BigCommerce Empowers Easy, Flexible Ecommerce with Catalyst One-Click Storefront Launch
BigCommerce (BIGC) announced significant updates to Catalyst, its next-generation storefront technology, enabling one-click store launches from the Control Panel. The platform's key differentiator is its integrated marketing-friendly visual editor, Makeswift, which allows creating modern ecommerce storefronts without rigid templates or high development costs.
Catalyst integrates with core BigCommerce functionality, including customizable checkouts, APIs, catalog management, and B2B features. UPLIFT Desk, a Texas-based office furniture manufacturer, recently migrated to Catalyst to leverage its increased flexibility and composability. The platform offers Core Web Vital scores of 100 out-of-the-box and enables marketing teams to make real-time design adjustments without coding knowledge.
Built with Next.js and React, Catalyst provides a pre-configured foundation for developing high-performance ecommerce storefronts, allowing both marketing and development teams to create new digital experiences efficiently.
BigCommerce (BIGC) ha annunciato aggiornamenti significativi a Catalyst, la sua tecnologia di storefront di nuova generazione, che consente il lancio di negozi con un solo clic dal Pannello di Controllo. Il principale punto di forza della piattaforma è il suo editor visuale integrato e favorevole al marketing, Makeswift, che permette di creare storefronts moderni senza modelli rigidi o costi di sviluppo elevati.
Catalyst si integra con le funzionalità principali di BigCommerce, inclusi checkout personalizzabili, API, gestione del catalogo e funzionalità B2B. UPLIFT Desk, un produttore di arredamento per ufficio con sede in Texas, è recentemente migrato a Catalyst per sfruttare la sua maggiore flessibilità e composabilità. La piattaforma offre punteggi Core Web Vital di 100 già pronti all'uso e consente ai team di marketing di apportare modifiche al design in tempo reale senza conoscenze di programmazione.
Costruito con Next.js e React, Catalyst fornisce una base preconfigurata per sviluppare storefronts ecommerce ad alte prestazioni, permettendo sia ai team di marketing che a quelli di sviluppo di creare nuove esperienze digitali in modo efficiente.
BigCommerce (BIGC) anunció actualizaciones significativas para Catalyst, su tecnología de tienda de próxima generación, que permite lanzar tiendas con un solo clic desde el Panel de Control. El principal diferenciador de la plataforma es su editor visual integrado y amigable para el marketing, Makeswift, que permite crear vitrinas de comercio electrónico modernas sin plantillas rígidas ni altos costos de desarrollo.
Catalyst se integra con la funcionalidad central de BigCommerce, incluidos procesos de pago personalizables, API, gestión de catálogo y funcionalidades B2B. UPLIFT Desk, un fabricante de muebles de oficina con sede en Texas, se migró recientemente a Catalyst para aprovechar su mayor flexibilidad y composabilidad. La plataforma ofrece puntajes de Core Web Vital de 100 listos para usar y permite a los equipos de marketing realizar ajustes de diseño en tiempo real sin necesidad de conocimientos de programación.
Construido con Next.js y React, Catalyst proporciona una base preconfigurada para desarrollar vitrinas de comercio electrónico de alto rendimiento, permitiendo a los equipos de marketing y desarrollo crear nuevas experiencias digitales de manera eficiente.
BigCommerce (BIGC)는 차세대 스토어프론트 기술인 Catalyst에 대한 중요한 업데이트를 발표하였으며, 이를 통해 제어판에서 원 클릭으로 상점을 시작할 수 있게 되었습니다. 이 플랫폼의 주요 강점은 통합된 마케팅 친화적인 비주얼 편집기인 Makeswift로, 경직된 템플릿이나 높은 개발 비용 없이 현대적인 전자 상거래 스토어프론트를 만들 수 있도록 합니다.
Catalyst는 커스터마이즈 가능한 체크아웃, API, 카탈로그 관리 및 B2B 기능을 포함하여 BigCommerce의 핵심 기능과 통합됩니다. 텍사스에 본사를 둔 사무용 가구 제조업체인 UPLIFT Desk는 최근 Catalyst로 이전하여 더욱 향상된 유연성과 조합성을 활용하고자 하였습니다. 이 플랫폼은 기본 상태에서 Core Web Vital 점수를 100점으로 제공하며, 마케팅 팀이 코딩 지식 없이 실시간으로 디자인 조정을 할 수 있도록 지원합니다.
Next.js와 React로 구축된 Catalyst는 고성능 전자 상거래 스토어프론트를 개발하기 위한 미리 구성된 기초를 제공하며, 마케팅 팀과 개발 팀 모두 효율적으로 새로운 디지털 경험을 창출할 수 있게 합니다.
