Bombardier Announces Senior Management Reorganization in Support of its Transition to a Pure-play Business Jet Company

Rhea-AI Summary

Bombardier has begun streamlining its senior leadership team as it transitions to a pure-play business jet company. The company has eliminated the role of president of Bombardier Aviation, resulting in the departure of David Coleal. CEO Éric Martel stated that these changes aim to create a leaner, more agile organization focused on capitalizing on growth opportunities within their business jet portfolio. The move comes as Bombardier prepares for its future following the sale of Bombardier Transportation, which is nearing completion.

Positive

• Transitioning to a pure-play business jet company is expected to focus resources and enhance growth opportunities.
• Streamlining leadership positions may lead to increased efficiency and agility in operations.

Negative

• Elimination of the president role may indicate potential instability within the company's leadership.
• David Coleal's departure could affect team dynamics and operational continuity.

MONTRÉAL, Oct. 01, 2020 (GLOBE NEWSWIRE) -- Bombardier (TSX: BBD.B) announced today that it has begun the process of streamlining its senior leadership team as it transitions to a pure-play business jet company.  As part of this process, the Company has eliminated the Bombardier Aviation president role and announced that David Coleal will depart the Company.

“With the sale of Bombardier Transportation nearing completion, we are preparing for our future as a business aviation company,” said Éric Martel, President and Chief Executive Officer, Bombardier Inc. “Our goal is to create a leaner, more agile and customer-centric company to better capture growth opportunities with our industry leading business jet portfolio. This includes simplifying our corporate leadership structure.”

“I want to acknowledge and thank David Coleal for his many contributions to Bombardier,” Martel continued. “We wish David continued success in his future endeavours.” 

About Bombardier
With nearly 60,000 employees across two business segments, Bombardier is a global leader in the transportation industry, creating innovative and game-changing planes and trains. Our products and services provide world-class transportation experiences that set new standards in passenger comfort, energy efficiency, reliability and safety.

Headquartered in Montréal, Canada, Bombardier has production and engineering sites in over 25 countries across the segments of Aviation and Transportation. Bombardier shares are traded on the Toronto Stock Exchange (BBD). In the fiscal year ended December 31, 2019, Bombardier posted revenues of $15.8 billion. News and information are available at bombardier.com or follow us on Twitter @Bombardier.

Bombardier is a trademark of Bombardier Inc. and its subsidiaries.

For Information
Jessica McDonald
Media Relations and Public Affairs 
Bombardier Inc.
+1 514 262 7255

FAQ

What is Bombardier's recent leadership change regarding BDRBF?

Bombardier has eliminated the president role of Bombardier Aviation and David Coleal has departed as part of streamlining its leadership during its transition to a business jet company.

Why is Bombardier transitioning to a pure-play business jet company?

The transition aims to create a leaner, more agile organization to capitalize on growth opportunities in the business jet sector.

What impact does the leadership restructuring have on Bombardier's stock BDRBF?

Restructuring may enhance operational efficiency and focus, potentially positively impacting investor sentiment and stock performance.

How will Bombardier's strategy change after the sale of Bombardier Transportation?

With the sale nearing completion, Bombardier is focusing on its business aviation sector, simplifying its leadership structure for better customer-centric operations.