Abercrombie & Fitch Co. Expands abercrombie kids with Haddad Brands Partnership
Abercrombie & Fitch Co. (NYSE: ANF) has announced a strategic partnership with Haddad Brands to expand the global reach of its abercrombie kids brand. This collaboration aims to create new distribution channels and grow the product line by adding infant and toddler categories to the existing 5-14-year-old assortment. A&F Co. will continue to design, produce, and sell abercrombie kids through its owned-and-operated channels, while Haddad Brands will focus on expanding the brand's global presence.
The partnership is set to diversify A&F Co.'s channel mix and drive sustainable, profitable growth. The Fall/Back to School 2025 season of abercrombie kids will be available in Haddad Brands' showrooms globally in September, marking the beginning of this new venture.
Abercrombie & Fitch Co. (NYSE: ANF) ha annunciato una partnership strategica con Haddad Brands per espandere la portata globale del suo marchio abercrombie kids. Questa collaborazione mira a creare nuovi canali di distribuzione e ampliare la linea di prodotti aggiungendo categorie per neonati e bambini piccoli all'assortimento esistente per bambini di età compresa tra i 5 e i 14 anni. A&F Co. continuerà a progettare, produrre e vendere abercrombie kids attraverso i suoi canali di proprietà, mentre Haddad Brands si concentrerà sull'espansione della presenza globale del brand.
La partnership è destinata a diversificare il mix di canali di A&F Co. e a guidare una crescita sostenibile e redditizia. La collezione Fall/Back to School 2025 di abercrombie kids sarà disponibile nelle showroom di Haddad Brands a livello globale a settembre, segnando l'inizio di questa nuova avventura.
Abercrombie & Fitch Co. (NYSE: ANF) ha anunciado una asociación estratégica con Haddad Brands para expandir el alcance global de su marca abercrombie kids. Esta colaboración tiene como objetivo crear nuevos canales de distribución y ampliar la línea de productos agregando categorías para bebés y niños pequeños al surtido existente para edades de 5 a 14 años. A&F Co. continuará diseñando, produciendo y vendiendo abercrombie kids a través de sus canales propios, mientras que Haddad Brands se centrará en expandir la presencia global de la marca.
La asociación está diseñada para diversificar el mix de canales de A&F Co. y impulsar un crecimiento rentable y sostenible. La colección de abercrombie kids para la temporada de Otoño/Vuelta al Cole 2025 estará disponible en los showrooms de Haddad Brands a nivel mundial en septiembre, marcando el inicio de esta nueva aventura.
Abercrombie & Fitch Co. (NYSE: ANF)는 abercrombie kids 브랜드의 글로벌 시장 확대를 위해 Haddad Brands와 전략적 파트너십을 발표했습니다. 이 협력은 새로운 유통 경로를 만들어내고 제품 라인을 확장하는 것을 목표로 하며, 기존 5-14세 상품에 유아 및 어린이 카테고리를 추가할 예정입니다. A&F Co.는 자사 운영 채널을 통해 abercrombie kids를 계속 디자인, 생산 및 판매할 것이며, Haddad Brands는 브랜드의 글로벌 존재감을 확대하는 데 주력할 것입니다.
이번 파트너십은 A&F Co.의 채널 믹스를 다양화하고 지속 가능하고 수익성 있는 성장을 추진하는 데 기여할 것입니다. 2025년 가을/개학 시즌의 abercrombie kids 컬렉션은 9월에 전 세계 Haddad Brands의 쇼룸에서 제공될 예정이며, 이는 이 새로운 사업의 시작을 의미합니다.
Abercrombie & Fitch Co. (NYSE: ANF) a annoncé un partenariat stratégique avec Haddad Brands pour étendre la portée mondiale de sa marque abercrombie kids. Cette collaboration vise à créer de nouveaux canaux de distribution et développer la gamme de produits en ajoutant des catégories pour les nourrissons et les tout-petits à l'assortiment existant pour les enfants de 5 à 14 ans. A&F Co. continuera à concevoir, produire et vendre abercrombie kids par le biais de ses canaux propres, tandis que Haddad Brands se concentrera sur l'expansion de la présence mondiale de la marque.
Ce partenariat devrait diversifier le mix de canaux d'A&F Co. et favoriser une croissance durable et rentable. La collection d'abercrombie kids pour la saison automne/rentree 2025 sera disponible dans les showrooms de Haddad Brands dans le monde entier en septembre, marquant ainsi le début de cette nouvelle entreprise.
Abercrombie & Fitch Co. (NYSE: ANF) hat eine strategische Partnerschaft mit Haddad Brands angekündigt, um die globale Reichweite seiner Marke abercrombie kids zu erweitern. Diese Zusammenarbeit zielt darauf ab, neue Vertriebskanäle zu schaffen und das Produktangebot zu erweitern, indem Kategorien für Kleinkinder und Babys zum bestehenden Sortiment für 5- bis 14-Jährige hinzugefügt werden. A&F Co. wird weiterhin abercrombie kids über eigene Vertriebswege entwerfen, produzieren und verkaufen, während sich Haddad Brands darauf konzentrieren wird, die globale Präsenz der Marke auszubauen.
Die Partnerschaft soll den Kanal-Mix von A&F Co. diversifizieren und nachhaltiges, profitables Wachstum fördern. Die Kollektion abercrombie kids für die Herbst-/Back-to-School-Saison 2025 wird im September in den Showrooms von Haddad Brands weltweit erhältlich sein und damit den Beginn dieses neuen Unternehmenskurses markieren.
