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Brilliant Earth Unveils Signature Bridal Collections Inspired by the Beauty and Balance of Nature

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Brilliant Earth (Nasdaq: BRLT), a leader in ethically sourced fine jewelry, has launched its Signature Bridal Collections. These collections showcase proprietary designs inspired by nature, featuring Beyond Conflict Free™ diamonds in settings that highlight the company's craftsmanship.

The collections include the Secret Garden, Camellia, and Olivetta lines, each offering unique engagement rings and wedding bands. The designs range from floral motifs to vintage-inspired patterns, emphasizing Brilliant Earth's commitment to quality and customization through their 'Design Your Own' experience.

Positive
  • Launch of new Signature Bridal Collections showcasing proprietary designs.
  • Focus on ethically sourced Beyond Conflict Free™ diamonds.
  • Unique, nature-inspired designs that differentiate product offerings.
  • Customizable options through the 'Design Your Own' feature.
  • Availability in 37 showrooms and online, expanding market reach.
Negative
  • No specific financial data provided to gauge potential revenue impact.
  • Lack of details on production costs or profit margins.

The Collections Are a Tribute to the Brand’s Celebrated Proprietary Designs and Diamond Leadership

SAN FRANCISCO--(BUSINESS WIRE)-- Brilliant Earth Group, Inc. (“Brilliant Earth” or the “Company”) (Nasdaq: BRLT), an innovative, global leader in ethically sourced fine jewelry, today announced the launch of its Signature Collections featuring an exquisite array of proprietary designs that celebrate exceptional craftsmanship and unique design. Drawing inspiration from the natural world, each piece in the collections embodies the elegance and wonder of nature and highlights the Company’s unique and distinctive product assortment.

Brilliant Earth Signature Bridal Collections Engagement Rings: (clockwise from top) - Secret Garden Pear Diamond Ring in Yellow Gold, Olivetta Tapered Oval Diamond Ring in White Gold, Camellia Milgrain Oval Diamond Ring in Yellow Gold. (Photo: Business Wire)

Brilliant Earth Signature Bridal Collections Engagement Rings: (clockwise from top) - Secret Garden Pear Diamond Ring in Yellow Gold, Olivetta Tapered Oval Diamond Ring in White Gold, Camellia Milgrain Oval Diamond Ring in Yellow Gold. (Photo: Business Wire)

“These Signature Collections represent the best of our proprietary design, true to our origins as a bridal jewelry company,” said Beth Gerstein, CEO and Co-Founder at Brilliant Earth. “Designed in-house, each collection features ethically sourced Beyond Conflict Free™ diamonds with stunning settings that exemplify our artistry and craftsmanship.”

The Signature Collections, including the Secret Garden, Camellia, and Olivetta collections, showcase a beautiful selection of engagement rings and wedding bands, each meticulously designed to capture nature’s beauty. From delicate floral motifs to intricate vine patterns, every piece is a testament to the Company’s dedication to creating quality bridal jewelry that can be customized via Brilliant Earth’s “Design Your Own” experience. Customers can choose from Beyond Conflict Free™ natural diamonds, the most innovative lab-grown diamonds, and gemstones with any setting.

One of Brilliant Earth customer’s most beloved assortments, the Secret Garden Collection pays homage to the balance and beauty of vines and flowers. Intricate details, twisting motifs and marquise diamond accents give the illusion of climbing leaves and buds. The collection includes the Secret Garden Diamond Ring, a JCK Jeweler’s Choice Award winner.

The Camellia Collection takes direct inspiration from the bloom of its namesake flower, reimagining the stem and buds with vintage-inspired intricate beading and clustered round and marquise diamonds. The Camellia Collection offers many options for those looking for a delicate and sophisticated engagement ring or wedding band.

The Olivetta Collection embraces high-impact elegance capturing the essence of olive trees and the warmth and serenity synonymous with their Mediterranean environments. Each ring in the collection mimics a slender branch adorned with leaves and incorporates the timeless beauty of diamonds and colored gemstones.

“The Signature Collections represent the pinnacle of our design philosophy, which is rooted in inspiration from nature,” said Omar Portigliatti Pomeri, Associate Director, Product Design and Development. “With thoughtful designs and stunning diamonds, these collections are a tribute to elevated craftsmanship and natural beauty.”

In celebration of the craftsmanship of the Signature Collections, Brilliant Earth launched a campaign taking customers through each aspect of the in-house design process. Customers can follow every step of the journey—from the initial inspiration to the intricacies of the jewelry craft, and finally, the impeccable collections.

The Signature Collections offer distinctive assortments of engagement and wedding rings, available in 37 showrooms nationwide and online at www.brilliantearth.com/jewelry/collections/.

About Brilliant Earth

Brilliant Earth is a digitally native, omni-channel fine jewelry company and a global leader in ethically sourced fine jewelry. Led by co-founders Beth Gerstein and Eric Grossberg, the Company’s mission since its founding in 2005 has been to create a more transparent, sustainable, compassionate and inclusive jewelry industry. Headquartered in San Francisco, CA and Denver, CO, Brilliant Earth now has 37 showrooms and serves customers in over 50 countries worldwide. For more information, visit BrilliantEarth.com.

Media contact:

Marisa Ochoa

marisa.ochoa@brilliantearth.co

Source: Brilliant Earth, LLC

FAQ

What is the focus of Brilliant Earth's new Signature Bridal Collections?

The focus is on nature-inspired, proprietary designs featuring Beyond Conflict Free™ diamonds.

What are the key collections in Brilliant Earth's new launch?

The key collections are the Secret Garden, Camellia, and Olivetta.

What is unique about the Secret Garden Collection by Brilliant Earth?

It features intricate details and twisting motifs inspired by vines and flowers, with marquise diamond accents.

Can customers customize their rings in Brilliant Earth's Signature Collections?

Yes, customers can customize their rings through the 'Design Your Own' experience.

Where can I buy rings from Brilliant Earth's new Signature Collections?

They are available in 37 showrooms nationwide and online at www.brilliantearth.com.

Brilliant Earth Group, Inc.

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