Retailer in India Selects Bridgeline’s Celebros Search to Power Search and Merchandising on Their eCommerce Store
Bridgeline Digital (NASDAQ: BLIN) has partnered with a leading decorative lighting manufacturer in India to implement its Celebros Search solution for the company's online store. The collaboration aims to enhance site search functionality, boost conversion rates, and improve customer experience. Bridgeline's machine learning technology provides relevant search results and predictive queries, aimed at increasing revenue and average order values. This marks a significant expansion for Bridgeline into the Indian market, following the company's recent strategic initiatives in eCommerce.
- Strategic partnership with a leading decorative lighting brand in India.
- Celebros Search is expected to enhance customer experience and conversion rates.
- Utilization of advanced machine learning technology for more accurate search results.
- None.
WOBURN, Mass., Dec. 22, 2020 (GLOBE NEWSWIRE) -- Bridgeline Digital, Inc. (NASDAQ: BLIN), a provider of cloud-based digital experience software, announced today a top manufacturer and retailer of decorative lighting in India has selected Celebros Search by Bridgeline as their site search solution for their online store.
The company is a tech-enabled market disruptor in decorative lighting and is India’s largest modern decorative lighting brand. The company was founded by Silicon Valley tech entrepreneurs with the goal of changing the highly disorganized decorative lighting market in India. They have seven luxury stores in Mumbai, Bangalore, and Hyderabad as well as their eCommerce store.
The company selected Bridgeline’s Celebros search to drive higher conversion rates on their online store and improve their customer’s overall experience. Celebros does this by improving search by delivering more relevant and accurate results and allowing their marketing team to easily merchandise, including their search results and category pages.
Bridgeline’s Search has intelligent, machine learning that understands user behavior and trends to provide the customer with accurate and relevant results and recommendations. Advanced Auto Complete offers predictive queries and recommendations that are based on real-time analytics in order to provide customers with highly accurate and relevant recommendations.
“We’re very excited to expand our footprint into India,” says Ari Kahn, CEO of Bridgeline Digital. “Our search software works with every major eCommerce platform and our intelligent, machine learning technology can help any company improve conversions, boost average order values and increase revenue,” Kahn added.
About Bridgeline Digital
Bridgeline Digital, The Digital Engagement Company, helps customers maximize the performance of their omni-channel digital experience from websites and intranets to online stores and campaigns. Bridgeline’s Unbound platform is a Digital Experience Platform (DXP) that deeply integrates Web Content Management, eCommerce, Marketing Automation, Site Search, Authenticated Portals, Social Media Management, Translation, Locator Pages and Web Analytics to help the goal of assisting marketers to help organizations deliver digital experiences that attract, engage, nurture and convert their customers across all channels and streamline business operations. OrchestraCMS is the only content and digital experience platform built
Contact:
Jeremy LaDuque
EVP of Marketing
Bridgeline Digital, Inc.
press@bridgeline.com
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