Advisor with Nearly $100 Million in Assets Joins Ameriprise for Client Focus, Innovative Technology, and Potential for Growth
Ireen Sommer, a financial advisor, has joined Ameriprise Financial (NYSE: AMP) from Wells Fargo Advisors, bringing nearly
- Ireen Sommer joined Ameriprise, bringing nearly $100 million in client assets.
- Ameriprise continues to attract experienced advisors, adding approximately 1,600 in the last five years.
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Financial advisor
Sommer began exploring a move two years ago. She narrowed her options to two branch firms and two independent firms and evaluated them extensively against her criteria: a firm with a client-focused culture, a positive reputation, an innovative technology platform, and the right balance of freedom and support to serve her clients well. After meeting Ameriprise branch manager
“My decision came down to where I can best deliver advice to clients and Ameriprise was the clear choice,” said Sommer. “The firm’s values, notably their strong commitment to clients, is paramount. You can see it in the way Ameriprise continually invests in technology for clients and advisors, provides personalized support from leadership, and makes a wide suite of products available to take care of clients’ needs.”
Sommer’s client base are primarily retirees, farmers, business owners and pre-retirees. She felt confident moving her practice to Ameriprise knowing that the firm’s culture and values matched that of her clients. Sommer is supported by client service associate
Prior to joining Ameriprise, Sommer was apprehensive about moving firms because she takes her role in supporting clients’ financial goals very seriously. Once she found the right firm, she found the transition process to be manageable. Reflecting on her transition experience, Sommer said, “The transition has gone smoothly so far, and I am confident I made the decision that was in my clients’ best interest and my own. Several of my clients have seen the Ameriprise commercials detailing the firm’s accolades and have told me they’re proud to be here.”
Lukens said, “Ireen is the epitome of an advisor who is in a great position to excel at Ameriprise: a compassionate advisor who has longstanding relationships with clients and who wants to grow to help more families achieve financial success. As leaders, we’re here to partner with her and all of our advisors to support their ambitions for growth.”
Ameriprise has continued to attract experienced, productive advisors, with approximately 1,600 joining the firm in the last 5 years.1 To find out why experienced financial advisors are joining Ameriprise, visit ameriprise.com/why.
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