‘Tis the Season! Amazon Invites Customers to Shop Some of the Deepest Discounts on the Most Popular Brands of the Year During Its 48-Hour Black Friday Event

Rhea-AI Summary

Amazon announced its much-anticipated 48-hour Black Friday event, starting November 24. Shoppers can access millions of deals on top brands worldwide, offering significant discounts on toys, electronics, fashion, beauty, and more. Customers can save on items from brands like Savage X Fenty, Moroccanoil, and De'Longhi. Surprise deals will drop every 30 minutes. Early shoppers can take advantage of discounts on Alexa-enabled devices and other popular items. This event aims to enhance the holiday shopping experience for consumers.

Positive

• Launch of a major shopping event with millions of items on sale, boosting potential sales volume.
• Discounts up to 70% on popular Alexa-enabled devices, enhancing user engagement with Amazon's ecosystem.
• Opportunity for early shoppers to access limited-time deals before Black Friday, attracting more customers.

Negative

• None.

Customers will find deep discounts on top brands including YETI, Savage X Fenty with Rihanna, Sweaty Betty, Moroccanoil, Pokémon, and Bose. Surprise deals will drop every 30 minutes during select periods of the event from customers’ most-wanted brands, like Samsung, HP, Hasbro, adidas, and Calvin Klein.

Doorbuster deals will be available from Amazon Essentials on holiday must-haves like festive family pajamas for $10, boys’ and girls’ polar fleeces for $10, and ski gear as low as $15

Shop now, don’t wait! Customers can get limited deals leading up to the Black Friday event on a new Nintendo Switch bundle, Carhartt, Xbox, and Meta, plus up to 70% off Alexa-enabled devices and up to 50% off select Fire TV devices

SEATTLE--(BUSINESS WIRE)-- (NASDAQ: AMZN) – Amazon announced today that millions of deals at a variety of price points worldwide will be available during its 48-hour Black Friday event starting on Thursday, November 24. Customers will be able to save on must-have items across categories, including toys, electronics, fashion, beauty, and Amazon devices, and find unbelievable prices on select products from popular brands like Moroccanoil, Peter Thomas Roth, and Drybar hair care products, De'Longhi Espresso Machines, and everyday essentials from Mrs. Meyer’s Clean Day.

(Photo: Business Wire)

Seasonal Joy Starts with the Best Black Friday Deals

Below is a sneak peek of some of the best deals available. Shop the Black Friday 48-hour deal event from November 24-25 at amazon.com/blackfriday, on the Amazon shopping app, or by asking, “Alexa, what are my deals?” Customers should check back often for surprise deals that will drop every 30 minutes during select periods throughout the two-day event.

• Save up to 50% on select lingerie and underwear from Savage X Fenty with Rihanna
• Save 50% on Amazon Collection diamond solitaire stud earrings
• Save up to 45% on select Sweaty Betty apparel
• Save up to 40% on select laptops, desktops, and monitors from HP and Dell.
• Save up to 40% on the NordicTrack S22i Studio Cycle
• Save up to 30% off select Peloton accessories and apparel
• Save up to 30% on Imagikids apparel, including brands like Disney, Marvel, and CoComelon
• Save up to 30% on De'Longhi Espresso Machines
• Save up to 30% on select premium haircare products from Rusk, Pureology, R+Co, Drybar, Moroccanoil, and ColorWoW
• Save up to 30% on select premium beauty products from Mario Badescu, OPI, Bioderma, and Jack Black
• Save up to 30% on select toys from Play-Doh, Transformers, and Nerf
• Save up to 30% on select YETI drinkware
• Save on select kitchen products from brands like Cosori, KitchenAid, Ninja, and Vitamix
• Save on living room furniture, mattresses, beds, and more from brands like Ashley Furniture, Christopher Knight, Casper, and ZINUS

Start Shopping Now! Unwrap Top Deals Leading Up to Black Friday

The cheer starts here! Customers can shop early amazing deals, including the Deal of the Day, before the Black Friday shopping event begins.

• Save up to 70% on select Alexa-enabled devices including Echo Show 15, Echo Dot (5th Gen), Echo Dot (5th Gen) Kids, Echo Studio, and Echo Auto
• Save up to 60% on select Ring devices and bundles including Ring Video Doorbell (2nd Gen) and Ring Stick Up Cam
• Save up to 50% on Amazon Fire TV devices including Amazon Fire TV 75" Omni Series, Amazon Fire TV 50” 4-Series, Fire TV Stick 4K, and Fire TV Stick 4K Max
• Save up to $100 on Fitbit smartwatches, fitness trackers, and scales
• Save up to 30% on select licensed FIFA World Cup Gear
• Save up to 30% on select Ray-Ban sunglasses and eyeglasses
• Save up to 30% on select Samsonite and American Tourister Luggage
• Save 25% on Carhartt Rain Defender® Special Edition Hoodies
• Save up to 25% on Koolaburra by UGG Shoes
• Save up to $70 on Meta Quest 2 and get two games for free
• Save $10 on Xbox controllers

