AXIL Brands to Debut its MX Series of Over-the-Ear Hearing Protection Products at NASCAR Daytona 500
AXIL Brands (NYSE American: AXIL) has announced its participation at the NASCAR Daytona 500 event, scheduled for February 13-16, 2025, where it will debut its new MX Series hearing protection lineup. The company will also showcase its latest innovations, including the new 'X Series' Earplugs, at the Daytona International Speedway.
The presence at this prestigious event aims to provide fans, pit crews, and industry professionals access to cutting-edge hearing protection and enhancement technology with customizable features. CEO Jeff Toghraie emphasized that 2025 is expected to be a pivotal year for brand growth, highlighting how NASCAR's focus on fan experience aligns with AXIL's mission to enhance race experiences through innovative hearing solutions.
The event represents an opportunity for direct consumer engagement and potential development of retail, B2B, and strategic partnerships.
AXIL Brands (NYSE American: AXIL) ha annunciato la sua partecipazione all'evento NASCAR Daytona 500, programmato per il 13-16 febbraio 2025, dove presenterà la sua nuova linea di protezioni auricolari MX Series. L'azienda mostrerà anche le sue ultime innovazioni, tra cui i nuovi tappi per le orecchie 'X Series', presso il Daytona International Speedway.
La presenza a questo prestigioso evento mira a fornire ai fan, ai membri dei pit crew e ai professionisti del settore l'accesso a tecnologie all'avanguardia per la protezione e l'ottimizzazione dell'udito con caratteristiche personalizzabili. Il CEO Jeff Toghraie ha sottolineato che il 2025 si prevede sarà un anno cruciale per la crescita del marchio, evidenziando come l'attenzione della NASCAR sull'esperienza dei fan si allinei con la missione di AXIL di migliorare le esperienze di gara attraverso soluzioni uditive innovative.
L'evento rappresenta un'opportunità per un coinvolgimento diretto dei consumatori e per lo sviluppo potenziale di retail, B2B e partnership strategiche.
AXIL Brands (NYSE American: AXIL) ha anunciado su participación en el evento NASCAR Daytona 500, programado para el 13-16 de febrero de 2025, donde debutará con su nueva línea de protección auditiva MX Series. La compañía también exhibirá sus últimas innovaciones, incluidos los nuevos tapones para los oídos 'X Series', en el Daytona International Speedway.
La presencia en este prestigioso evento tiene como objetivo proporcionar a los aficionados, a los equipos de pits y a los profesionales de la industria acceso a tecnologías de protección auditiva y mejora de calidad de sonido de última generación con características personalizables. El CEO Jeff Toghraie enfatizó que se espera que 2025 sea un año fundamental para el crecimiento de la marca, destacando cómo el enfoque de NASCAR en la experiencia del aficionado se alinea con la misión de AXIL de mejorar las experiencias en las carreras a través de soluciones auditivas innovadoras.
El evento representa una oportunidad para el compromiso directo con los consumidores y el desarrollo potencial de retail, B2B y asociaciones estratégicas.
AXIL Brands (NYSE American: AXIL)는 2025년 2월 13일부터 16일 사이에 예정된 NASCAR Daytona 500 행사에 참여한다고 발표했습니다. 이 행사에서 새롭게 선보일 MX Series 청력 보호 라인업을 소개합니다. 회사는 Daytona International Speedway에서 'X Series' 귀마개를 포함한 최신 혁신 제품들도 전시할 예정입니다.
이 prestigious 행사에 참가하는 목적은 팬과 피트 크루, 산업 전문가들에게 맞춤형 기능을 갖춘 첨단 청력 보호 및 향상 기술에 접근할 수 있도록 하는 것입니다. CEO Jeff Toghraie는 2025년이 브랜드 성장의 중요한 해가 될 것이라고 강조하며, NASCAR의 팬 경험에 대한 초점이 AXIL의 혁신적인 청각 솔루션으로 레이스 경험을 향상시키려는 사명과 일치한다고 밝혔습니다.
이 행사는 소비자와의 직접적인 소통 및 소매, B2B, 전략적 파트너십 개발 가능성에 대한 기회를 제공합니다.