BigCommerce (BIGC) a annoncé des mises à jour significatives pour Catalyst, sa technologie de vitrine de nouvelle génération, permettant des lancements de magasin en un clic depuis le panneau de contrôle. Le principal atout de la plateforme est son éditeur visuel intégré et convivial pour le marketing, Makeswift, qui permet de créer des vitrines e-commerce modernes sans modèles rigides ni coûts de développement élevés.
Catalyst s'intègre aux fonctionnalités de base de BigCommerce, y compris les paiements personnalisables, les API, la gestion des catalogues et les fonctionnalités B2B. UPLIFT Desk, un fabricant de meubles de bureau basé au Texas, a récemment migré vers Catalyst pour tirer parti de sa flexibilité et de sa composabilité accrues. La plateforme offre des scores Core Web Vital de 100, prêts à l'emploi, et permet aux équipes marketing d'apporter des ajustements de conception en temps réel sans connaissances en programmation.
Construit avec Next.js et React, Catalyst fournit une base préconfigurée pour le développement de vitrines e-commerce à haute performance, permettant aux équipes marketing et développement de créer efficacement de nouvelles expériences numériques.
BigCommerce (BIGC) hat bedeutende Updates für Catalyst, seine nächste Generation von Storefront-Technologie, angekündigt, die Ein-Klick-Shopstarts vom Kontrollfeld aus ermöglicht. Das Hauptunterscheidungsmerkmal der Plattform ist ihr integrierter, marketingfreundlicher visueller Editor Makeswift, der die Erstellung moderner E-Commerce-Storefronts ohne starre Vorlagen oder hohe Entwicklungskosten ermöglicht.
Catalyst integriert sich mit den Kernfunktionen von BigCommerce, einschließlich anpassbarer Checkout-Prozesse, APIs, Katalogverwaltung und B2B-Funktionen. UPLIFT Desk, ein texanischer Hersteller von Büromöbeln, ist kürzlich zu Catalyst migriert, um die verbesserte Flexibilität und Kombinierbarkeit zu nutzen. Die Plattform bietet Core Web Vital-Werte von 100 ab Werk und ermöglicht es Marketingteams, Echtzeit-Designanpassungen ohne Programmierkenntnisse vorzunehmen.
Mit Next.js und React gebaut, bietet Catalyst eine vorkonfigurierte Grundlage zur Entwicklung von leistungsstarken E-Commerce-Storefronts, die es sowohl Marketing- als auch Entwicklungsteams ermöglicht, neue digitale Erlebnisse effizient zu schaffen.
- One-click store launch functionality streamlines deployment process
- Integration with core BigCommerce features enhances platform versatility
- Perfect Core Web Vital scores (100) out-of-the-box
- Real-time design modifications capability without coding requirements
- Successful implementation by UPLIFT Desk demonstrates platform viability
- None.
Insights
The launch of Catalyst represents a strategic pivot in BigCommerce's product offering, directly addressing a critical market gap in composable commerce adoption. The platform's one-click deployment capability and integration of Makeswift's visual editor effectively lowers the barrier to entry for merchants seeking enterprise-grade commerce solutions. Core Web Vital scores of 100 out of the box indicates exceptional technical performance, which directly impacts SEO and user experience metrics.
The partnership with Vercel for front-end cloud services and the use of Next.js/React architecture demonstrates a forward-thinking approach to modern web development standards. This technical foundation enables rapid iteration and scaling capabilities that are particularly valuable for high-growth merchants. The UPLIFT Desk implementation case study validates the platform's practical benefits, especially in terms of development efficiency and marketing agility.
From a competitive standpoint, this positions BigCommerce more strongly against Shopify's Hydrogen framework and Salesforce's composable commerce solutions, potentially capturing market share in the mid-market segment where technical resources are often constrained.
This product launch addresses a significant market pain point in the composable commerce space, where implementation complexity has historically adoption to enterprise-level merchants with substantial development resources. The streamlined deployment process and visual editing capabilities could accelerate BigCommerce's penetration into both B2B and B2C segments.
UPLIFT Desk's migration success story, particularly highlighting improved operational agility during peak sales periods like Cyber Monday, provides tangible evidence of the platform's value proposition. The ability to make real-time changes without developer intervention represents a significant competitive advantage in the rapidly evolving ecommerce landscape.
Market timing is particularly relevant as retailers increasingly seek solutions that balance technological sophistication with operational efficiency. This could drive increased platform adoption and potentially impact BigCommerce's revenue growth trajectory, especially in the mid-market segment where composable commerce has seen penetration.
UPLIFT Desk leverages Catalyst’s fast launch time and ease-of-use to increase control and flexibility of its ecommerce store
AUSTIN, Texas, Jan. 13, 2025 (GLOBE NEWSWIRE) -- BigCommerce (Nasdaq: BIGC), an open SaaS, composable ecommerce platform for fast-growing and established B2C and B2B brands and retailers, today announced updates to Catalyst, its next generation storefront technology.