- Expansion of abercrombie kids brand into new global distribution channels
- Addition of infant and toddler product categories to existing assortment
- Potential for increased revenue through new market penetration
- Partnership with industry leader in licensed childrenswear (Haddad Brands)
- Diversification of A&F Co.'s channel mix
- None.
Insights
The partnership with Haddad Brands marks a strategic expansion for Abercrombie & Fitch Co.'s abercrombie kids brand. This move is likely to boost revenue streams and market presence in the competitive children's apparel sector. By leveraging Haddad's extensive distribution network, A&F Co. can potentially increase brand visibility and reach new customer segments globally.
The addition of infant and toddler categories is a smart diversification strategy, allowing the brand to capture a wider age range and potentially increase customer lifetime value. This expansion could lead to increased market share and higher sales volumes, provided the brand maintains its quality and appeal in these new categories.
Investors should monitor how this partnership affects A&F Co.'s profit margins and overall financial performance in the coming quarters. The success of this venture could signal A&F Co.'s ability to adapt and grow in a challenging retail landscape.
This partnership represents a low-risk growth strategy for Abercrombie & Fitch Co. By maintaining control over design and production for their owned channels while expanding through Haddad Brands, A&F Co. can potentially increase revenues without significant additional capital investment or inventory risk.
The move aligns with A&F Co.'s goal to diversify its channel mix and drive sustainable, profitable growth. This could lead to improved financial metrics, including higher revenue per share and potentially better profit margins if executed efficiently.
Investors should watch for the impact on A&F Co.'s financials starting from the Fall/Back to School 2025 season. Key metrics to monitor include revenue growth, gross margin expansion and any changes in operating expenses related to this partnership. The success of this venture could positively influence A&F Co.'s stock performance in the medium to long term.
Agreement adds new, global distribution channels for the brand and grows line with infant and toddler product
NEW ALBANY, Ohio, Aug. 15, 2024 (GLOBE NEWSWIRE) -- Abercrombie & Fitch Co. (NYSE: ANF) today announced a new partnership with Haddad Brands to expand the global reach of its abercrombie kids brand. As an industry leader in licensed childrenswear with an impressive portfolio of iconic brands and a network of retail partners around the world, Haddad Brands is uniquely positioned to support the long-term growth of the brand.
Within the agreement, A&F Co. will continue to design, produce and sell abercrombie kids in its owned-and-operated channels as it does today. The company’s partnership with Haddad Brands will focus on creating new distribution channels for the brand and growing the product line by adding infant and toddler categories to the existing assortment for 5-14-year-olds.
Fran Horowitz, Chief Executive Officer, said, “With our abercrombie kids brand, we have created comfortable, high-quality apparel for children that allows them to feel exceptional every day. As we work to diversify A&F Co.’s channel mix and drive sustainable, profitable growth, we are thrilled to partner with Haddad Brands to build on our success and create an opportunity to grow the brand in the years ahead by engaging with new customers globally.”
Jack Haddad, President Haddad Brands, shared, “Haddad is honored, humbled, and proud to partner with abercrombie kids and, more importantly, Abercrombie & Fitch Co.’s exceptionally talented team, from their leadership down through the entire organization. Combined with our incredible team, our seamless collaboration gives us great confidence that the abercrombie kids product will continue to resonate with consumers globally. We look forward to extending the abercrombie kids brand, making the product available to more consumers in the United States and worldwide.”
The Fall/Back to School 2025 season of abercrombie kids will be available in Haddad Brands’ showrooms globally in September.
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About Abercrombie & Fitch Co.
Abercrombie & Fitch Co. (NYSE: ANF) is a global, digitally led, omnichannel specialty retailer of apparel and accessories catering to kids through millennials with assortments curated for their specific lifestyle needs.
The company operates a family of brands, including Abercrombie & Fitch and Hollister, each sharing a commitment to offer products of enduring quality and exceptional comfort that support global customers on their journey to being and becoming who they are. Abercrombie & Fitch Co. operates 750+ stores across North America, Europe, Asia and the Middle East, as well as the e-commerce sites abercrombie.com and HollisterCo.com.
About abercrombie kids
abercrombie kids the children’s extension of Abercrombie & Fitch (A&F), a brand of Abercrombie & Fitch Co. (NYSE: ANF) and is currently sold through Abercrombie & Fitch and standalone abercrombie kids stores worldwide and at abercrombie.com.
About Haddad Brands
Haddad is a privately held, family business with 100 years of experience in the children’s apparel and accessories industry. A leader in the children’s wear industry, Haddad Brands is the exclusive global licensee for the most iconic brands in the world, which include Nike, Jordan, Converse, Hurley, Levi’s, Polo, Tommy Hilfiger, Calvin Klein and Huggies. Supported by a team of professionals skilled in design, sourcing, production, sales, marketing and distribution of premium quality children’s wear, Haddad distributes globally to 100+ countries and maintains sales and sourcing offices in 22 locations globally, including New York, Paris, Hilversum, Shanghai, Egypt, Bangkok, Vietnam, Sri Lanka, London and Montreal.
| Investor Contact: | Media Contact: |
| Mo Gupta | Kate Wagner |
| Abercrombie & Fitch Co. | Abercrombie & Fitch Co. |
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FAQ
What is the new partnership announced by Abercrombie & Fitch Co. (ANF) for abercrombie kids?
When will the new abercrombie kids products be available through Haddad Brands?
How will the partnership with Haddad Brands affect Abercrombie & Fitch Co.'s (ANF) existing operations for abercrombie kids?
What new product categories will be added to the abercrombie kids line through the Haddad Brands partnership?
