Large Healthcare Supplier Selects Bridgeline’s Celebros Search Solution to Power Their eCommerce Website

Rhea-AI Summary

Bridgeline Digital, Inc. (NASDAQ: BLIN) has announced a new partnership with a major US healthcare product supplier, which has chosen Celebros Search for their online store. This collaboration aims to enhance the user experience and improve search result accuracy on their eCommerce platform. Celebros Search employs AI and Machine Learning to analyze user behavior, thereby increasing conversion rates and average order value. According to CEO Ari Kahn, recent upgrades to Celebros will facilitate quick site updates and boost online revenue for clients, driving traffic and improving performance.

Positive

• Partnership with a major US healthcare supplier to enhance online shopping experience.
• Celebros Search is expected to improve search accuracy, increasing customer satisfaction.
• AI and machine learning capabilities could lead to higher conversion rates and average order values.
• Recent upgrades to Celebros improve ease of site updates for customers.

Negative

• None.

WOBURN, Mass., Nov. 20, 2020 (GLOBE NEWSWIRE) -- Bridgeline Digital, Inc. (NASDAQ: BLIN), a provider of cloud-based AI search software, has announced a large US supplier of healthcare products has selected Celebros Search as their site search and merchandising solution for their online store.

The company, headquartered in California, has been serving the healthcare industry for over 80 years, providing products to patients in the healthcare industry, as well as working with physicians, medical groups, manufacturers, and insurance carriers. Their unique model combines quality health supplies, educational content, and customer-centric online experience.

The company was not satisfied with the native, out of the box, search that came with their eCommerce solution and sought out Celebros to improve the user experience on their website and improve the accuracy and comprehensiveness of their search results.

Celebros search offers Natural Language Processing (NLP) with machine learning and AI capabilities. This type of intelligent search understands user behavior to provide customers with accurate and relevant results and recommendations. In addition, Celebros Search offers many added features that help companies grow their online revenue by increasing average order value (AOV), driving conversion and increasing cross-sell and up-sell opportunities.

In addition, the Celebros AI engine uses advanced algorithms to map out the shopper’s online behavior for better search results. This technology helps boost sales by displaying products that spark potential clients' interest based on their online search behavior.

According to Ari Kahn, CEO of Bridgeline, "Celebros just released a new and improved backend studio that makes it easier and quicker for our customers to make updates to their sites,” Mr. Khan went on to add, “these upgrades are going to help our customers increase revenue on their eCommerce websites by increasing traffic, conversions and average order values ”. 

About Bridgeline Digital 

Bridgeline Digital, The Digital Engagement Company, helps customers maximize the performance of their omni-channel digital experience - from websites and intranets to online stores and campaigns. Bridgeline's Unbound platform deeply integrates Web Content Management, eCommerce, Marketing Automation, Site Search, Community Portals, Social Media Management, Translation and Web Analytics to help organizations deliver digital experiences that attract, engage, nurture and convert their customers across all channels and streamline business operations. Headquartered in Woburn, Mass., Bridgeline has thousands of quality customers that range from small- and medium-sized organizations to Fortune 1000 companies. To learn more, please visit www.bridgeline.com or call (800) 603-9936. 

Contact: 

Jeremy LaDuque 
EVP of Marketing  
Bridgeline Digital 
press@bridgeline.com 

FAQ

What is the news about Bridgeline Digital and its partnership with a healthcare supplier?

Bridgeline Digital announced that a large US healthcare supplier has selected Celebros Search as their new search and merchandising solution for their online store.

How will Celebros Search benefit the healthcare supplier's online store?

Celebros Search aims to improve search accuracy and enhance user experience, potentially increasing traffic, conversions, and average order values.

What technologies are employed by Celebros Search?

Celebros Search utilizes AI, machine learning, and natural language processing to optimize search results based on user behavior.

Who is the CEO of Bridgeline Digital?

Ari Kahn is the CEO of Bridgeline Digital, who emphasized the benefits of the new upgrades to Celebros for their customers.

What is the expected impact of the partnership on Bridgeline Digital's stock?

The partnership is expected to positively affect Bridgeline Digital's stock by potentially increasing revenue for their clients, enhancing overall business performance.