Amazon is Taking the Guesswork Out of Gifting

Find expert recommendations on must-have products from influencers, like Charli D’ Amelio, and the always popular Oprah’s Favorite Things list. Customers can also find everything they need for gifting and gathering from across Amazon’s popular selection of holiday gift guides, including Small Business, Home, Fashion, Electronics, and the Holiday Toy List. Amazon is making it easier than ever to find the perfect gift at a variety of price points.

• Most Loved Stocking Stuffers Under $10 – Back this year, find amazing stocking stuffers under $10, like the e.l.f. SKIN Daily Hydration Moisturizer, the Fronnor Facial Ice Roller, Jonathan Adler dog collars, Vital Proteins electrolyte powder, and the Bob Ross by the numbers one-of-a-kind mini art set.
• Most-Wanted Gifts for Teens under $25 – We have all the things teens are asking for this year at prices you’ll love, like the retro smiley face slippers, DASH Mini Waffle Press, and Honest Beauty’s Get It Together 10-Shade Eyeshadow Palette.
• Electronics Under $100 – Tech gifts on a budget? We’ve got you covered with top brands at a great price, like JBL speakers, the Kodak wireless mobile printer, select SAMSUNG Galaxy Buds, and the Ring Video Doorbell with 1080p HD video.

Even More Ways to Ring in Savings this Season

Looking for more ways to save this holiday season? Amazon offers a variety of affordable options to help shoppers confidently check off their whole gift list.

• Save More with Gift Cards: This Black Friday through Cyber Monday, Amazon customers will have access to Lightning Deals and promotional credit offers by purchasing gift cards from top brands such as Nordstrom and Uber. With a qualifying purchase, customers will receive 20% instant savings or up to $15 in Amazon promotional credit.
• Shop with Prime - CHASE Ultimate Rewards Prime: This holiday season, eligible Prime members can get 50% off purchases, saving up to $20 that can be spent over one or multiple transactions, when paying with Chase Ultimate Rewards November 24 -28 on Amazon.com. Visit amazon.com/chaseoffer to check eligibility and activate offer.
• Save on Take-Out: The holidays bring the perfect opportunity to order in and cozy up to entertainment with friends and loved ones. With access every day to unlimited streaming of movies and series on Prime Video, Prime members in the U.S. can also get $10 off a Grubhub order over $25 using the code GiveMe10. This deal is available November 25-28 and can only be used once. Prime members must be signed up for the existing free, one-year Grubhub+ membership trial, available at amazon.com/grubhub.
• Set Up Personalized Deal Notifications: Customers can subscribe to receive deal alert notifications related to their recent Amazon searches and recently viewed items. All they have to do is visit amazon.com/dealalerts on the Amazon app between now and the event to create deal alerts. Once the Black Friday event begins, members will receive push notifications on any available deals.
• Stock Up and Save in the Prime Section: Thanksgiving through Cyber Monday, Prime members save 25% when they spend $50 on select everyday essentials from Amazon brands’ Stock Up & Save program, helping them prepare for holiday entertaining.

About Amazon

Amazon is guided by four principles: customer obsession rather than competitor focus, passion for invention, commitment to operational excellence, and long-term thinking. Amazon strives to be Earth’s Most Customer-Centric Company, Earth’s Best Employer, and Earth’s Safest Place to Work. Customer reviews, 1-Click shopping, personalized recommendations, Prime, Fulfillment by Amazon, AWS, Kindle Direct Publishing, Kindle, Career Choice, Fire tablets, Fire TV, Amazon Echo, Alexa, Just Walk Out technology, Amazon Studios, and The Climate Pledge are some of the things pioneered by Amazon. For more information, visit amazon.com/about and follow @AmazonNews.

View source version on businesswire.com: https://www.businesswire.com/news/home/20221114005438/en/

Amazon.com, Inc.

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FAQ

What is the date of Amazon's Black Friday event in 2023?

Amazon's Black Friday event will take place from November 24 to November 25, 2023.

What discounts can customers expect during Amazon's Black Friday event?

Customers can find discounts of up to 70% on select items, including Alexa-enabled devices.

Which brands are featured in Amazon's Black Friday event?

Featured brands include Savage X Fenty, Moroccanoil, De'Longhi, and many others.

How often will surprise deals drop during the event?

Surprise deals will drop every 30 minutes during the event.

What type of products are available during the Black Friday event?

Products available include toys, electronics, fashion, beauty items, and Amazon devices.