AXIL Brands (NYSE American: AXIL) a annoncé sa participation à l'événement NASCAR Daytona 500, prévu du 13 au 16 février 2025, où elle dévoilera sa nouvelle gamme de protections auditives MX Series. L'entreprise présentera également ses dernières innovations, y compris les nouveaux bouchons d'oreilles 'X Series', au Daytona International Speedway.
La présence à cet événement prestigieux vise à offrir aux fans, aux équipes de pit et aux professionnels de l'industrie un accès à des technologies de protection et d'amélioration de l'audition à la pointe de la technologie avec des caractéristiques personnalisables. Le PDG Jeff Toghraie a souligné que 2025 devrait être une année charnière pour la croissance de la marque, en insistant sur la manière dont l'accent mis par la NASCAR sur l'expérience des fans s'aligne avec la mission d'AXIL d'améliorer les expériences de course grâce à des solutions auditives innovantes.
L'événement représente une opportunité d'engagement direct avec les consommateurs et de développement potentiel de partenariats dans le retail, B2B et stratégiques.
AXIL Brands (NYSE American: AXIL) hat seine Teilnahme an der NASCAR Daytona 500 Veranstaltung angekündigt, die für den 13.-16. Februar 2025 geplant ist, wo es seine neue MX Series Gehörschutzlinie vorstellen wird. Das Unternehmen wird auch seine neuesten Innovationen, einschließlich der neuen 'X Series' Ohrstöpsel, auf dem Daytona International Speedway präsentieren.
Die Präsenz bei diesem prestigeträchtigen Event zielt darauf ab, Fans, Pit-Crews und Branchenprofis den Zugang zu modernster Gehörschutz- und -verbesserungstechnologie mit anpassbaren Funktionen zu ermöglichen. CEO Jeff Toghraie betonte, dass 2025 ein entscheidendes Jahr für das Wachstum der Marke erwartet wird, und hob hervor, wie der Fokus von NASCAR auf die Fanerfahrung mit der Mission von AXIL übereinstimmt, das Rennerlebnis durch innovative Hörlösungen zu verbessern.
Das Event bietet die Möglichkeit für eine direkte Verbraucheransprache sowie potenzielle Entwicklungen im Einzelhandel, B2B und strategischen Partnerschaften.
- Strategic presence at major NASCAR event provides direct access to target market
- Launch of new product lines (MX Series and X Series) expanding company portfolio
- Opportunity for B2B partnerships and retail expansion through NASCAR platform
- None.
LOS ANGELES, Feb. 05, 2025 (GLOBE NEWSWIRE) -- AXIL Brands, Inc. (“AXIL” or the “Company”)(NYSE American: AXIL), a leader in innovative hearing protection, hearing enhancement, and Bluetooth®/wireless technology, will showcase its recently unveiled MX Series hearing protection lineup at the NASCAR Daytona 500 trackside event being held from Thursday, February 13, to Sunday, February 16, 2025 at the Daytona International Speedway. AXIL will also feature all of its latest innovations at this prestigious showcase event, including the new "X Series" Earplugs.
AXIL’s presence at the Daytona 500 underscores its dedication to the NASCAR community, ensuring that fans, pit crews, and industry professionals have access to cutting-edge hearing protection and enhancement technology with exciting new customizable features. The NASCAR environment offers an unparalleled platform for AXIL, fostering direct consumer engagement while also creating strategic opportunities for retail, B2B, and strategic partnerships.
“The value NASCAR places on its fan base aligns perfectly with our mission to enhance the race experience through innovative hearing solutions,” said Jeff Toghraie, AXIL’s CEO and Chairman. “We see 2025 as a pivotal year for the growth of the AXIL brand, and we look forward to helping NASCAR fans further immerse themselves into the thrilling world of racing through our unique technologies and hearing solutions.”
AXIL is proud to be at the forefront of hearing protection and enhancement, delivering industry-leading solutions that empower NASCAR fans and professionals alike. Join the Company trackside at the 2025 Daytona 500 to experience the next generation of AXIL technology and products.
For more information about AXIL and to explore its full range of hearing enhancement, hearing protection, communication, and wireless audio solutions, visit www.goaxil.com or connect with the Company on social media at https://www.facebook.com/goaxil and https://www.instagram.com/axilofficial/.
