Helzberg Diamonds and Proximity join forces to elevate customer experience
Helzberg Diamonds, a renowned US jewelry retailer, has partnered with Proximity, creator of the award-winning Retail Super-App, to enhance customer experience. The collaboration aims to empower sales associates with a clienteling platform that delivers hyper-personalized service across all touchpoints. Launched in summer 2024, the platform connects customer data and uses innovative technology to power personalization and provide endless aisle capabilities.
The partnership is expected to transform customer engagement, drive repeat purchases, and increase in-store efficiency. Proximity's CEO, Cathy McCabe, expressed excitement about forging deep connections with customers and cultivating loyalty. Brad Hampton, CEO of Helzberg Diamonds, highlighted the opportunity to accelerate their digital transformation while maintaining the human touch that sets them apart in the industry.
Helzberg Diamonds, un rinomato rivenditore di gioielli statunitense, ha stretto una collaborazione con Proximity, creatore dell'acclamata Retail Super-App, per migliorare l'esperienza del cliente. Questo progetto mira a fornire ai venditori uno strumento di clienteling che permetta di offrire un servizio iper-personalizzato in tutti i punti di contatto. Lanciato nell'estate del 2024, il sistema collega i dati dei clienti e utilizza tecnologie innovative per personalizzare l'esperienza e fornire soluzioni di corsia infinita.
Si prevede che questa partnership trasformi il coinvolgimento del cliente, stimoli acquisti ripetuti e aumenti l'efficienza in negozio. Cathy McCabe, CEO di Proximity, ha espresso entusiasmo per la possibilità di instaurare connessioni profonde con i clienti e coltivare la loro lealtà. Brad Hampton, CEO di Helzberg Diamonds, ha messo in evidenza l'opportunità di accelerare la loro trasformazione digitale mantenendo il tocco umano che li distingue nel settore.
Helzberg Diamonds, un reconocido minorista de joyas en EE. UU., se ha asociado con Proximity, creador de la galardonada Retail Super-App, para mejorar la experiencia del cliente. La colaboración tiene como objetivo capacitar a los asociados de ventas con una plataforma de clienteling que ofrezca un servicio hiperpersonalizado en todos los puntos de contacto. Lanzada en el verano de 2024, la plataforma conecta los datos de los clientes y utiliza tecnología innovadora para potenciar la personalización y proporcionar capacidades de pasillo infinito.
Se espera que la asociación transforme el compromiso del cliente, impulse las compras repetidas y aumente la eficiencia en la tienda. Cathy McCabe, CEO de Proximity, expresó su entusiasmo por forjar conexiones profundas con los clientes y cultivar la lealtad. Brad Hampton, CEO de Helzberg Diamonds, destacó la oportunidad de acelerar su transformación digital mientras se mantiene el toque humano que los diferencia en la industria.
헬즈버그 다이아몬드는 유명한 미국 보석 소매업체로, 프로시미티와 협력하여 고객 경험을 향상시키고 있습니다. 이 협력의 목표는 판매 직원들에게 모든 접점에서 하이퍼 개인화된 서비스를 제공하는 클라이언텔링 플랫폼을 제공하는 것입니다. 2024년 여름에 출시된 이 플랫폼은 고객 데이터를 연결하고 혁신적인 기술을 이용하여 개인화를 강화하고 무한 복도 기능을 제공합니다.
이 파트너십은 고객 참여를 혁신하고, 반복 구매를 촉진하며, 매장 내 효율성을 높일 것으로 예상됩니다. 프로시미티의 CEO인 캐시 맥케이브는 고객과의 깊은 연결을 형성하고 충성심을 기르는 것에 대한 기대감을 표현했습니다. 헬즈버그 다이아몬드의 CEO인 브래드 햄튼은 그들의 디지털 전환을 가속화하는 동시에 업계에서 그들을 차별화시키는 인간적인 터치를 유지할 수 있는 기회를 강조했습니다.
Helzberg Diamonds, un détaillant de bijoux réputé aux États-Unis, s'est associé à Proximity, créateur de l'application Super-App primée, pour améliorer l'expérience client. Cette collaboration vise à doter les vendeurs d'une plateforme de clienteling offrant un service hyper-personnalisé à tous les points de contact. Lançée à l'été 2024, la plateforme connecte les données clients et utilise une technologie innovante pour favoriser la personnalisation et fournir des capacités de rayonnage infini.
