AMERICANS ENCOURAGED TO ENJOY A ONCE-IN-A-LIFETIME THANKSGIVING WEEK OF SOCCER WITH MARIE CALLENDER'S POT PIES
Marie Callender's, a brand under Conagra (NYSE: CAG), promotes the enjoyment of their popular frozen pot pies during the upcoming Thanksgiving soccer matches against Wales and England. The campaign encourages American fans to adopt British traditions by savoring hearty meat pies during the games. With busy schedules, Marie Callender's pot pies, including Chicken Pot Pie and a new Cauliflower Crust option, offer convenience and flavor. The brand aims to create a new matchday tradition this Thanksgiving week, appealing to both diehard supporters and casual fans.
- Marie Callender's promotes a new tradition of enjoying pot pies during major soccer matches, potentially increasing brand visibility and sales.
- The Chicken Pot Pie remains a best-seller, catering to customer demand for convenient and hearty meal options.
- Introduction of a new Chicken Pot Pie with Cauliflower Crust caters to dietary trends and expands the product line.
- None.
Savor Britain's Matchday Culinary Tradition with Homemade American Taste
CHICAGO, Nov. 15, 2022 /PRNewswire/ -- As the United States prepares for Thanksgiving week and an unprecedented pair of soccer showdowns against British nations, Marie Callender's, a brand of Conagra Brands, Inc. (NYSE: CAG), is encouraging diehard supporters and first-time soccer fans alike to steal a favorite play from our rivals.
Across the pond, savory meat pies are the pre-match meal of choice in pubs and stadiums from Wrexham to London. And just as America took "football" from the Brits and dubbed the game "soccer," Marie Callender's, makers of America's best-selling brand of frozen pot pies1, is rallying backers of the Stars and Stripes to start a new American tradition by enjoying the hearty taste of their home-cooked pot pies during matches next week against Wales and England.
"Savory pies have long been a part of British sport culture, and next week is the perfect time to introduce that tradition to Americans," said Matthew Brown, brand director for Marie Callender's Meals. "Our pot pies offer a warm, hearty meal with homemade taste. Whether you're looking for a convenient option to start a busy week, or a Friday afternoon break from Thanksgiving leftovers, Marie Callender's pot pies are a delicious choice."
With two mid-day kickoffs during a Thanksgiving week notorious for hectic meal planning and prep, Marie's Callender's pot pies are a convenient, satisfying choice. Marie Callender's most popular offering, the Chicken Pot Pie, is made with tender white-meat chicken, carrots, celery, and peas, prepared in a golden flaky crust. Chicken Pot Pie multipacks are great option for a watch party with fellow fans.
The newest addition to the line-up, Chicken Pot Pie with Crust Made From Cauliflower, offers a hearty combination of chicken, gravy and vegetables, surrounded by a crust made from wheat and cauliflower. You can also enjoy Turkey and Beef Pot Pies among many other choices.
Ready to show your spirit? Share your Marie Callender's matchday photos on social media with #mariepotpiesUSA. To view the full menu of Marie Callender's Pot Pies, visit www.mariecallendersmeals.com/frozen-pot-pies.
1 IRI Market Advantage L52 Week Dollar Sales week ending 10/23/22
About Conagra Brands
Conagra Brands, Inc. (NYSE: CAG), headquartered in Chicago, is one of North America's leading branded food companies. Guided by an entrepreneurial spirit, Conagra Brands combines a rich heritage of making great food with a sharpened focus on innovation. The company's portfolio is evolving to satisfy people's changing food preferences. Conagra's iconic brands, such as Birds Eye®, Marie Callender's®, Banquet®, Healthy Choice®, Slim Jim®, Reddi-wip®, and Vlasic®, as well as emerging brands, including Angie's® BOOMCHICKAPOP®, Duke's®, Earth Balance®, Gardein®, and Frontera®, offer choices for every occasion. For more information, visit www.conagrabrands.com.
For all media inquiries, please contact:
Dan Skinner, Conagra Brands
312-549-5636
dan.skinner@conagra.com
View original content to download multimedia:https://www.prnewswire.com/news-releases/americans-encouraged-to-enjoy-a-once-in-a-lifetime-thanksgiving-week-of-soccer-with-marie-callenders-pot-pies-301678159.html
SOURCE Conagra Brands, Inc.
FAQ
What is the new tradition promoted by Conagra's Marie Callender's brand?
What products are highlighted in the Marie Callender's press release?
When are the soccer matches taking place that Marie Callender's is promoting pot pies for?
How does Marie Callender's connect its pot pies to British traditions?
