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Applovin Corp - APP STOCK NEWS

Welcome to our dedicated page for Applovin news (Ticker: APP), a resource for investors and traders seeking the latest updates and insights on Applovin stock.

AppLovin Corporation (NASDAQ: APP) is a prominent player in the mobile app technology industry, renowned for its comprehensive marketing platform. Founded in 2012, the company specializes in providing marketing automation, analytics, and monetization solutions to app developers and brands worldwide. AppLovin's platform leverages real-time data signals, enabling effective marketing decisions across more than one billion mobile consumers globally.

Headquartered in Palo Alto, with offices in San Francisco, New York, London, and Berlin, AppLovin employs over 70 dedicated professionals. The company's commitment to innovation and excellence earned it the #8 spot on Forbes' 2015 list of America's Most Promising Companies.

AppLovin's software solutions empower mobile app developers by streamlining the marketing and monetization processes for their applications. The company's robust suite of tools and services includes AI-powered analytics, predictive analytics for cross-channel marketing, and end-to-end software solutions designed to help businesses grow their global audiences. Recent partnerships and integrations, such as those with Adjust and Wurl, further enhance AppLovin's ability to provide cutting-edge solutions for mobile app marketing and campaign optimization.

In 2023, AppLovin continued to make significant strides in the mobile app industry. The company's latest initiatives include the introduction of AI-driven personalization in mobile gaming, the launch of the Play Install Referrer API for cross-platform game measurement, and substantial investments in innovative technologies like GenAI-powered CTV advertising solutions through partnerships with companies like Flip and Wurl.

Financially, AppLovin remains strong, with strategic stock offerings and repurchases contributing to its growth and stability. The company's continued focus on developing innovative marketing tools and solutions ensures its position as a leader in the mobile app ecosystem.

Rhea-AI Summary
Backlight partners with Wurl to enhance programming and monetization capabilities for video publishers in the FAST and vMVPD ecosystem, offering end-to-end solutions for content management and distribution.
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AppLovin (NASDAQ: APP) will announce its first-quarter financial results on May 8, 2024, followed by a webinar hosted by CEO Adam Foroughi and CFO Matt Stumpf. The webinar will discuss quarterly results and business performance.
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AppLovin invests $50 million into Flip’s $144 million Series C funding round, enabling Flip to relaunch its marketing platform with AppLovin’s AXON technology. The partnership aims to drive higher performance for brands on Flip, reaching more customers and driving more sales.
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Wurl introduces BrandDiscovery, a GenAI-based CTV advertising solution that enhances ad targeting by aligning emotions, genres, and brand safety with content, leading to improved brand awareness and purchase intent. The solution offers scene-level contextual targeting, contextual targeting at scale across 300+ premium CTV publishers, and free access to data segments. Media.Monks experienced significant lifts in brand awareness and purchase intent, as well as cost per engagement improvements, through BrandDiscovery's emotion targeting.
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Adjust and AppLovin release The Gaming App Insights Report detailing the latest app data and trends in mobile gaming, highlighting notable growth in gaming app installs and in-app revenue in 2023 continuing into 2024. The report explores new tools, channels, and approaches to drive growth and maximize revenue, emphasizing the shift in mobile gaming growth strategies and the importance of embracing changes in audience expectations and technological developments.
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Adjust and AppLovin release The Gaming App Insights Report, revealing growth trends in mobile gaming. The report highlights the importance of AI, CTV, and hybrid casual games for revenue growth. Key insights include increased in-app revenue, rising installs for racing and simulation games, and high ATT opt-in rates.
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Adjust integrates Play Install Referrer API with Google Play Games on PC, revolutionizing cross-platform game distribution and measurement.
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AppLovin Corporation (NASDAQ: APP) announced a secondary offering of 19,866,397 shares of its Class A common stock by KKR Denali Holdings L.P. The company will not receive proceeds from the sale. AppLovin plans to repurchase around $570.0 million of the shares being offered. BofA Securities is the lead book-running manager for the offering.
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AppLovin Corporation (NASDAQ: APP) appoints Barbara Messing, former Roblox Chief Marketing and Communications Officer, to its Board of Directors. Messing brings extensive marketing experience from successful brands like Walmart and TripAdvisor.
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Adjust and AppLovin release annual Mobile App Trends Report highlighting growth in app installs and the importance of AI-driven personalization in the industry.
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FAQ

What is the current stock price of Applovin (APP)?

The current stock price of Applovin (APP) is $377.06 as of February 25, 2025.

What is the market cap of Applovin (APP)?

The market cap of Applovin (APP) is approximately 139.6B.

What does AppLovin Corporation do?

AppLovin Corporation provides marketing automation, analytics, and monetization solutions to mobile app developers and brands worldwide.

Where is AppLovin headquartered?

AppLovin is headquartered in Palo Alto, California, with additional offices in San Francisco, New York, London, and Berlin.

How does AppLovin help mobile app developers?

AppLovin offers tools and services that streamline the marketing and monetization processes for mobile apps, leveraging real-time data and AI-powered analytics.

What are some recent achievements of AppLovin?

Recent achievements include partnerships with Adjust and Wurl, the launch of AI-driven personalization in mobile gaming, and significant investments in GenAI-powered CTV advertising solutions.

What was AppLovin's ranking on Forbes' 2015 list?

AppLovin ranked #8 on Forbes' 2015 list of America's Most Promising Companies.

How many employees does AppLovin have?

AppLovin employs over 70 professionals across its various offices.

What is AppLovin's role in mobile app marketing?

AppLovin specializes in providing end-to-end software and AI solutions for mobile app marketing, helping businesses reach, monetize, and grow their global audiences.

What are some key products offered by AppLovin?

Key products include AI-powered analytics, predictive analytics for cross-channel marketing, and comprehensive marketing automation tools.

How does AppLovin utilize artificial intelligence?

AppLovin utilizes AI to enhance personalization in mobile gaming, optimize marketing campaigns, and drive effective data-driven decisions for app developers.

Where can I find more information about AppLovin?

More information about AppLovin can be found on their official website at www.applovin.com.
Applovin Corp

Nasdaq:APP

APP Rankings

APP Stock Data

139.57B
240.56M
23.55%
66.16%
3.72%
Software - Application
Services-computer Programming, Data Processing, Etc.
Link
United States
PALO ALTO