation’s Largest Black University’s unique position as both a powerhouse in
Available now exclusively on Black Experience on Xfinity and Xumo Play
Watch The Trailer Here
Comcast Premieres "Our Blues Makes Us Gold" on Black Experience on Xfinity (Graphic: Business Wire)
Launched in 2021, Comcast’s Black Experience is a comprehensive content destination that features the ultimate in Black storytelling from diverse programming partners and film studios and has released a variety of original documentaries to showcase diverse talent and content creators. Black Experience is available across Xfinity’s entertainment devices, including X1, Flex and Xumo Stream Box, as well as on Xumo Play, a free ad-supported streaming TV (FAST) app available on major streaming platforms.
Our Blues Make Us Gold explores the legacy and future of North Carolina A&T and captures the university’s unique position as both a powerhouse in
“We are honored to collaborate with filmmakers Ashley and Brandon to bring this remarkable documentary to the Black Experience on Xfinity and Xumo Play,” said Loren Hudson, SVP & Chief Diversity Officer, Connectivity and Platforms, Comcast.
Behind the lens are Ashley and Brandon, a husband-and-wife duo with over 20 years of professional experience in film production. Through their production company, From A2B Entertainment, they deliver stories that blend emotional depth with a fresh, contemporary style.
"A few years ago, I was in the writers room pitching for a new character to be an HBCU graduate,” shared Ashley. “The painfully loud silence of my colleagues was eventually followed by really insulting questions. I left the room feeling angry that day. That anger fueled the conversation I had with Brandon, which resulted in our big idea, to show the greatness and impact of a real life HBCU and bring it to a mainstream audience. We were told many times this couldn't be done. We refused to accept that."
“We wanted this film to feel like stories by the campfire with ancestors, mixed with the urgency of a call to action to protect sacred and necessary institutions like North Carolina A&T,” said Brandon. “We are thankful to Comcast, Xfinity and Xumo for partnering with us to amplify the stories of our community’s real-life superheroes.”
Xfinity customers can find the Black Experience on X1, Flex or Xumo Stream Box by saying “Black Experience” into their voice remote. X1 customers can also enjoy a curated channel of some of the best and most popular programming Black Experience has to offer on channel 1622 within the programming guide. Additionally, the Black Experience destination and channel are both available on Xumo Play, bringing programming like Our Blues Make Us Gold to customers across the country.
About Comcast Corporation
Comcast Corporation (Nasdaq: CMCSA) is a global media and technology company. From the connectivity and platforms we provide, to the content and experiences we create, our businesses reach hundreds of millions of customers, viewers, and guests worldwide. We deliver world-class broadband, wireless, and video through Xfinity, Comcast Business, and Sky; produce, distribute, and stream leading entertainment, sports, and news through brands including NBC, Telemundo, Universal, Peacock, and Sky; and bring incredible theme parks and attractions to life through Universal Destinations & Experiences. Visit www.comcastcorporation.com for more information.
View source version on businesswire.com: https://www.businesswire.com/news/home/20241206243624/en/
William Bell
Comcast Corporation
william_bell2@comcast.com
Source: Comcast Corporation
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