With one click from the Control Panel, marketers can now launch and design a new store that comes optimized for high performance out of the box, making it so that they no longer have to sacrifice marketing usability for modern technology. Catalyst’s differentiator is its fully integrated marketing-friendly visual editor, Makeswift, which sets a new standard for creating fast, modern ecommerce storefronts without the limits of rigid templates or heavy development costs.
“The adoption of composable commerce has been slow due to the time and resources needed to build a solid, integrated and scalable framework. Historically, this has prevented too many brands and retailers from taking advantage of the flexibility, speed and other benefits that a composable approach provides,” said Al Williams, general manager of B2C at BigCommerce. “With Catalyst, BigCommerce has flipped the script on composable and opened the market, making it easy and fast to launch a storefront that delivers incredible customer experiences and can scale with the business.”
Catalyst is integrated with core BigCommerce functionality, including customizable checkouts, robust APIs, core catalog and inventory management, multi-storefront capabilities and industry-leading B2B functionality. Its modular architecture is built using composable standards, giving brands and retailers the freedom to adapt their commerce strategy as it evolves without the risk of outgrowing the platform.
UPLIFT Desk, a Texas-based manufacturer of standing desks and office furniture, recently moved its online store from the core BigCommerce platform to Catalyst in order to capitalize on the increased flexibility that comes with composability.
“Catalyst offered a well-engineered foundation, making it superior to building a solution from scratch,” said Daniel Burrow, vice president of sales and marketing at UPLIFT. “Its plug-and-play design streamlined essential tasks, like cart-to-checkout integration and customer account management, reducing development effort. Onboarding to Catalyst was relatively quick, and the overall process was smooth, leveraging the expertise of a platform built by engineers deeply familiar with BigCommerce.”
Catalyst storefronts can be launched with one click from the control panel or the command line interface (CLI) enabling both marketing and development teams the freedom to create new digital experiences easily. Catalyst, built with Next.js and React, seamlessly integrates with BigCommerce's open APIs to provide a pre-configured foundation for rapidly developing high-performance and easily extendable ecommerce storefronts. Catalyst has Core Web Vital scores of 100 out of the box so users start with a best-in-class reference architecture that awards the freedom to start adding value immediately without a lengthy implementation.
Catalyst allows technical teams to truly live the decoupled value proposition of composable commerce if they so choose. Optimized to work well with best-in-class vendors for hosting, search, content management, and more, Catalyst’s visual editor, Makeswift, empowers brands to achieve a faster time to market and quickly iterate the storefront and without affecting the rest of the stack. Since Catalyst is fully integrated with BigCommerce, brands can also simply reap the benefits of a new performant storefront without needing a full composable stack.
“Catalyst removes friction for ecommerce teams of all sizes to ship composable storefronts,” said Malte Ubl, CTO at Vercel. “Vercel’s front-end cloud combined with the Catalyst reference architecture enables faster iteration velocity and total creative freedom to build, scale and secure personalized shopping experiences.”
With distinct lanes for developers and marketers, Catalyst’s visual editor, Makeswift, enables faster site optimizations too. Without having to know how to code, marketing teams can adjust content to improve conversion and experiment with storefront design, leading to more creative, standout experiences that stay ahead of the latest trends. They can create, schedule, and publish pages more quickly than ever, ensuring they never miss out on a “viral moment.” Freed from the design iteration process, developers can focus on implementing their dream roadmap of advanced customizations, without adding technical debt.
“The Catalyst architecture streamlines internal workflows, allowing UPLIFT’s back-end and front-end teams to work more efficiently and innovate without disruptions,” Burrow said. “We will use our improved agility to deliver exceptional user experiences and streamline our operations. With the ability to make real-time changes, our team can quickly pivot or adjust designs as needed—something that wasn’t possible during key moments like Cyber Monday in the past. This newfound flexibility enables us to build pixel-perfect designs tailored for a variety of platforms, ensuring consistency and quality across all touchpoints.”
Learn more about Catalyst here.
About BigCommerce
BigCommerce (Nasdaq: BIGC) is a leading open SaaS and composable ecommerce platform that empowers brands and retailers of all sizes to build, innovate and grow their businesses online. BigCommerce provides its customers sophisticated enterprise-grade functionality, customization and performance with simplicity and ease-of-use. Tens of thousands of B2C and B2B companies across 150 countries and numerous industries rely on BigCommerce, including Burrow, Coldwater Creek, Harvey Nichols, King Arthur Baking Co., MKM Building Supplies, United Aqua Group and Uplift Desk. For more information, please visit www.bigcommerce.com or follow us on X and LinkedIn.
BigCommerce® is a registered trademark of BigCommerce Pty. Ltd. Third-party trademarks and service marks are the property of their respective owners.
Media Contact:
Brad Hem
pr@bigcommerce.com
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