Axalta Driver William Byron ready for a colorful championship run in NASCAR'S 10-race playoff
Axalta (NYSE: AXTA) is celebrating William Byron's first NASCAR Cup Series win, which secured his spot in the upcoming playoffs. After a dramatic finish at Daytona, Byron's No. 24 Chevrolet Camaro is expected to showcase Axalta colors in the championship run. The company has a long-standing partnership with Hendrick Motorsports, dating back to 1992. This relationship has previously led to significant successes, including multiple championships. The NASCAR Playoffs commence on September 6, 2020, at Darlington Raceway with the Southern 500.
- William Byron secured his first NASCAR Cup Series win, which enhances brand visibility for Axalta.
- Axalta's long-standing partnership with Hendrick Motorsports dates back to 1992, strengthening its market position.
- None.
PHILADELPHIA, Sept. 1, 2020 /PRNewswire/ -- Axalta (NYSE: AXTA), a leading global supplier of liquid and powder coatings, will be on board as William Byron, driver of the iconic No. 24 Chevrolet Camaro ZL1 1LE, tries to earn his first NASCAR Cup Series championship. The 22-year-old driver cemented his place in the sport's 10-race playoff with a dramatic, first-time win in Saturday's Cup Series race at Daytona International Speedway, setting the stage for a colorful championship run.
"We are proud of William and the entire No. 24 team for their outstanding performance at Daytona," said Axalta CEO, Robert Bryant. "At Axalta, we paint winners, and William certainly proved that Saturday night with his thrilling win. With the expert leadership of crew chief, Chad Knaus, and the powerful Camaros prepared by Hendrick Motorsports, we're excited to see the colors of Axalta on the track as the team tries to win their first championship together."
Byron won the regular-season finale in dramatic fashion after a late-race crash sent the event into overtime. Despite sustaining some left-rear damage to the No. 24, Byron lined up second for the overtime attempt and jumped out to the lead just before taking the white flag. A last-lap push from teammate Chase Elliott helped Byron maintain his lead and capture his first-career win in the Cup Series and his second appearance in the playoffs in three years.
"I had confidence in Chad and the guys that we could get four tires and make the most of it," said Byron after his win Saturday evening. "So, I'm just extremely blessed, and this is incredible. It's been a hard couple of years in the Cup Series and trying to get my first win and gel with this team. These guys did an awesome job today and got us in the playoffs and it's amazing."
In addition to the No. 24 driven by Byron, Axalta supports Hendrick Motorsports driver and teammate, Alex Bowman, who also made the 2020 NASCAR Cup Series playoffs and will sport Axalta colors on his No. 88 Chevrolet at Bristol Motor Speedway on Saturday, Sept. 19.
Axalta's long-standing, multi-faceted partnership with Hendrick Motorsports began in 1992 when Axalta first sponsored the No. 24 Chevrolet of driver Jeff Gordon, who went on to win four Cup Series titles and 93 points-paying races. Axalta also operates a 36,000-square-foot, state-of-the-art Customer Experience Center on the Hendrick Motorsports campus outside Charlotte, North Carolina, enabling customers to train and be part of the full racing experience.
The 10-race NASCAR Cup Series Playoffs begins Sunday, Sept. 6 with the Southern 500 at Darlington Raceway on NBC Sports at 6 p.m. EDT.
About Axalta Coating Systems
Axalta is a global leader in the coatings industry, providing customers with innovative, colorful, beautiful and sustainable coatings solutions. From light vehicles, commercial vehicles and refinish applications to electric motors, building facades and other industrial applications, our coatings are designed to prevent corrosion, increase productivity and enhance durability. With more than 150 years of experience in the coatings industry, the global team at Axalta continues to find ways to serve our more than 100,000 customers in over 130 countries better every day with the finest coatings, application systems and technology. For more information, visit axalta.com and follow us @axalta on Twitter.
Media Contact
Jessica Iben
M: +1.267.398.8163
jessica.iben@axalta.com
axalta.com
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SOURCE Axalta Coating Systems Ltd.
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