Ce partenariat devrait transformer l'engagement client, stimuler les achats répétés et augmenter l'efficacité en magasin. Cathy McCabe, PDG de Proximity, a exprimé son enthousiasme à tisser des liens profonds avec les clients et à cultiver leur fidélité. Brad Hampton, PDG de Helzberg Diamonds, a mis en avant l'opportunité d'accélérer leur transformation numérique tout en maintenant le contact humain qui les distingue dans l'industrie.
Helzberg Diamonds, ein renommierter US-Juwelier, hat sich mit Proximity, dem Hersteller der preisgekrönten Retail Super-App, zusammengeschlossen, um das Kundenerlebnis zu verbessern. Die Zusammenarbeit zielt darauf ab, Verkaufsmitarbeiter mit einer Clienteling-Plattform auszustatten, die hyper-personalisierten Service an allen Kontaktpunkten bietet. Die im Sommer 2024 gestartete Plattform verbindet Kundendaten und nutzt innovative Technologien zur Förderung der Personalisierung und zur Bereitstellung endloser Gangmöglichkeiten.
Die Partnerschaft soll die Kundenbindung transformieren, wiederholte Käufe ankurbeln und die Effizienz im Geschäft steigern. Cathy McCabe, CEO von Proximity, äußerte ihre Begeisterung für die Schaffung tiefgehender Verbindungen zu Kunden und die Förderung von Loyalität. Brad Hampton, CEO von Helzberg Diamonds, hob die Gelegenheit hervor, ihre digitale Transformation zu beschleunigen und gleichzeitig den menschlichen Kontakt zu wahren, der sie in der Branche hervorhebt.
- Partnership with Proximity to enhance customer experience and drive sales
- Implementation of clienteling platform across all Helzberg store locations
- Potential for increased repeat purchases and in-store efficiency
- Acceleration of digital transformation for Helzberg Diamonds
- None.
Proximity's clienteling platform was successfully launched across all Helzberg store locations earlier this summer, and is designed to empower Sales Associates to deliver a hyper-personalised and seamless service to their customers at every touchpoint.
By connecting customer data and using innovative technology to power personalization and provide endless aisle capabilities, Proximity's Retail Super-App transforms how brands engage with and sell to their customers. The platform supports an omnichannel brand experience that inspires customers, drives repeat purchases, and increases in store efficiency.
"We're delighted to partner with Helzberg Diamonds, a company renowned for its commitment to excellence in the jewelry industry," said Cathy McCabe, CEO & Co-Founder at Proximity. "We believe that our Retail Super-App will help forge deep connections with their customers, cultivate enduring loyalty, and drive business growth."
"Partnering with Proximity presented a fantastic opportunity to accelerate our digital transformation, with a focus on empowering our sales associates with the means to cultivate relationships and sales via digital channels," said Brad Hampton Chief Executive Officer of Helzberg Diamonds.
"We are thrilled by Proximity's support and collaboration in our evolution of becoming a more digitally-integrated omnichannel retailer."
The collaboration between Proximity and Helzberg Diamonds represents a powerful synergy between technology and craftsmanship and enables Helzberg to adapt and thrive through digital channels, while maintaining the human touch that sets them apart.
About Proximity:
Proximity's platform transforms how brands connect with their customers. Their cutting-edge solution empowers retailers to create exceptional customer experiences through data-driven insights and personalised interactions. The Retail Super-App streamlines customer data management, enables clienteling strategies, and delivers comprehensive omnichannel solutions, all with a focus on innovation and customer success. Visit proximityinsight.com to find out more.
About Helzberg Diamonds:
Helzberg is a retail and online fine jewelry store with a legacy of service, craftsmanship and innovation since 1915. Known for its rigorous quality standards, Helzberg has over 160 stores nationwide featuring a wide selection of natural and lab grown diamond engagement rings, fine and demi-fine fashion jewelry, precious gems and watches. Helzberg is based in
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SOURCE Proximity
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