MISUMI USA Engineers Revenue Growth Strategy with HawkSearch

Rhea-AI Summary

Bridgeline Digital, Inc. (NASDAQ: BLIN) announced that MISUMI USA has extended its engagement with HawkSearch, Bridgeline's AI-driven search solution, achieving an 18% increase in click-through rate and over 80% in conversions. MISUMI USA will utilize HawkSearch's 17 Recommendations Strategies to further scale its e-commerce business.

Positive

• MISUMI USA's commitment to a multi-year agreement with HawkSearch demonstrates the effectiveness of Bridgeline's AI-driven search solution in boosting click-through rates and conversions, showcasing potential for future growth and innovation.

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• None.

WOBURN, Mass., July 27, 2023 (GLOBE NEWSWIRE) -- Bridgeline Digital, Inc. (NASDAQ: BLIN), a leader in cloud-based marketing technology software, announced today that MISUMI USA, a global manufacturer and distributor of industrial components, has extended its engagement with HawkSearch, Bridgeline's AI-driven search solution, to power its ecommerce business.

MISUMI USA committed to a multi-year agreement after seeing an increase of 18% in its click-through rate and over 80% in conversions by leveraging powerful HawkSearch features such as Smart Search and Recommendations. The company will use combinations of HawkSearch's 17 Recommendations Strategies to further scale its e-commerce business.

With decades of experience and over 20 million products globally, MISUMI USA has a proven track record of offering top-tier engineering solutions across industries like automotive, medical equipment, consumer packaging, and semiconductors.

HawkSearch also powers growth for top distributors such as Packard, Kirby Risk, and Berlin Packaging. The onsite search solution boosts conversions and positive customer experiences through relevant search results and personalization.

"MISUMI USA is known for its exceptional engineering and manufacturing. Their continued partnership with HawkSearch underscores our joint commitment to ongoing digital growth and innovation," said Ari Kahn, CEO of Bridgeline Digital.

About Bridgeline Digital

Bridgeline helps companies grow online revenue by increasing traffic, conversion rates, and average order value. To learn more, please visit www.bridgeline.com.

For more information, visit www.bridgeline.com.

Contact:

Danielle Erwin

SVP of Marketing

Bridgeline Digital

press@bridgeline.com

FAQ

What is the ticker symbol of Bridgeline Digital, Inc.?

The ticker symbol of Bridgeline Digital, Inc. is BLIN.

What are the key features of HawkSearch that MISUMI USA leveraged?

MISUMI USA leveraged powerful HawkSearch features such as Smart Search and Recommendations, achieving an 18% increase in click-through rate and over 80% in conversions.

What industries does MISUMI USA serve?

MISUMI USA offers top-tier engineering solutions across industries like automotive, medical equipment, consumer packaging, and semiconductors.

Who is the CEO of Bridgeline Digital?

Ari Kahn is the CEO of Bridgeline Digital.