About NASCAR
The National Association for Stock Car Auto Racing (NASCAR) is the sanctioning body for the No. 1 form of motorsports in the United States and owner of 14 of the nation’s major motorsports entertainment facilities. NASCAR sanctions races in three national series (NASCAR Cup Series™, NASCAR Xfinity Series™, and NASCAR CRAFTSMAN Truck Series™), four international series (NASCAR Brasil Series, NASCAR Canada Series, NASCAR Mexico Series, NASCAR Whelen Euro Series), four regional series (ARCA Menards Series, ARCA Menards Series East & West and the NASCAR Whelen Modified Tour) and a local grassroots series (NASCAR Advance Auto Parts Weekly Series). The International Motor Sports Association™ (IMSA®) governs the IMSA WeatherTech SportsCar Championship™, the premier U.S. sports car series. NASCAR also owns Motor Racing Network, Racing Electronics, and ONE DAYTONA. Based in Daytona Beach, Florida, with offices in five cities across North America, NASCAR sanctions more than 1,200 races annually in 11 countries and more than 30 U.S. states.
About AXIL Brands
AXIL Brands (NYSE American: AXIL) is an emerging global consumer products company. The Company is a manufacturer and marketer of premium hearing enhancement and protection products, including ear plugs, earmuffs, and ear buds, under the AXIL® brand and premium hair and skincare products under its in-house Reviv3® brand - selling products in the United States, Canada, the European Union, and throughout Asia.
To learn more, please visit the Company's AXIL® website at www.axilbrands.com and its Reviv3® website at www.reviv3.com
Forward-Looking Statements
This press release contains a number of forward-looking statements within the meaning of the federal securities laws. The use of words such as “anticipate,” “believe,” “expect,” “continue,” “will,” “prepare,” “should,” and “focus,” among others, generally identify forward-looking statements. These forward-looking statements are based on currently available information, and management’s beliefs, projections, and current expectations, and are subject to a number of significant risks and uncertainties, many of which are beyond management’s control and may cause the Company’s results, performance or achievements to differ materially from any future results, performance or achievements expressed or implied by these forward-looking statements. Factors that could cause actual results to differ materially from those in the forward-looking statements include, among other things: (i) the Company’s ability to grow its net sales and operations, including developing new products and expanding internationally, and perform in accordance with any guidance; (ii) our ability to generate sufficient revenue to support the Company’s operations and to raise additional funds or obtain other forms of financing as needed on acceptable terms, or at all; (iii) potential difficulties or delays the Company may experience in implementing its cost savings and efficiency initiatives; (iv) the Company’s ability to compete effectively with other hair and skincare companies and hearing enhancement and protection companies; (v) the concentration of the Company’s customers, potentially increasing the negative impact to the Company by changing purchasing or selling patterns; (vi) changes in laws or regulations in the United States and/or in other major markets, such as China, in which the Company operates, including, without limitation, with respect to taxes, tariffs, trade policies or product safety, which may increase the Company product costs and other costs of doing business, and reduce the Company’s earnings; (vii) the Company’s ability to engage in strategic partnerships and expand its distribution and retail channels; and (viii) the impact of unstable market and general economic conditions on the Company’s business, financial condition and stock price, including inflationary cost pressures, the possibility of an economic recession and other macroeconomic factors, geopolitical events, and uncertainty, decreased discretionary consumer spending, supply chain disruptions and constraints, labor shortages, ongoing economic disruption, including the effects of the Ukraine-Russia conflict and the Israel-Hamas conflict, and other downturns in the business cycle or the economy. There can be no assurance as to any of these matters, and potential investors are urged to consider these factors carefully in evaluating the forward-looking statements. Other important factors that may cause actual results to differ materially from those expressed in the forward-looking statements are discussed in the Company’s filings with the U.S. Securities and Exchange Commission. These forward-looking statements speak only as of the date hereof. Except as required by law, the Company does not assume any obligation to update or revise these forward-looking statements for any reason, even if new information becomes available in the future.
Investor Relations:
CORE IR
(516) 222-2560
investors@goaxil.com
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